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MarTech Interview with Steve Weiss, CEO, MuteSix

mute"Facebook and Google are the only two dominant players when it comes to both driving discovery- and intent-driven marketing campaigns — there isn’t a dominant player after them." Tell us about your role and journey into technology. How did you start at MuteSix? I was born and raised in New Jersey by a single mother who actually bought the first computer for my sister and me when I was 14. It was out of my sheer web addiction that I started tinkering around with programs such as Photoshop and Unix while building…

HUAWEI CLOUD Signs MoU with Multiple Companies at the Singapore Summit, Joining Hands with Partners to Unveil Cloud + AI Innovations

HUAWEI CLOUD Summit Singapore themed "+AI, Grow with Intelligence" was held on April 24-25. Together with more than 30 partners, Huawei showcased a series of advanced cloud and AI solutions and innovative products and practices in Cloud computing, AI, and Big data. During the summit, Huawei signed Memorandums of Understanding (MoU) with multiple companies to deepen cooperation in Cloud computing and AI for Asia Pacific markets. During the summit, HUAWEI CLOUD signed individual agreements with Thai carrier CAT,…

CMC Honors AARP with the 2019 Marketer of the Year Award

The Culture Marketing Council: The Voice of Hispanic Market (CMC) announced that AARP is the winner of the 2019 CMC Marketer of the Year Award. AARP joins a prestigious short list of elite brands that have received the award, including Ford, McDonald's, Sprint, State Farm, Toyota, and Walmart. Edna Kane-Williams, SVP of Multicultural Leadership at AARP, will accept the award and discuss the association's commitment to the Hispanic and Multicultural communities at CMC's 2019 Annual Summit. The session will take place on …

Top Channel Chiefs Descend on Park City for ImpartnerCON19, Debate Channel Strategy for 2020 and the Decade Beyond

Fourth Annual Gathering Now Largest Vendor-Led Event for Channel Chiefs Worldwide, Mirrors Impartner's 10x Growth in New Customer Logos in Same Time Period For the fourth year in a row, channel leaders from the world's top corporations are flocking to Utah for ImpartnerCON19, the global Partner Relationship Management (PRM) pure-play leader's annual customer and channel management summit, May 1-3, in Park City, Utah. Speakers at the conference, which has quickly become a must-attend for channel chiefs worldwide, include …

German Companies Seek Providers to Help with Salesforce Installations and Implementations

ISG Provider Lens Report Sees Companies Moving Toward Consolidation of Salesforce Installations Deployed Across Their Organizations  Large enterprises and midsize companies in Germany are looking for vendors that can help them consolidate their Salesforce installations and assist them with integrating the company's continuously changing products, according to a new report published by Information Services Group (ISG), a leading global technology research and advisory firm. The 2019 ISG Provider Lens Salesforce…

TechBytes with Gregory Raiz, Chief Innovation Officer, Rightpoint

Tell us about your interaction with new-age technologies such as AI, Machine Learning and Mobile Applications. We've been working with new technologies for a number of years. We've been exploring new tech capabilities building things that use AR/VR, Machine Learning and a wide range of mobile applications. How did you start in this space? What galvanized you to start at Rightpoint? I started my own agency after leaving Microsoft back in 2001. I wanted to improve lives through technology and design and I saw a huge…

RCN Chooses TiVo’s Next-Gen Platform to Give Subscribers a Superior User Experience

TiVo Corporation, a global leader in entertainment technology and audience insights, announced that RCN, a leading cable operator, has selected TiVo’s Next-Gen Platform to bring advanced innovation to its customers. RCN will be the first operator to deploy the Next-Gen Platform and will roll out its new TiVo-powered video solution to its high-speed internet, digital TV and home phone customers. RCN also plans to expand the TiVo offerings across its properties, including Grande Communications Networks and WaveDivision…

7 Amazon Initiatives Driving Its $59.7 Billion Sales Figure in Q1 2019

Amazon initiatives continue to maintain strong financial growth in the competitive technology space. In its recently published financial report, Amazon confirmed that its sales grew by 17% to touch $59.7 billion in Q1 of 2019. The company is currently guided by its principle of customer obsession, vast scale of innovation and operational excellence across its operations. In this article, we tell you about the seven exciting Amazon initiatives from the last few months that have directly driven sales, enabling the tech…

Textio Flow: The Beginning of the End of Writer’s Block

Now Faster and Better Writing Actually Go Hand-In-Hand. Textio Flow Makes Augmented Writing the Ultimate Productivity Platform Textio announced the release of Textio Flow, a breakthrough step forward for augmented writing technology. With Textio Flow, your rough ideas are instantly transformed into powerful language with a single keystroke. Building on the words that you type, Textio’s data-fueled predictive engine generates highly effective writing that sounds like you. No more tortured minutes staring at a blank page,…

New AI-Powered Zoovu Interface Brings Self-Service Digital Assistants to Market

Enhanced Offering Empowers Brands to Create Fully-Customizable Digital Assistants to Uplevel Conversational Capabilities Zoovu, the leading AI conversational marketing platform, announced the launch of its new interface, delivering a first-of-its-kind, AI-powered, self-service digital assistant suite to brands and retailers. Zoovu’s enhanced offering fuels a new means of brand / consumer interaction and engagement via solutions like chatbots and voice assistants, providing authentic personalized experiences and…

Smartcalls – Voximplant’s Web Service for Creating Outbound Call Campaigns – Has Now Become All-in-One Solution for Call Process Automation

Smartcalls Becomes the End-To-End Tool for Call Processing Automation That Allows Businesses to Easily Design Flexible Inbound and Outbound Call Campaigns Without Programming Voximplant, the serverless cloud communications platform and one of five finalists for the Best Application of AI at Enterprise Connect 2019, announced that a new version of Smartcalls, its popular service for easily creating and executing outbound call campaigns. New capabilities of Smartcalls make the service an all-in-one…

Fairleigh Dickinson University Explains the Best Strategy for Online Marketing

​​​There have been rising arguments about the best form of strategic campaign for online marketing – if it is SEO or SEM. Amidst these arguments of SEO vs. SEM, Fairleigh Dickinson University lends out its voice to educate people about the importance of both marketing strategies and the differences. In a published infographic on the institution’s website, Search Engine Marketing (SEM) is said to be a form of paid search that aims to increase revenue, while Search Engine Optimization (SEO) is more inclined to attract …

Khoros Launches Ads Capabilities to Provide A Combined View of Paid and Organic Social Media

Khoros Provides Enterprise Companies with a Holistic View of Paid and Organic Social Media to Drive Business Value Through Seamless Customer Engagement Khoros (formerly Spredfast and Lithium), the leading digital customer engagement platform, announced the launch of Ads Capabilities to help enterprises maximize their paid and organic social media programs. As the first innovation released by the recently merged company, Ads Capabilities drives home the need for enterprises to have clear sight into every piece of their…

IZEA Announces IZEAx 3.0 Unity Suite

IZEA Worldwide, Inc., operator of IZEAx, the premier online marketplace connecting brands and publishers with influential content creators, has announced the release of IZEAx 3.0 Unity Suite. The new platform integrates all aspects of content creation, distribution, payments, and communications into a seamless and flexible platform designed for enterprise influencer and content marketing organizations. The announcement was made today during the IZEA “Better Together” streaming event. A video archive of the event can be…

LogMeIn Successfully Achieves Multiple Top Tier Security Compliance Standards

Company Completes SOC 2, Type II and SOC 3, Type II and C5 Examinations LogMeIn, Inc., a leading provider of cloud-based connectivity solutions, announced the successful acquisition of System and Organization Controls (SOC) compliance reports, specifically SOC 2 Type II and SOC 3 Type II examinations, for the company’s key products including LastPass, GoToMeeting, GoToWebinar, join.me, GoToTraining, OpenVoice, Bold360, Rescue, GoToAssist, LogMeIn Pro, Central and GoToMyPC. Two of the most well-known and accepted security…

Freshworks Enriches Freddy, Its AI-Powered Omnibot, with Predictive Engagement, Enabling Proactive Outreach and Support to Win and Keep…

Global Research Shows Overwhelming Demand for Proactive Service, with 69% of Customers Indicating a Clear Preference for Brands That Offer Notifications and Support Freshworks, a global innovator in customer engagement software, announced its latest advance in AI, wherein it can provide predictive insights into key conversion moments that empowers Sales, Support and Success to proactively identify and act upon customer needs and opportunities. Embodying the core concept of Freshworks’ brand promise of delivering…

Resulticks: Marketing Data Deluge Hinders More Than a Third of SEA Businesses

New research from Resulticks finds that a third of all companies feel that an overwhelming volume of data, and the inability to integrate data are two of the top challenges that enterprise businesses face in Southeast Asia (SEA). Titled “The Omnichannel Imperative”, the newly released report also found over half of enterprise businesses in SEA listed real-time marketing, as well as omnichannel delivery and engagement as their top priorities in 2019. In addition, nearly six in ten organisations find that existing marketing…

Huawei Recognized as an April 2019 Gartner Peer Insights Customers’ Choice for Data Center Networking

Huawei, a leading global provider of information and communications technology (ICT) infrastructure and smart devices, announced that Huawei CloudEngine Switches have been named an April 2019 Gartner Peer Insights Customers' Choice for Data Center Networking. Gartner Peer Insights Customers' Choice analyzes more than 200,000 reviews across more than 300 markets posted to Gartner Peer Insights. These reviews are based on direct peer experiences of purchasing, implementing, and operating a solution. In markets with…

Novo Labs Announces Investment from Silverton Partners

Novo Labs, a provider of conversational artificial intelligence services for large restaurant chains, announced $2 million in seed funding, led by Silverton Partners. With the financing, Roger Chen of Silverton Partners will join Novo Labs' Board of Directors. Novo Labs was founded in 2017 in Dallas by Clinton Coleman and Jeff Loukas. Last year the company launched its automated service for taking restaurant orders through high-volume voice channels. The service allows customers to place an order conversationally as they…

Rival Technologies Launches Chat Lab, an Insights and Engagement Platform for the Mobile and Messaging Era

Founder and CEO Andrew Reid to present disruptive new technology at the Insight Innovation Exchange Conference in Austin, Texas Vancouver-based Rival Technologies is set to launch Chat Lab at the Insight Innovation Exchange Conference. An end-to-end insight platform, Chat Lab is a compelling solution to the email overload and survey fatigue crisis that threatens the future of the $76-billion market research industry. Rival's solution aims to close the gap between the way people live their digital lives and how market…