With media figureheads like Lynne Franks recently speaking out about the ‘burn-out’ in the Influencer Marketing world, many brands are …

With media figureheads like Lynne Franks recently speaking out about the ‘burn-out’ in the Influencer Marketing world, many brands are …
Developed by new AI Marketing Lab and Creative Labs units, Snippet Ads are hyper-relevant ads that deliver 2.5x to 3x …
2019 winners include Adobe, USA for UNHCR, LongHorn Steakhouse, and Pittsburgh Cultural Trust for their innovative marketing analytics achievements Neustar, …
Extends Oracle CX with Leading Cloud-Native Omni-Channel Loyalty Solution Oracle announced it signed an agreement to acquire CrowdTwist, the leading …
Platform Introduces New APIs for Data Scientists; Early Adoption Gains Momentum in Economic Development, Urban Planning and Public Safety Use …
First-of-its-kind solution powered by unsupervised machine learning helps marketers uncover and apply an unprecedented level of customer insights from inbound …
Nielsen announced an expansion of its Connect Partner Network. As the industry’s largest curated community of partners for consumer packaged …
As marketing launches proliferate, making the right kind of splash is increasingly critical for long-term success in consumer markets For …
Pinterest joins Facebook, Instagram, Google, Twitter and Snapchat, enabling MakeMeReach to offer full-stack capabilities for media purchase, optimization and reporting …
The Funding Will Accelerate Insurmi’s Global Expansion Insurmi, a conversational-AI powered customer engagement platform for insurance carriers, has secured an …
Retailers with Multichannel Expertise Make Big Gains as Consumers Shift Habits Sailthru, the leading personalized marketing automation technology provider for …
At the End of the Decade, Startups Like Strategus Are Poised for the “Soaring ’20s” With hundreds of data-driven technology …
Conviva Content Insights and next generation Conviva Experience Insights expand integrated intelligence portfolio and deepen viewer journey and quality of …
Social Fatigue. It’s becoming very real. In the B2C and B2B world, both consumers and marketers are at a point …