Ecommerce Software Leader Accelerates Commitment to Making Business Easier for SMBs
Webgility, the leader in ecommerce automation software in the small and medium business market, announced that it has raised $6.4 million in a Series A funding round led by Pilot Growth Equity. To fulfill its mission to make business easier for ecommerce companies, Webgility will use these funds to accelerate its commitment to automating all back-office operations to help them improve their margins and scale.
Over the past 15 years, a consistent annual growth rate of 10% has caused an explosion in ecommerce sales, moving US online sales into the realm of $400 billion in annual revenue. While the industry has rapidly expanded, SMBs have struggled to keep up with the number of online sales channels, complexity of back-office systems, and the volume of their financial data. Manual operations and fragmented systems make it difficult to see how the business is performing, to act quickly to improve margins, and to win in this highly competitive market. Founded in 2007, Webgility’s flagship product Unify automates the back office and provides a single dashboard from which ecommerce businesses can streamline workflows, control operations, and focus on growth. Webgility software is used by thousands of online stores and automates millions of transactions every month.
“Webgility has achieved scale and profitability as a bootstrapped SaaS company, which is a tremendous achievement,” said William Lee, co-founder and managing director at Pilot Growth. “Webgility has built an incredible business and ecommerce sellers love their product. We’re thrilled to partner with them as their first institutional investor to help accelerate growth and reach millions of online sellers worldwide.”
“It’s our mission to make business easier for ecommerce SMBs and give them the same power and efficiencies that the big guys have,” said Parag Mamnani, founder and CEO, Webgility. “Pilot Growth sees tremendous potential in our product and believes in our team and vision for the ecommerce market at large. Their expertise, network, and unique model for supporting entrepreneurs will help us to reach a larger market and grow faster.”