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Smartly.io Powers Digital Advertising Innovation and Automation on Pinterest

Smartly.io advances its Pinterest solution, enabling brands to innovate and diversify their marketing mix across social channels Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced new innovative capabilities to its Pinterest solution. In close partnership with Pinterest, Smartly.io advanced its offering on the platform to enable brands to innovate and connect with customers in entirely new ways. Pinterest is increasingly becoming an attractive platform for…

Khoros Arms Global Businesses with Intelligence to Listen, Serve & Connect with Customers During COVID-19

Khoros, a global leader in customer engagement software, is offering free access to its social listening platform, Intelligence, for Khoros customers looking to navigate the current crisis. With digital channels getting more traffic than ever, Intelligence empowers companies with a valuable, easy-to-use listening tool to stay connected to their customers when they need it the most. Marketing Technology News: Recapd Enables Captions for Zoom and Webex Meetings as People Work from Home Intelligence, which is part of the …

Creatio Recognized with a 5-Star Rating in the 2020 CRN Partner Program Guide

Creatio, a global software company providing a leading low-code platform for process management and CRM, is pleased to announce  it received 5-star rating in the 2020 Cloud Partner Program Guide by CRN, a brand of The Channel Company. The definitive listing recognizes the most rewarding partner programs from technology companies that provide products and services through the IT channel. Marketing Technology News: Recapd Enables Captions for Zoom and Webex Meetings as People Work from Home…

China’s Strong Internet Use Spurs New Opportunities in Enterprise SaaS, Digital Advertising

FN Media Group Presents NetworkNewsWire Editorial Coverage As China's population nears 1.5 billion and internet use is rising at an explosive rate, the prospects for SaaS Enterprise Solutions and online marketing look brighter than ever. With a record number of people in China spending time online reading new, playing games, shopping and participating in social media, Software as a Service (SaaS) and digital marketing may be more effective than ever. iClick Interactive Asia Group is among the leading providers of…

ClouDhiti Launches AI Apps to Empower SMBs with AI

ClouDhiti announces the launch of its AI Apps with the aim to empower online retailers, especially small and medium businesses (SMBs), with AI capabilities. With these five new apps, all available on the ClouDhiti Marketplace, SMBs don't have to hire expensive technical developers or buy software that they don't understand nor know how to operate. Shopify Store AI Analytics One of the five new AI Apps generally available on the ClouDhiti Marketplace is the AI Chatbot App. The AI Chatbots are…

Tiger Pistol Adds Recurring Campaign Feature to its Social Advertising Platform

New Capability Allows Clients to Boost Revenue by offering Ongoing Campaigns Tiger Pistol, the only social advertising platform that delivers local activation at global scale, recently launched a Recurring Campaign feature to expand user options for managing Facebook and Instagram advertising campaigns on the platform. "Tiger Pistol has taken our innovative technology to a new level of scale and efficiency with Recurring Campaigns," said Paul Elliott, CEO, Tiger Pistol. "Now our clients…

Helium 10 Redefines All-in-One Amazon Software With Four New Tools for Amazon Sellers

Helium 10, the leading all-in-one software company for third-party Amazon sellers, has released four game-changing tools for its members: Portals, Market Tracker, ADS, and a powerful Mobile App. "We pride ourselves on being able to deliver every tool that our customers need to succeed on Amazon," according to Director of Training and Customer Success, Bradley Sutton. "Developing and launching these have allowed us to redefine yet again what it means to be all-in-one." Portals (Beta) With Portals, Helium 10 users can…

OneSignal Named a WordPress VIP Gold Technology Partner

WordPress VIP, the leading provider of enterprise WordPress, has added OneSignal to its prestigious Technology Partnership program. Already used by WordPress VIP clients like Heavy, Global News, and USAToday, OneSignal joins a small group of enterprise technology companies serving VIP clients. The market-leading web customer engagement platform and a leading WordPress plugin for push notifications now include support for WordPress VIP. As the experts in enterprise WordPress, WordPress VIP provides a fully managed…

Regalix Nytro Launches TRAINER, an AI-Powered Virtual Coaching and Training App Designed to Onboard Sales Reps Remotely at Scale, Making…

Regalix, an award-winning technology and services company, announced the launch of their Nytro Trainer app. The Nytro Trainer app allows companies to virtually onboard, train and coach sales teams remotely and at scale with powerful software and a modern UX.  With the addition of the Trainer app, Nytro has a completely integrated sales enablement platform that delivers sales excellence and sales readiness for startups, mid-market companies and F500 enterprises. Marketing Technology News: TCS Named a Leader in 2020 Gartner…

Activus Connect Expands into Caribbean Market

Launching Remote Customer Experience Sector in Puerto Rico with Innovative SmartVirtual Model Activus Connect, a global customer experience provider, is pleased to announce its formal expansion into Puerto Rico and the Caribbean market with the creation of wholly-owned subsidiary Activus Connect PR. The company headquartered in Orlando, Florida is bringing new innovative work from home model and opportunities for both the residents of Puerto Rico and businesses in the Caribbean Market. Puerto Rico with its strategic…

MarTech Interview with Tod Loofbourrow, CEO at ViralGains

"There is a major convergence happening between Martech and Adtech systems now, described by the clever moniker MadTech." Hi Tod, tell us about your journey into data management technologies. What inspired you to start at ViralGains? ViralGains is all about turning advertising into a two-way conversation and helping brands interact in authentic ways with consumers. I saw an opportunity with ViralGains to use Artificial Intelligence (AI) to bring massive scale to that interaction and to find patterns in consumer…

BigSpring Announces Sudha Bala as Vice President, Customer Success and Luke McNeal as Vice President, Sales

BigSpring, the provider of a mobile learning and productivity platform enabling lifelong skilling with measurable ROI, announced the appointments of Sudha Bala as Vice President, Customer Success and Luke McNeal as Vice President, Sales, bolstering its leadership team. As Vice President, Customer Success, Bala will be responsible for global customer advocacy, ensuring the customer is at the heart of BigSpring’s growth strategy. As Vice President, Sales, McNeal will continue to grow BigSpring’s strong presence in Asia and…

Smith.ai Improves Client Results for Legal Marketing Agencies like AttorneySync and GNGF

Law-firm marketing agencies choose leading virtual receptionist service to help their clients grow faster Two marketing agencies specializing in the legal industry have partnered with virtual receptionist service Smith.ai to offer their law firm clients the tools they need to capture and qualify new leads looking for legal services. After reviewing a number of services in the virtual receptionist category, AttorneySync and GNGF both chose Smith.ai for the company's proven track record of delivering comprehensive solutions…

Out of Home Advertising Industry Lends Platforms to Amplify Ad Council’s COVID-19 Messaging to the Public

OOH Platforms Create Assets and Donate Inventory to Ensure COVID-19 Messaging Reaches Millions Across the U.S As part of their ongoing efforts to address the growing COVID-19 pandemic, the Ad Council, White House, U.S. Department of Health and Human Services (HHS) and Centers for Disease Control and Prevention (CDC), have convened Out of Home (OOH) industry leaders, including Clear Channel Outdoor, Out of Home Advertising Association of America (OAAA) and Circle Graphics, to bring critical coronavirus safety messaging to…

Raydiant Releases Virtual Room With Support From T-Mobile to Help Industries Adjust

As the world makes a dramatic shift towards working and learning remotely, the cloud-based, dynamic display platform provider Raydiant has teamed up with major industry players to provide an affordable, convenient turnkey solution for organizations of all sizes. Virtual Room is a lightweight alternative to a video conference room system at a fraction of the price. Featuring cloud-based software and plug-and-play setup, it's faster, more convenient, and easier to use than most video conferencing solutions. Marketing…

Parks Associates: TV Antenna Usage in US Broadband Households Jumped to 25% In 2019 and is Expected to Grow More as COVID-19 Keeps Consumers…

Consumer research study finds TV antenna use has increased and predicts more widespread usage as people shelter in place New consumer research from Parks Associates finds that 25% of US broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. 360 Deep Dive: Today's Broadcast TV also reports that roughly one-half of antenna users do not subscribe to any pay-TV services, either traditional or vMVPD services. Parks Associates: Sources of TV Content The study,…

DoubleVerify Partners with Ad Council to Address COVID-19 Crisis

Company will leverage coronavirus Public Service Announcement (PSA) as part of its media authentication solution  DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, announced a partnership with the Ad Council – in collaboration with the White House, U.S. Department of Health and Human Services (HHS) and Centers for Disease Control and Prevention (CDC) – in response to the COVID-19 pandemic. Through this partnership, DV will leverage its media authentication technology to…

Acosta Appoints Sharon Hart as Chief Information Officer

Acosta Strengthens Leadership Team for Continued Growth and Innovation Acosta, a full-service sales and marketing agency in the consumer packaged goods (CPG) industry, announced the appointment of Sharon Hart as Chief Information Officer, effective March 23, 2020. With more than 20 years of experience, and as an established transformational leader in both the CPG and retail industries, Hart is well equipped to deliver omnichannel technology and digital solutions to drive sales growth in her new role.…

Vibes Makes Text Messaging Free for Essential Businesses to Communicate with Employees

Vibes Notify Enables Brands Operating During COVID-19 Pandemic to Text Employees in Real-time Vibes, the leading mobile engagement platform for connecting people to the brands they love, announced the free availability of Vibes Notify, a text messaging broadcast solution, to any essential businessi during the COVID-19 pandemic. Marketing Technology News: COVID-19 Phishes Explode as U.S. Reels From Pandemic Vibes Notify lets companies internally distribute SMS alerts and call-to-actions…

Tiger Pistol Named Localogy Excellence Award Winner

Tiger Pistol Technology Creates Critical Connection Between Realogy Real Estate Agents and Homebuyers Tiger Pistol, the only social advertising platform that delivers local activation at global scale, today announced that it has won the prestigious Localogy Excellence Award for "Best Localized Marketing Campaign." "Very few industry groups understand marketing success in the local marketplace the way Localogy does," said Paul Elliott. "Time and again, Tiger Pistol's global-to-local…