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eBay Inc. Names Jamie Iannone Chief Executive Officer

Highly Accomplished Leader with Proven Track Record of Driving Superior Performance and User Experiences at Consumer-Facing Technology Companies eBay Inc. announced that the Company's Board of Directors has appointed Jamie Iannone as Chief Executive Officer, effective April 27, 2020.  He has also been elected to the Company's Board of Directors. Most recently Mr. Iannone was Chief Operating Officer of Walmart eCommerce. Mr. Iannone has over 20 years of experience leading digital pure-play and omnichannel…

Video Marketing Trends and Forecasts for 2020

In 2020, we expect Video Marketing to continue to grow by leaps and bounds. As more companies realize just how accessible this marketing channel is; the sky is truly the limit for every business owner and marketer. Will a new marketing technology emerge? A new platform? Probably both. In any case, the future of Video Marketing offers a lot to be excited about and one thing is certain — the world is moving towards video content, not away from it. With that in mind, let’s draw upon some of the past year’s successes and look…

DPP Site-Location Tool Helping Businesses Explore Delaware Remotely During COVID-19

Businesses seeking to locate or expand in Delaware after COVID-19 restrictions are lifted can explore available Delaware sites now thanks to a powerful online tool that provides information about buildings, labor force and more. The tool is available through Delaware Prosperity Partnership's new site-location microsite, Delaware.zoomprospector.com. Marketing Technology News: Wurl Network Surges Past 400 Channels Also available are details relevant to the COVID-19 pandemic. These include an…

KERV Releases New Feature Set with Support for Vertical Video

Brands now can maximize consumer engagement via mobile platforms KERV Interactive, a multi-award-winning interactive video company revolutionizing the performance of digital advertising with its patented technology, has launched a new feature set that enables support for interactive vertical video. The new features, which also include object audio and custom fames, are helping brands keep up with our unprecedented time in history as the world shifts more to digital content and mobile device consumption. Marketing…

StoryCut Empowers Users to Create Beautiful Videos on the Go With a Powerful New Video Editing App

StoryCut, a mobile video editing tool, has recently launched a powerful new app on the Google Play and App Store. Designed for professionals and beginners alike, StoryCut boasts a suite of video editing functions in a user-friendly interface, providing an innovative tool for digital video creators. With a vision to be the "best video creator to promote your social life", StoryCut's diverse range of features are perfect for anyone who wants to shoot, edit and share videos anywhere, at any…

Announcing Social Simplified by DMI

DMI, a leading wholesaler of consumer-driven life and annuity products, announces the launch of its innovative and turn-key marketing solution to help financial advisors and life insurance agents grow their business by connecting them with more people on social media. Offered exclusively to DMI's partner agents and powered by White Glove's Social Connect platform, Social Simplified provides agents with a healthy mix of engaging content. In addition to shareable news articles from…

Cox Communications Uses Virtual Assistance to Support Customers at Social Distance During Coronavirus Crisis

Cox Communications has launched “On-site with Virtual Assist,” a tool to enhance customer service while better protecting customers and Cox employees during the COVID-19 pandemic. Marketing Technology News: New Retail Systems Research Survey Report Details Consumer Online Shopping Habits During Coronavirus Cox partnered with Help Lightning, a leading supplier in remote expertise technology to bring this new service to market. Now, instead of entering a customer’s home to troubleshoot, Cox…

Tiger Pistol Named Finalist in Three Categories for the 12th Annual Shorty Awards

Tiger Pistol Shortlisted for Best Facebook Campaign, Best Strategic Use of Localization, Best Use of Social for Consumer Products Tiger Pistol, the only social advertising platform that delivers local activation at global scale, has announced it's been named a finalist in the 12th annual Shorty Awards for every category the company entered - Best Facebook Campaign, Best Strategic Use of Localization, Best Use of Social for Consumer Products. The Shorty Awards is an international competition honoring brands, agencies and…

Create from Home: Black & White Design Brings Client Engagement Home with 8×8

Silicon Valley Firm Shifts Entire Staff to Remote Work Using 8x8 Cloud Communications and Video Collaboration Solution 8x8, Inc., a leading integrated cloud communications platform, today announced Black & White Design, Inc, a marketing communications and graphic design firm in Silicon Valley, deployed the 8x8 cloud communications and video conferencing solution to enable team members to safely and productively collaborate and engage with clients while working remotely. Marketing Technology News: Screen-Free…

Pega Helps Accelerate Digital Transformation With Launch of Pega Kickstart Services

New fixed-price offerings help enable businesses to deploy customer microjourneys, email bots, or workforce intelligence in just weeks Pegasystems Inc., the software company empowering digital transformation at the world's leading enterprises, announced the launch of Pega Kickstart – a new family of fixed-price services that help businesses quickly deploy Pega software to help address critical customer and employee experience problems. Through a combination of Pega tools, best practices, and a dedicated services team,…

LendingTree Survey Reveals 71% of Small Business Owners Fear They Will Never Recover from Pandemic Losses

Business owners adjust workforce, scramble to find emergency business funding and worry about their business future A new LendingTree survey of more than 1,200 small business owners found that 71% worry they'll never recover from the downturn due to the COVID-19 coronavirus pandemic. Nearly half of small business owners have temporarily closed their businesses. They have also laid off workers or reduced hours while trying to source funding to stay afloat.  LendingTree conducted an online survey of 1,221 small business…

Tripadvisor Launches Worldwide Initiative to Enable Diners and Travelers to Help Local Communities Impacted by COVID-19 Crisis

- Tripadvisor makes it easy to purchase gift cards and discover delivery and takeout services to support local restaurants - The Tripadvisor Foundation is committing $1 million to support organizations serving the most vulnerable populations around the world in response to COVID-19. - Communities can generate support for impacted hourly and front line restaurants workers by sharing their love of a favorite restaurant on social media, which will trigger up to $150,000 in match-for-action donations contributed by the…

BirdEye Accelerates Interactions Product Launch to Help Businesses Affected by COVID-19

New Messaging Platform Offered Free to Distressed Businesses Enables Easy Communication and Texting With Customers BirdEye, the leading customer experience platform for local businesses of all sizes, announced it has accelerated the release of its new product, Interactions, and will offer it for free to businesses affected by the COVID-19 pandemic. As business owners adjust to stay-at-home orders and navigate the uncharted waters of running a company during the social distancing period, communicating with customers is…

Top 10 Apps Like Instagram

Instagram is the current ruler in the kingdom of Social Media. If you have any doubts about it, check out the numbers behind this social giant: this network currently has 1 billion monthly active users, 60% of which log into their profiles every day. With 20 million businesses present on Instagram, it is hard to estimate even roughly how much revenue the platform gets. No wonder there are many Instagram lookalike and clone apps. Each of them is trying to get into the spotlight of user attention. Read More: Navigating…

It’s All About You, Get Ready for Complete Customization in Shopping

FitSmallBusiness.com Lists 5 Key Ways The Retail Landscape Will Change After COVID-19 We already see that the COVID-19 pandemic has drastically changed American spending habits. But, we didn't quite realize just how vast it would alter shopping habits. As brick-and-mortar retailers close their doors to combat the outbreak, online retailers are seeing a huge uptick in sales as many of us have little else to do these days. Increased Demand for Fitness Apps & Streaming Car Industry Coronavirus…

Future Fintech Group INC. Announces the Online Trial Version of Its New Cross Border E-Commerce Platform “NONOGIRL”

Future FinTech Group Inc., a leading blockchain e-Commerce and financial technology company, announced today that the trial version of its cross-border e-Commerce platform “NONOGIRL” is online and has started its trial operation. “NONOGIRL” is a cross-border e-Commerce platform created and managed by the Company’s wholly-owned subsidiary, QR (Hong Kong) Limited. The goal is to create an international and brand-new generation of S2B2C (Supplier to Business to Customer) crowd sourcing sales…

How Does Digital Marketing Impact The Consumer Decision Making Process?

At one time, there was a fairly universal business model which applied to virtually every company. The customer would become aware of their product through a printed advert or billboard. They would then speak with the company selling the product to obtain a quote. After mulling over their potential purchase for several days, they would finally (hopefully) decide to go ahead and buy the product in question. The process could be a long one, with a decreasing chance of making a sale as each step of the path progressed. These…

AdTech Roundup: Top Things in Advertising Technology

Today’s AdTech Roundup covers the latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements from Xandr, Business Warrior, AppsFlyer, Tiger Pistol, Smartly.io, DMI, and True Influence. AMC Networks, Disney, and WarnerMedia Join Xandr in Powering the Future of TV Advertising Xandr, AT&T’s advanced advertising company, is working with leading media and entertainment companies including AMC Networks, Disney, and WarnerMedia to reinvent the way linear TV advertising is bought,…

MarketCast Streaming Video Data Shows Fans Turning to Unscripted Programming, Dramas and Classic Comedy During First Few Weeks of the Crisis

Streaming fans are using more streaming services than before, but spending on paid subscriptions remain flat, posing a challenge to new entrants to the space MarketCast released highlights from the latest MarketCast Streaming Tracker, a bi-weekly report that measures streaming video trends across top streaming video platforms. According to findings in MarketCast's March 14 to March 27 reporting period, streaming audiences gravitated to "distraction genres," such as classic comedy, dramas and unscripted docuseries, during…

Smartly.io Powers Digital Advertising Innovation and Automation on Pinterest

Smartly.io advances its Pinterest solution, enabling brands to innovate and diversify their marketing mix across social channels Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced new innovative capabilities to its Pinterest solution. In close partnership with Pinterest, Smartly.io advanced its offering on the platform to enable brands to innovate and connect with customers in entirely new ways. Pinterest is increasingly becoming an attractive platform for…