LiveXLive Expands Distribution In Partnership With ReachTV

LiveXLive content will reach over 100 million monthly travelers in over 750 airport venue and terminal locations across 90 airports in the U.S. and Canada on ReachTV's global entertainment platform LiveXLive Media, Inc., a global digital media company focused on live entertainment, announced a multi-year content and broadcasting partnership with ReachTV, the first Nielsen-rated, linear, short-form entertainment network for viewers on the go. LiveXLive's programming will be featured across ReachTV's growing global network,…

Appy Pie Launches Chatbot Builder for Banks to Help Them Strengthen Their Customer Relationships

Appy Pie has introduced the perfect chatbot builder for banks to help them improve their support services and connect with the customers in a better way. Appy Pie's chatbot builder allows users to create chatbots that don't need any coding. They work continuously and remain available for their users round the clock. Appy Pie's Chatbot Builder lets you build chatbots without coding, with various effective features including customized chats and designs, live agent transfer, appointment booking system and many more. Appy…

UnionBank Takes Honours at Global Retail Banking Innovation Awards 2019 for Unscrambl-Developed Technology

Unscrambl's qbo CX, an AI-powered contextually-aware and location-aware chatbot developed for UnionBank, wins Highly Acclaimed Chatbot Service Unscrambl, the company democratizing data discovery and insights consumption to accelerate the way businesses make decisions, announced today that its partner, Union Bank of the Philippines (UnionBank), has received the award for Highly Acclaimed Chatbot Service at the 2019 Global Retail Banking Innovation Awards in Singapore. Unscrambl developed the chatbot to enhance customer…

Kaspersky Research Finds Cybercriminals Stealing Guests’ Credit Card Data From Hotels Worldwide

Kaspersky’s research of the RevengeHotels campaign has confirmed that over 20 hotels in Latin America, Europe and Asia have fallen victim to targeted malware attacks. As a result, travelers’ credit card data, which is stored in a hotel administration systems including those received from online travel agencies (OTAs), is at risk of being stolen and sold to cybercriminals worldwide. The RevengeHotels campaign includes different groups using traditional Remote Access Trojans (RATs) to infect businesses in the hospitality…

Sourcepoint Announces Launch of OTT Compliance Solution

Sourcepoint can capture consumer privacy preferences within connected TV environments, as part of its ‘Consent Everywhere’ commitment  Sourcepoint, the compliance platform for the digital advertising ecosystem, has launched its OTT compliance solution to capture and transmit consumer privacy preference signals from within over-the-top (OTT) and connected TV (CTV) environments. As part of its ‘Consent Everywhere’ commitment, Sourcepoint’s OTT support allows streaming media companies to capture privacy preferences to comply…

Acoustic Launches in Poland

New R&D centre in Poland’s Tricity to concentrate on advanced AI solutions for the marketing industry Acoustic, the largest independent marketing cloud with a total focus on the marketer, announced the launch of a new R&D Facility in Gdańsk, Poland. The centre will employ 50 people and will focus on providing advanced, AI-driven solutions to meet the most pressing challenges marketers face in the rapidly evolving marketing industry. Acoustic, which separated from IBM and debuted as a standalone marketing cloud…

Nexway Launches New Reseller Module to Boost B2B Channel Sales

Nexway Launches New Reseller Module to Boost B2B Channel Sales by Leveraging Its Unique Position in Subscription and Payment Services Nexway announces the launch of Monetize Reseller, a channel management module specifically designed for reseller programs in the software industry. Nexway is building on its experience in online sales operations for digital goods based on its Monetize e-commerce, subscription, and payment platform to strengthen its value proposition for B2B commerce companies. Many…

Mostly Serious, a Full-Service Digital Agency, Launches New Website for The Community Foundation of the Ozarks

The Community Foundation of the Ozarks (CFO), a facilitator of charitable giving, scholarships, and grantmaking for communities in the southwest Mo. region, has partnered with the agency since 2011 A Refreshed Website That Offers Resources, Information Mostly Serious’s custom web design for the CFO is a dramatic shift from the previous site’s functionality, appearance, and ease of information access, creating a more streamlined browsing experience for the CFO’s various audiences. Public visitors to the new site can now…

X-Mode and the Anti-Human Trafficking Intelligence Initiative Announce Partnership to Fight Human Trafficking

Company Debuts ‘Picket’ Initiative to Help Nonprofits Use Location Data for Good X-Mode, the privacy-conscious location data company, announced it is partnering with the Anti-Human Trafficking Intelligence Initiative (ATII) to combat and raise awareness around human trafficking at the 2020 Superbowl in Miami. X-Mode will be providing ATII with location data to raise awareness around trafficking in Miami for this global event. X-Mode is excited to continue working with ATII moving forward and to continue helping in the fight…

LVMH Deploys Its Open Innovation Program DARE for the First Time in Tokyo, to Invent the Retail Experience of Tomorrow

From November 12th to 15th, the LVMH Group organized, for the first time in Japan, its DARE event (Disrupt, Act, Risk to be an Entrepreneur) – a global initiative at the crossroads of open innovation and talent development. Following a call for ideas on the topic “Innovation in Retail” in June-July 2019 targeting its talents based in the Asia-Pacific (APAC) region, LVMH selected 60 candidates across all LVMH functions and Maisons who were invited to experience the event in Tokyo. A grand jury made of senior…

XCentium Launches Import Plugin to Accelerate Systems Integration for Sitecore Experience Commerce

XCentium delivers first to market Import Plugin for Sitecore Experience Commerce, helping clients accelerate new systems integration XCentium, an award-winning digital consultancy, announced that they have created and launched an Import Plugin for Sitecore Experience Commerce, enabling clients to accelerate integration of new and third party systems into their ecommerce catalog. Developed by XCentium’s Sitecore Commerce Architect, Sergey Yatsenko, the Import Plugin enables clients to quickly integrate new enterprise…

MarTech Interview with Harry Glaser, CMO at Sisense

"AI may never live up to the extreme hype, it will fundamentally change how people interact with the world." Could you tell us about your role and journey into technology? I lead Marketing at Sisense, and it has been an interesting journey to get here. I didn’t grow up in Marketing, instead, I started as a Programmer and was one of those kids that took apart VCR’s and put them back together for fun. When I was about to graduate from the University of Rochester in New York, I had three offers on the table: one at a…

Top 5 Best iOS App Development Companies in Dubai

The world of business operates solely on Marketing and face value. With companies opting for several channels of Marketing like radio, television, websites, and social media, there is no dearth of information available to customers. However, considering the changing times, the most indispensable Marketing tool that customers cannot avoid is the smartphone, and with Apple being one of the leading smartphones in the world, creating an app in the iOS store is the next step for businesses to brand themselves and utilize Apple’s…

Things Marketing Leads Need to Know about Benchmarking Discounts Effectively

For most consumer-facing businesses, the most promotionally-challenged Marketing channel is Email. As our benchmark report illustrates, marketers promote discounts across both owned and paid media channels including print, broadcast, and digital. However, email has historically been a popular vehicle for delivering offers to consumers relatively quickly and cheaply. The low cost of email has tempted marketers to get lazy with their offer optimization strategies and resort to “batch and blast” tactics as the ROI tends to…

Top 5 Best Android App Development Companies in Dubai

The fast-growing market for Android applications is a clear testimony to the compelling benefits and scalability of Android apps, which are helping businesses in a variety of ways to transform their efforts into higher Sales and improved ROI. Nowadays, irrespective of size, industry, or service, mobile apps, especially reliable and easy-to-use android apps, are increasingly becoming an integral part of every business that seeks to deliver a seamless customer experience. The upward trajectory of demand for Android apps is…

ICYMI: 5 Key Takeaways from Marc Benioff’s Chat with Apple CEO Tim Cook

Here's a quick snapshot of the tête-à-tête between Marc Benioff, Co-CEO of Salesforce and Tim Cook, CEO of Apple. It was a pleasure hearing Tim reveal about Apple's growth as an Enterprise Mobile App platform and how it leverages Salesforce Cloud to ignite creativity and to drive productivity in almost every Fortune 500 company. The Past, Present, and Future of Apple: Keep Innovating and Yet, Stay True to Values Tim said that innovation is key to progress but it's not enough to just innovate. Values, such as embedding…

Veritone® Launches VeriAds™, a New Suite of AI-Enabled Ad Revenue Solutions for Radio and TV Broadcasters, Podcasters and Social Media…

Veritone, Inc., the creator of the world’s first operating system for artificial intelligence, aiWARE™, announced the full commercial launch of the company’s VeriAds network – a robust suite of revenue solutions that enables radio and television broadcasters, podcasters and social media influencers to generate incremental advertising revenue from premium advertisers. The network’s three turnkey programs – VeriAds Spot Network, MicroMentions™ and Influencer Bridge™ – give media partners access to a wide range of placement…

Marketing Synergies Realized: AlchemyLeads Search Marketing Acquires Co Flex Marketing in Chicago

AlchemyLeads Search Marketing LLC, A search engine marketing and software development company based in Los Angeles, CA has acquired Co Flex Marketing, an internet marketing company specializing in the legal industry based out of Chicago, IL. The transaction finalized on November 11, 2019, for an undisclosed sum. This includes all intellectual property rights and core business functions built to service the software and digital marketing needs of businesses in the legal field and surrounding industries.  "The…

Effectv Introduces Two New Creative Offerings to Bring Added Simplicity and Strategic Cohesiveness to Local TV Advertising

Launch of Mnemonic, a Full-Service Creative Agency, Extends Effectv’s Ability to Offer One-Stop Services for the Buying, Planning and Execution of Media Campaigns Self-Service Creative Through Effectv Ad Planner Opens TV to a New Segment of Clients by Providing High-Quality, Cost-Effective TV Commercials With a Few Clicks of the Mouse Effectv, the advertising sales division of Comcast Cable, announced the launch of Mnemonic, a full-service creative agency for its clients, as well as a self-service creative portal through…

Frost & Sullivan Names Lytx “2019 Video Safety Solutions Company of the Year”

Video-Telematics Market Leader Lauded for Leading an Analytics-Driven Revolution, Innovating in Advance of the Market Along the Frontiers of Machine Vision and Artificial Intelligence Frost & Sullivan announced it has recognized San Diego-based Lytx® as the 2019 North American Video Safety Solutions Company of the Year. This distinction is based on a rigorous analysis of companies for their visionary innovation, market performance, and customer impact. "Lytx was the clear choice…