Shopgate, the leading mobile commerce (m-commerce) platform for customer retention, has announced that it has joined the Salesforce Partner Program. The company’s m-commerce-as-a-service solutions will now be available on the Salesforce Commerce Cloud, enabling mobile marketers to embrace a unified commerce platform to build personalized user experiences for shoppers across the web, mobile, social and in-store. The integration with Salesforce Commerce Cloud will make content updates on commerce cost-effective and readily available.
“Everything and everyone is becoming more connected and smarter than ever before,” said Alan Bunce, VP of Product Marketing, Salesforce. “By joining the Salesforce Partner Program in support of Commerce Cloud, Shopgate is joining the world’s largest community of born-in-the-cloud partners who are committed to innovating on the Salesforce platform and driving customer success.”
By partnering with the #1 CRM platform– Salesforce, Shopgate’s B2B customers will be able to offer retail shoppers delightful brand engagement, driving more conversions and loyalty. Retailers can directly advance their push notifications capabilities using existing Commerce Cloud account. By leveraging embedded predictive intelligence and a robust partner ecosystem offered by Salesforce Commerce Cloud, Shopgate will find more teeth in helping retailers deliver superior customer experiences seamlessly.
“We are pleased to partner with Salesforce, giving their merchants the ability to improve customer loyalty and increase conversion rates with our cutting-edge mobile shopping platform. They believe, as we do, that retailers should spend their time focusing on delivering best-in-class mobile experiences, and less on managing technology,” said Marc Biel, CEO, Shopgate.
“While the larger e-commerce industry places a heavy emphasis on new customer acquisition, we focus on customer retention, as it costs five times more to acquire a new customer than to retain one.”
Founded in 2009, Shopgate has evolved into a comprehensive SaaS platform for mobile commerce that enables retailers to build engaging websites and apps, bringing real-time updates and alerts on how customers behave across various mobile channels.