Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights
Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from Genesys (Customer experience), CoreMedia (Content management), Demandbase (ABM), RingCentral (Unified communications) and Automation Anywhere (Automation).
Genesys, a global leader in cloud customer experience and contact center solutions, has expanded its Microsoft partnership with a new, native integration. Microsoft Teams and Genesys Cloud™, the all-in-one solution and one of the world’s leading public cloud contact center platforms, are now fully integrated, giving employees a more connected, intuitive and productive experience. As a result, contact center agents can collaborate with any employee using Teams so they can resolve customer issues faster and deliver better service.