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Outsell Integrates Audience Acuity’s Data For Industry Leading AI-Driven Marketing Automation Platform

Audience Acuity's Super Identity Graph has been selected by Outsell for integration into their AI-driven marketing automation platform. Audience Acuity's identity graph contains 6 billion data points describing 243 million American consumers. Outsell engages with over 28 million consumers daily and works with all major automotive brands in the United States. Outsell's platform delivers increased customer engagement to more than 1,500 automotive dealers across America. Marketing Technology News: Renowned Leaders of…

Expanded Zoho One Achieves New Heights of Customer Adoption; Continues to Offer Incredible Value with Process Automation, Telephony, Single…

With the Addition of a New App, Orchestly, and New Platform Services in Telephony, Single Sign-On, and Provisioning Through Marketplace, Zoho Continues to Push the Operating System for Business Ahead of the Market Zoho unveiled the next generation of Zoho One, the operating system for businesses that is designed to run an entire organization—from sales and marketing, finance and HR, operations and business intelligence, and more—all on a unified technology platform. Zoho One now boasts a new business workflow management…

Verint’s September Events Feature Valuable Insights on AI and Automation, Cloud Customer Engagement, Knowledge Management Best Practices and…

Verint Systems Inc., The Customer Engagement Company, announced a line-up of events this month that feature customer insights, steps to build a successful Knowledge Management (KM) program and best practices for measuring the customer journey. “Making your WFM, Training, and QA Teams Your Company's Heroes” The 10 Steps to Building a KM Program that Works Sept 12; CRMXchange Webinar Verint’s Kelly Koelliker, director of content marketing, will present this webinar at 1 p.m. ET. Companies have no shortage of…

Marketing Automation Becomes Necessary to Achieve an Omni-channel Experience and Increase ROI from Data

Marketing Automation Solutions Market to Reach $6.36 Billion by 2025, Finds Frost & Sullivan Marketers are adopting marketing automation solutions (MAS) to make sense of unlimited amounts of customer data, turning it into actionable, intelligent leads for sales enablement. Small- and medium-sized businesses are expected to contribute more significantly to growth than large enterprises as the MAS market moves toward $6.36 billion by 2025. High-tech and software and business services are the top verticals adopting…

Drift Announces Acquisition of Giant Otter & Launch of Drift Automation

Conversational Marketing leader unveils first marketing automation product built for the customer era at HYPERGROWTH 2019 Drift, the leading conversational marketing platform, announced the acquisition of Giant Otter and the launch of Drift Automation. Giant Otter was led by Jeff Orkin, Ph.D., who has been developing AI systems to understand human behavior and language for the past 20 years. As CEO of Giant Otter, Dr. Orkin built on research he conducted at the MIT Media Lab. Prior to MIT, Dr. Orkin spent a decade…

Tanla Solutions to Acquire Leading Big Data and AI Based Marketing Automation Platform Gamooga

With Gamooga, Tanla Solutions forays into fast-growing Marketing Automation industry Tanla Solutions Limited, one of the largest cloud communication providers in the world, announced a definitive agreement to acquire a leading Big data, AI driven Customer Data and Marketing Automation Platform – Gamooga. This is the 2nd acquisition Tanla has made in the last four months.  Acquisition of Karix Mobile and Gamooga now will position Tanla as the end-to-end solution provider for global enterprises including the existing 1500+…

William Thomas Digital Expands Marketing Technology Leadership with the Addition of Bob Sybydlo in the Role of Director, Marketing…

To help fuel North American expansion, William Thomas Digital has added to its marketing technology leadership team with the addition of Bob Sybydlo in the role of Director, Marketing Automation Solutions. Sybydlo is a recognized leader in marketing technology who has spent the last 13 years leading award-winning enterprise marketing automation solutions, implementations, and programs for eBay, Air Canada, CIBC, HP, Dominos, Samsung, BMO, BMW and more. Sybydlo most recently served as Director, Marketing Technology for…

Nexxt Solutions Collaborates with Microsoft and Tuya to Bring Innovative New Smart Home Devices and Home Automation Solutions to Market

Nexxt Solutions Connected Devices Including Smart Plugs, Smart Power Strips, Light Bulbs, Cameras and Complete Home Security Kits Will Be Available at Retail in the United States, Latin America and the Caribbean This Fall Inspired by this new era of the Internet of Things, where everything is interconnected, Nexxt Solutions is proud to partner with Microsoft and Tuya to power and commercialize its first fully cloud-connected and highly secure portfolio of smart home devices Nexxt Solutions integrated portfolio of…

Blue Prism’s Digital Exchange (DX) Sees New Intelligent Automation Capabilities Added Weekly

AuraPortal, Clear Software and One Identity Latest Partners to Join Blue Prism's Ecosystem New intelligent automation capabilities get added to Blue Prism's Digital Exchange (DX) every week. AuraPortal, Clear Software and One Identity are the latest group of Blue Prism affiliate Technology Alliance Program (TAP) partners to make their capabilities accessible to all via the company's marketplace. Blue Prism's DX is an intelligent automation marketplace comprising of hundreds of applications accessible to customers,…

Workato Launches the First Automation Marketplace

The Online Marketplace for Workflow Automation Comes with Industry-Tested Solutions Across Finance, Hr, Sales, Marketing, and It Workato, the leading intelligent integration and automation platform, announced its Automation Marketplace, an online marketplace of best-in-class workflow automations across various business functions inside an enterprise. Best-in-class workflow automations across various business functions inside an enterprise It's now known that automation is an…

Automation Anywhere Named a Leader in Inaugural NelsonHall NEAT Evaluation of Intelligent Automation Platforms

Automation Anywhere, a global leader in Robotic Process Automation (RPA), announced it was named a leader in NelsonHall's inaugural NEAT evaluation of intelligent automation platforms. Automation Anywhere rated highly in the Leaders category in all five market segments, and in particular for its ability to enable business process owners to develop automations. Automation Anywhere Named a Leader in Inaugural NelsonHall NEAT Evaluation of Intelligent Automation Platforms The RPA industry is growing at an unprecedented…

Copper Named to Constellation ShortList for Sales Force Automation Category

Copper Recognized as a Recommended CRM Solution for Small and Mid-Sized Businesses Copper, the leading provider of CRM for G Suite, announced its inclusion in the Constellation ShortList for the Sales Force Automation category in Q3 2019. The technology vendors and service providers included in the Constellation ShortList offer the key requirements for early adopters pursuing digital transformation initiatives. While small and mid-sized companies are often strapped for resources, they still need a solution that will…

Intelligent Automation Technology Lands Louisiana’s 360ºia Among America’s Fastest-Growing Companies

Louisiana based tech company, 360ºia (Intelligent Automation), secured a spot on Inc. magazine's annual Inc. 500 list, the most prestigious ranking of the nation's fastest-growing private companies. Appearing in the No. 314 spot, 360ºia receives the distinguished recognition ranking within the elite Inc. 500 list. "I've always loved space and rockets and 360ºia has been the closest thing to a rocket that we've ever invented," says 360ºia founder and CEO, Frankie Russo. "We expect to see not only great growth come from…

Resolve Acquires FixStream for $24 Million USD to Deliver Game-Changing Combination of AIOps and Advanced Automation in a Unified Platform

Acquisition Empowers Agile IT Operations with the Ability to Predict, Diagnose, and Automate Resolution of Complex Infrastructure and Application Issues in Seconds Resolve Systems, the leading IT automation and orchestration platform, announced the acquisition of FixStream, a pioneer in AIOps. The acquisition, expected to close by the end of September, will enable Resolve to offer the most robust IT automation platform available on the market by combining artificial intelligence insights into dynamic, hybrid IT environments…

Satuit Technologies Expands Marketing Automation Integrations with SharpSpring Partnership

Satuit Technologies is excited to announce that it has partnered with SharpSpring, an industry leading cloud-based marketing tool to further expand the choices for e-marketing tool integration. Clients who use SatuitCRM plug-in for SharpSpring will eliminate duplicate contact lists, save time compiling and managing new lists and benefit from increased visibility of marketing activities within CRM. Contact lead scores display prominently on contact lists and on the contact form and lead follow up activities are easily…

Dun & Bradstreet Releases Study on the Automation Transformation in Finance

Reliable Data Identified as Top Need for Successful Finance Automation Dun & Bradstreet announced the findings of a multi-national study on how responding finance and credit leaders are adopting automation in their departments and the challenges they face in implementing automation. The informal study found that while 87% of respondents believe automation will improve the respective function's efficiency in the next three years, most organizations are not leveraging automation to their fullest potential yet.…

Higher Levels of Automation Expand Revenue Potential for Analytical Instrumentation Manufacturers

Pharmaceuticals, Biotechnology, and Academics Emerge Major Adopters of Analytical Equipment, Finds Frost & Sullivan The rise of the Industrial Internet of Things (IIoT) has given a significant boost to the global analytical instrumentation market, making it more automated, data centric, and production oriented. This trend, along with customer demand for efficient analyzers, are prompting analytical equipment manufacturers to offer new solutions that simplify the analytical process, improve automation, store data, and…

Endavo Launches the First Video Distribution Automation Platform

Video Distribution Automation (VDA) enables video creator discovery, distribution, and development in the new OTT era Endavo Media & Communications, Inc., an innovative Atlanta-based software company building OTT and multi-channel platforms, announced today the launch of its innovative Video Distribution Automation platform. The exciting launch comes in tandem with the new addition of Torrey Veney, as its Director of Technology. After a decade at the forefront of the digital content industry, Endavo announces a…

All Together Now: The Seven Keys to Marketing Automation Success

Before considering Marketing Automation, let’s first talk about your customers and how well you know them. Do you know why and how they became customers in the first place? What other competitors did they consider when starting their research process? When was the last time you spoke with them? Sounds like how you might treat friends, right? In today’s world where everything you need is just a click away, customers value relationships over transactions and if you don’t treat customers as they expect, they will leave you…

Genesys Awarded GSA’s New Contact Center SIN for Automation

Government Agencies Can Now Procure Industry-Leading Customer Experience Solutions for Artificial Intelligence, Chat and Voice Bots, Speech Recognition and More The United States federal government, as well as qualifying state, local and tribal agencies, can now leverage industry-leading solutions from Genesys with ease to deliver better, faster service to constituents across multiple communication channels, including phone, text, webchat and social. This is the result of the global leader in omnichannel customer…