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Flashtalking Launches Beta Social Integration, Delivering Industry’s Leading Creative Personalization Management to Facebook and Instagram,…

Flashtalking, the leading global independent primary ad server specializing in open web creative personalization, is extending its expertise to social networks, beginning with Facebook and Instagram integrations. The move comes at a time when there are an estimated 2.7 billion social media users worldwide, and socially driven commerce continues to thrive. As sophisticated marketers strive to provide the consistent, personalized stories that customers across the open web and social platforms expect, Flashtalking's Social…

Shemaroo, TVS Credit Among Leading Brands Increase Push Notifications Delivery by 50 to 70% With Netcore’s Smart Push

Netcore Solutions, a leading global marketing technology provider, announced the success of its recently launched Smart Push, a breakthrough notification delivery technology. Smart Push has helped brands like Shemaroo Entertainment, a leader in India's OTT space, and TVS Credit Services, an Indian financial services company, boost their Push Notification Delivery rate by more than 50%. Netcore also powers push notifications for leading brands, including ICICI Bank, My Team 11, Revv, Malindo Air, Sendo, Smartfren, Sun &…

LiveXLive’s Exclusive PPV Digital Concert Series Total Ticket Sales Surpass $850,000 And Over 32,000 Tickets

Delivers an ‘Arena Style’ LiveXLive Performance to Fans Worldwide at Home During COVID-19 LiveXLive Media, Inc., a global platform for livestream and on-demand audio, video and podcast content in music, comedy and pop culture, announced that since launching its livestream Pay-Per-View (PPV) and digital touring platform in May 2020, LiveXLive has sold over 32,000 PPV tickets in over 96 countries at an average price of $27, generating over $850,000 in ticket sales. LiveXLive PPV initiative was created as a revenue-share…

Dealers United Leverages Facebook Click to Marketplace Ads to Boost Automotive Dealer Sales

Digital automotive agency, Dealers United, continues to guide their dealer customers to success by utilizing Facebook's newest feature for automotive, Click to Marketplace, or C2MP, Ads Facebook Click to Marketplace Ads were created to help reduce friction in the auto shopper journey, and keep users shopping without ever having to leave Facebook's platform. The new feature gives dealerships the power to connect with auto shoppers more frequently and drive leads for less money than other ad types. At the beginning of…

LiveXLive And Live From Out There Set Sights On Reinventing Digital Events

With Over 100 Shows Already Produced and Sold, Live From Out There and LiveXLive Continue to Announce New Shows including 'Vote Now', a live streaming event featuring The War On Drugs, Robin Pecknold (Fleet Foxes), Kam Franklin (The Suffers), Waxahatchee, Daniel Rossen & Christopher Bear (Grizzly Bear), Kyp Malone & Jaleel Bunton (TV on the Radio) and many more LiveXLive Media, a global platform for livestream and on-demand audio, video and podcast content in music, comedy, and pop culture, and leading 'Virtual…

LivePerson Announces the Conversational Cloud, an AI-powered Command Center

Empowering brands to instantly understand and respond to customers with artificial intelligence, the Conversational Cloud is the world's most powerful conversational commerce and care platform LivePerson, Inc., a global leader in Conversational AI, announced its enterprise-grade Conversational Cloud, where hundreds of the world's largest brands build and run AI-powered automations over popular messaging channels such as SMS, WhatsApp, Apple Business Chat, Facebook Messenger, Google RCS, LINE, WeChat, and native messaging…

Prodapt Announces Agreement with LivePerson to Power Digital Transformation

Prodapt, a leading consulting, technology & managed services provider to the Digital Service Provider (DSP) industry, announced a partnership with LivePersn, a global leader in Conversational AI. The Prodapt-LivePerson partnership brings together complementary capabilities in delivering transformational business outcomes to DSPs' digital-first self-service and messaging capabilities. By opening messaging channels - including SMS, Facebook Messenger, WhatsApp, Apple Business Chat, and more - DSPs can empower customers…

Liverpool Lifts EPL; Proves Social Provides New Meaning To: You. Will. Never. Walk. Alone

Bet365, William Hill, and Paddy Power top the list of brand affinities with Liverpool @LFC engagement peaked ahead of Everton derby and season finale Strongest people affinities list topped by Rooney, Rashford, and Pogba Hashtag #YWNWA, witnessed a 1,493% increase in engagement on the 22nd July As the Premier League reaches its finale behind closed doors, with Liverpool FC playing their last match at home and lifting the trophy on Wednesday, data science and marketing technology company 4C have unveiled the big brand…

LiveChat Adds Text Messages Integration to Its Customer Service Platform

LiveChat Software, a provider of a SaaS-based suite of products for managing business communication, now allows brands to send and receive text messages while contacting their customers through its chat software. The new solution combines LiveChat’s technology with the features of Twilio. Although people have different preferences when it comes to communication with businesses, the trend for using messaging platforms within customer service has increased over recent years. In addition to popular applications like Facebook…

Retarus Predelivery Logic: Rule-Based Email Workflows and Policies From the Cloud

Increased control over inbound emails Maintaining full control over the multifaceted email communication channel, with all its intricacies, is becoming more complex every day. This not only applies to the high-performance routing required within company networks. Critical business issues such as process automation are also becoming increasingly difficult to cover with standardized solutions. Companies need more control over incoming email traffic, ideally before the messages are delivered to the company's own…

Alyce Launches Integration With Vidyard, Delivering Customized PX Video Engagement For Prospects And Customers

Pairing Personal Gifting and One-to-One Video Helps Customers Deliver End-to-End Personal Experiences that Build Rapport, Earn trust, and Deeper Professional Relationships to Drive Growth Alyce, the Personal Experience (PX) platform that makes sales and marketing outreach personal at scale through one-to-one gifting, announces their integration with Vidyard, enabling customers to deliver video experiences alongside personal gifting engagements. Through the integration, Alyce and Vidyard customers will be able to create or…

141LIVE Brings a Unique Influencer Platform Changing Live Streaming and Video Calling As We Know IT

Japanese startup 141Live (pronounced as ‘One For One Live’) is launching a video based social media platform, a platform that will make you do both live streaming and video calling in a completely new way The uniqueness about the platform doesn’t end with the combining of two great features of video calling and live streaming; but it’s also going to help influencers from around the world to make money using the platform’s special video streaming features. Thousands of social media influencers from Japan are already using…

Daymond John Welcomes Master Facebook Marketer Manuel Suarez

Manuel Suarez, CEO of the AGM Marketing agency and award-winning Facebook Messenger marketer will join Daymond John, Shark Tank co-host, and founder of the FUBU clothing company, on Daymond's show Power Talks on Tuesday, July 7th at 1:30 pm EST. Daymond John's Tuesday Power Talks are live-streamed on Daymond's Instagram channel. It can be found by going to @THESHARKDAYMOND. These Power Talks give viewers a glimpse into the real-life effects of world events on CEOs, entertainers, and entrepreneurs like Manuel Suarez.…

The Gamer Is Dead in 2020. Long Live Mobile Gaming

Perhaps the most tenet, most timeless mantra to advertising is “follow the eyeballs.” And while we no longer accept broad reach as our number one outcome, instead focusing on “engaged reach,” or as P&G Chief Brand Officer, Marc Pritchard put it– reach and continuity, the pendulum is, in fact, swinging back to broad-reach vehicles, or engagement worth buying. In some areas of the world, broad-reach vehicles in either traditional or digital media differ. However, in the Asia Pacific region, it’s quite clear that mobile…

Amazon Posts & Amazon Live Help Sellers Earn More in Sales

Amazon Posting, a marketing agency specializing in the Amazon marketplace, is now helping Amazon sellers achieve online success. The company uses Amazon Posts and Amazon Live to take brands to the next level Amazon Posting is quickly emerging as a trusted destination among Amazon sellers looking to explore endless possibilities to build their business. Amazon Posting helps Amazon sellers earn more sales through Amazon Posts and Amazon Live, two new services Amazon offers for vendors on its platform. Marketing…

Bambuser Pilot Tests a New Live Video Shopping Format

Bambuser will pilot a new format of Live Video Shopping in early July in collaboration with selected influencers and brands. During July, Bambuser will invite selected influencers and brands to pilot a new format of Live Video Shopping tailored to influencers. The new format allows, for example, an influencer to showcase an outfit with products from different brands and e-retailers, but with an integrated checkout and a joint payment. Marketing Technology News: Facebook Selected Rise.ai to Implement Its New Gift Card…

Dynatrace Delivers Premium High Availability for Webscale Managed Customers

New offering assures uninterrupted advanced observability across globally distributed data centers for security and compliance-sensitive organizations Software intelligence company Dynatrace announced the addition of a new Premium High Availability deployment option for Dynatrace® Managed, its unique managed offering that seamlessly extends Dynatrace’s SaaS architecture to hybrid clouds. Organizations using Dynatrace Managed in a single region, and those using Dynatrace SaaS, have always had uninterrupted advanced…

LivePerson Integrates With Google’s Business Messages

Brands Can Take Advantage of New Entry Points to Rich, Asynchronous Messaging Experiences That Customers Prefer to Traditional Phone Calls and Waiting on Hold LivePerson, In. , a global leader in conversational solutions, announced it has joined Google’s partner program to help brands launch on Business Messages, which lets customers initiate messaging conversations with businesses directly from Google Search and Maps. Messaging allows customers to begin conversations when and where it’s convenient for them, pausing…

Kibo Delivers Scalable Performance Through 800% Surge in Demand for AMMEX PPE

Medical glove manufacturer seamlessly served current and new clients through COVID-19 Kibo, a leader in cloud commerce, successfully scaled ecommerce operations by 800% during a surge in COVID-19-related demand for AMMEX, a seller and distributor of medical and industrial grade disposable gloves. AMMEX had no online ecommerce just two years ago, and has worked with Kibo to implement a flexible ecommerce solution for current and new clients that could easily adapt to changes in demand. That plan was tested to the extreme…

Amplifyer and Chalice Partnership Delivers Customized Algorithms for Leading Brands and Ad Agencies

Ad tech veterans will provide brands with bespoke bidding algorithms to grow market share Amplifyer, the company that connects Fortune 1000 marketers with the world's most innovative start-ups, and Chalice, a new venture that develops and deploys bespoke algorithms for leading brands, today announced a partnership that provides advertisers with a differentiated programmatic strategy rooted in growing market share, gaining competitive advantage and creating enterprise value. "Moving algorithmic optimization in-house…