Digital Commerce Specialist Continues Its Growth and Development Astound Commerce announced that it has named industry leader Michael Kahn as its first Global CEO. The independent digital commerce specialist designs experience-driven ecosystems that fuse technology, data, design and storytelling to propel business growth for brands such as: Allergan, Boohoo, TOMS, Calvin Klein, PUMA, Under Armour and many others. This appointment was made to further accelerate the company’s growth, development and marketplace leadership.…

Leading data science company Claritas has released a Podcast Survey entitled "Podcast Campaign Lift: A Guide to Accurately Analyzing Campaign Conversion Rates."

Based in the North of France, with US headquarters in New York, the Sarbacane Group, a publisher of applications for corporate communications,  is a reference in its market through its strong position among email marketing software in Europe. The group built a range of products around its expertise in email marketing, text messaging campaigns, and marketing automation such as Layout, Sarbacane Chat, and Touchdown, introduced in late 2019, and Datananas, a Paris-based startup acquired in April 2020. IDI, one of the leading…

GBC Digital Marketing is excited to announce that it's expanding its reach to clients nationwide and launching new product services to better serve its clients. GBC is a premier, results-driven team of web experts committed to increasing brand awareness through dedicated marketing efforts for each of its clients. Recently, the Houston SEO Company has unveiled a new website detailing an expansion of its digital marketing services. Cindy Pruitt, CEO and Founder of GBC Digital Marketing, said: "It had been 5 years since…

Now is the Time to Re-Evaluate Digital Marketing Strategies The coronavirus pandemic is accelerating brands’ move to digital, and now is the time for marketing leaders to re-evaluate their digital marketing initiatives, according to Gartner, Inc. Amid an economic downturn, marketing leaders are planning to increase investments in digital and social marketing, but pull back spend in areas like paid search and indirect ad buys. “Due to suppressed consumer demand – a direct result of the COVID-19 pandemic – a wide range of…

Weyland Tech, Inc., a leading global provider of eCommerce, mCommerce, and fintech business enablement solutions, has reached an agreement to acquire Fixel AI, an award-winning innovator of digital marketing technology. Fixel’s audience engagement platform provides startups to Fortune 500 companies the ability to dramatically enhance their online marketing spend by segmenting and ranking website visitors based on their level of engagement. Applying the power of A.I. machine learning, Fixel automatically analyzes in…

TigerGraph’s Rapid Data Analysis Fuels Myntelligence’s Media Automation Platform, Boosting Campaign Intelligence and ROI TigerGraph, the only scalable graph database for the enterprise, announced that Myntelligence has chosen TigerGraph to power advanced analytics within the Myntelligence Media Automation platform to deliver integrated, real-time insights to marketers. Myntelligence, with TigerGraph, is addressing a key business challenge: Marketers often struggle to manage multiple campaigns across various digital channels…

New service package sets out to take business brands to a digital high The talented MARKETN team is ready to go beyond clients' expectations and rapidly scale business growth with its preferred HubSpot Content Management System. MARKETN, a highly successful New York-based digital marketing agency, has chosen HubSpot CMS as its choice of website management to support its end-to-end marketing services. HubSpot CMS consists of a number of tools that work together under one umbrella and offers everything from helping to…

Weyland Tech, Inc., a leading global provider of eCommerce, mCommerce, and fintech business enablement solutions, has expanded to Indonesia a new digital marketing campaign for its CreateApp mCommerce platform-as-a-service (PaaS). The launch in Indonesia follows a successful pilot marketing program recently completed in Taiwan that included new online seminars hosted by CreateApp’s chief product officer and founder, Eddie Foong. Marketing Technology News: CCPA Is a Major Moment for Data Privacy in This Country The…

Weyland Tech, Inc., a leading global provider of eCommerce, mCommerce, and fintech business enablement solutions, has launched a new digital marketing campaign for its CreateApp mCommerce platform-as-a-service (PaaS) in Taiwan. The launch follows a successful pilot marketing program that has included online seminars hosted by CreateApp’s chief product officer and founder, Eddie Foong. The seminars were attended by potential distributors and resellers interested in remarketing CreateApp as an ideal solution for any…

New app brings NetBlaze’s low-cost, one-stop-shop digital marketing services to a simple platform as small businesses look to recover from the impact of COVID-19 NetBlaze, a Chicago-based digital marketing solutions company for small businesses nationwide, announces the launch of its new app for desktop and mobile that simplifies marketing management to help businesses reach new customers. The company offers affordable services to manage a variety of key marketing efforts, including social media management, customer…

Top-Rated Digital Marketing Agency Positioned for Next Stage of Evolution and Growth SmartBug Media leading Intelligent Inbound marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound marketing, digital strategy, design, marketing automation, and public relations—announced it has added agency veteran Carey Isom to its Board of Directors. Isom will add another layer of strategic guidance to SmartBug's® leadership team as it advances through its next…

Nativz, a top-rated digital agency, has been recognized as a leader in digital marketing as well as marketing analytics and big data categories in new report by DesignRush Nativz, a top-rated digital agency in Dallas, TX, has been recognized as a leader in digital marketing and big data analytics in a new report by DesignRush, ranking first in both categories. Marrying data science with digital marketing expertise, in just three years this generalist marketing agency has delivered over 350 projects for B2B and B2C clients…

CTV Advertising Campaign Recognized in the Most Effective Retail or FMCG Campaign Category Simpli.fi, the leading programmatic platform for CTV, addressable, and mobile advertising, announced that it has been shortlisted for the Masterclassing 2020 Effective Digital Marketing Awards. Masterclassing has recognized Simpli.fi for the Most Effective Retail or Fast Moving Consumer Goods (FMCG) Campaign category. Simpli.fi's campaign was chosen as a top contender out of competitive submissions around the globe--including…

Mansi Rana, MD @ EZ Rankings Recognized as Digital Marketing Leader of the Year UsinessMedia Group along with Lifestyle India on March 8, 2020, has announced the winners of the highly prestigious Women Leadership Awards. There were 56 winners at 5 unique levels that were honored and celebrated at various levels because they are leaders, innovators, and achievers in their industries. The awards were held at Hotel Vivanta by Taj in New Delhi on International Women's Day and it was organized by Praxis Media, which is the…

Zib Media formally announces business rebrand to Zib Digitala Zib Digital, a leading digital marketing agency in Melbourne, announced a major rebranding to reflect the company's evolution into an all-encompassing, strategic digital marketing business. The considerable rebranding is designed to mirror the vast development and growth of the business in recent years. Last year, the agency realised it was time to leverage its unique architecture in the digital marketing space and focus strictly on its ability to support…

Global Integrated Marketing and Communications Agency 4media group Expands Into the Influencer Marketing Space 4media group has added influencer marketing agency Dynamik Influence to its roster as part of its continued mission to innovate what it means to be a wholly integrated, full-service communications agency. The launch of Dynamik Influence comes just over a month after 4media group's acquisition of News Generation, a broadcast media relations firm located in the Washington, D.C., area. 4media group created…

Studio45 – the best SEO company in India –has stepped ahead to cater to Dubai businesses. Times are tough, not only for humans but for the economy too. It has affected many sectors of the economy worldwide, indicating a staggering recession. Marketing Technology News: Parks Associates Announces CONNECTIONS Community, a Virtual Networking and Conference Experience Studio45 has taken initiative to help businesses with SEO services in India as well as Dubai during this tough time. "After getting featured in TIMES OF …

New Dashboards Enable Marketers to Drive Digital Marketing Efficiency Full Circle Insights, Inc., maker of comprehensive sales and marketing performance measurement solutions, announced the company has launched Digital Source Tracker with new dashboards that enable the Full Circle Method for Digital Marketing. Digital Source Tracker allows marketers who use Full Circle's Response Management product to connect clicks from digital advertising, your website traffic, social channels and other digital marketing outreach to…

At launch, Valor Digital introduces major industry partnerships and leadership, global expertise Valor Digital, a new breed of digital marketing partner, announced its official launch and major industry partners. Valor is a company that calls itself a digital agent, acting as an extension of its clients' internal marketing teams. Valor empowers brands, and agencies, with customizable tools, strategies and industry leading expertise, allowing them to maintain control over their digital marketing execution and vendors. As…