TUV Rheinland: Need for Action in the Implementation of the EU GDPR

Since May 25th, 2018, all companies operating in the European Union have to implement the European General Data Protection Regulation (EU GDPR). Among others, the regulation affects manufacturers and suppliers of products that are connected to the internet and that communicate independently via the internet. Now, users of so-called IoT products are in a better position than before to take action against misuse or mishandling of their personal data. According to the experts at TUV Rheinland's "Center of Excellence (CoE) IoT…

One Year After GDPR Came Into Force, Over Half of Us News Sites Are Still Blocked in Europe

One year after the European Union implemented its strict new data protection regime, US expats and travellers, along with European journalists, are among those in the EU being cut off from regional news sources in the USA, according to the new US News Access Index from Virtual Private Network (VPN) review service Top10VPN.com. More than four in 10 (42%) US news sites, including regional titles like The Chicago Tribune, are still blocking European visitors to their sites - in addition, one in 10 (9%) US titles are offering…

Majority of Workers Still Concerned About Data Protection on First Anniversary of GDPR, According to New Survey

As Enforcement Intensifies, Increased Transparency and Improved Process Show the Regulation Is Having an Impact, and Highlight That Businesses Must Prioritize Compliance When enforcement of the General Data Protection Regulation (GDPR) went into effect on May 25, 2018, it had worldwide implications on data protection and privacy legislation. One year later, there are conflicting sentiments from the global workforce about whether the regulation has been effective, according to a new survey released by Snow Software, the…

Navigating GDPR: Preparing for What’s to Come

General Data Protection Regulation (GDPR) laws went into effect across Europe in May, 2018. Put into place by the European Union, GDPR is a complex set of rules that have reshaped data and identity protection for consumers across Europe. One year into the age of GDPR, some businesses, especially those outside of Europe, may still find themselves confused about the legislation and how similar regulations might affect advertising if comparable laws make their way to the U.S. Even if similar regulations take years to come…

Shred-it GDPR Compliance Survey of UK SMEs Reflects Positive Understanding but Highlights Key Areas of Concern Under the Surface

A recent survey commissioned by Shred-it, one of the UK's leading information security companies and a Stericycle solution, has revealed a positive understanding and engagement with the principles of GDPR among SMEs on its first anniversary. The findings show that 72% of UK SMEs report being 'very aware' of its requirements. However, 60% reported that the recent changes to data protection have had a 'slight' or 'no' impact on their business, while 8% did not know. The figures highlight a possible cosmetic understanding of…

GDPR Roundtable Part II: Fortify Your GDPR Strategy with Better Compliance and Optimization

This is the Part Two of the GDPR Roundtable Continuing from our GDPR ROUNDTABLE yesterday, here's a minute-by-minute detail of our conversation with GDPR experts. You will learn how to handle GDPR Strategy, Compliance and Optimization using Blockchain, AI and data management capabilities. Ensure Data Privacy with Big Data, Blockchain Look at What Other Countries are Doing Dave Hodgson, Director and Co-Founder of NEM Ventures, the venture capital and investments arm of the NEM blockchain ecosystem, said, "One year later,…

GDPR Roundtable Part I: Ensure Data Privacy with Big Data, Blockchain and Collaboration

This is Part One of the GDPR Roundtable Today, it's GDPR's first anniversary. In one year of its flourish, we have interviewed hundreds of experts and business leaders on GDPR. The insights on GDPR Compliance and strategies to meet customer demands proved beneficial to our readers and Martech community. Recently, we sat with 30+ GDPR speakers who narrated their experience in a Post-GDPR phase using Blockchain and AI capabilities. The GDPR ROUNDTABLE features experts from various realms of the business community and…

GDPR Compliance: Decoding The Mood A Year Later

It’s been a year since the General Data Protection Regulation (GDPR) went into effect, which promised to crack down on internet privacy issues facing EU consumers. The landmark legislation made headlines for not only broadening the definition of “personal information” to include a user’s cookies, but for the crippling fines that would hit non-compliers. Failure to meet GDPR standards would result in a penalty of up to 4% of company global turnover or €20 million (whichever is greater), or the greater of 2% or €10 million…

Consumers aren’t as Inspired as Marketers About GDPR Principles and Data Privacy Laws

GDPR One Year On: Latest Survey Shows Consumer Awareness around Data Use is Very Low about GDPR Principles  Marketing teams may have managed to surf the turf with EU's GDPR Principles in the first year. As we inch toward the first GDPR anniversary, market analysts and Data Privacy trend watchers are constantly churning data on GDPR impact. They provide insights on how GDPR transformed the data industry globally -for businesses and for consumers. In an interesting data research on GDPR Principles, Ogury found that less…

GDPR Turns One: the Data Ecosystem Has Reached a New Level of Maturity

A new regulatory change isn't something many of us get excited about – unless you're a legal geek, or an attorney expecting a flurry of new business opportunities. Marketers, advertisers and tech providers alike, we all had to get our houses in order. But we have successfully made that investment, and it is paying off. Today's global data ecosystem is a more transparent, consumer-centric space than it was before GDPR. GDPR Should Be Seen as a Necessary Investment  We need to be honest with ourselves: the race to…

Marking GDPR Anniversary, nCipher Survey Reveals Americans’ Data Privacy Attitudes

Research Shows Personal Data Privacy Is Hot-Button Issue in America, Where Distrust Runs High The General Data Protection Regulation (GDPR) went into effect in the European Union a year ago this month. GDPR, which gives EU citizens more control over their personal data by mandating how businesses must handle that information, has attracted great interest around the world. In addition, it has inspired government officials elsewhere in the world to develop laws addressing consumer data privacy concerns. 1 year on, how has…

OneTrust Launches Policy and Notice Management Solution to Centrally Manage and Update GDPR and CCPA Privacy Policies & Disclosures

Manage, Update and Audit Multiple Policies and Notices on Websites and Mobile Applications from a Single Dashboard with Onetrust Policy and Notice Management Solution PrivacyTech, the largest user conference dedicated to privacy technology, OneTrust launched OneTrust Policy and Notice Management to manage, update and audit multiple privacy policies and notices from a single dashboard. As a part of the OneTrust Privacy User Experience suite, OneTrust Policy and Notice Management helps companies comply with the GDPR's…

3 Simple Steps to Meet Current GDPR Compliance

The EU General Data Protection Regulation, or GDPR as it’s widely known, fundamentally changed the handling, sourcing, and distribution of data collected about customers living within the European Union region. As professionals trying to engage with a global audience, it’s important for marketers to be aware of the GDPR Compliance, privacy and security responsibilities-- all this help to avoid falling prey to breach of the international laws. With the GDPR,  an individual’s privacy rights are prioritized over a company’s…

Sales Development Report: Bots, Chat Will Be the Next Big Thing, Live Call Still Dominates and GDPR Drives Changes

Third Annual Report Reveals New Sales Development Applications Across Organizations; Key Areas in Which Teams Are Challenged and Successful GDPR is forcing sales development functions to adopt LinkedIn as one of the top outbound channels for Sales Development Reps (SDRs), according to new research released today by research and advisory firm, TOPO. The 2019 Sales Development Benchmark Report analyzes top trends, strategies and tactics adopted by today’s leading sales development organizations, detailing what B2B…

TrustArc Platform Enhancements Simplify Privacy Management for CCPA, GDPR and Other Global Regulations

New Dashboard Streamlines Compliance and Risk Management for Privacy, It and Business Teams TrustArc, the leading privacy compliance management company, announced a major expansion of its award-winning privacy platform to simplify compliance management for GDPR, California Consumer Privacy Act (CCPA), and other privacy regulations. The enhancements include a set of dynamic components including regulatory updates, risk scores, program status, and other privacy program Key Performance Indicators (KPIs) integrated into a…

IAB Europe Launches Public Comment for its GDPR Transparency & Consent Framework Version 2.0

New Technical Specifications from IAB Tech Lab Released Alongside New Policies IAB Europe, the leading European-level industry association for the digital advertising ecosystem, in partnership with IAB Tech Lab, announced it is making the Policies and Technical Specifications for v2.0 of the Transparency & Consent Framework (TCF v2.0) available for public comment.  The public comment period will last 30 days, until 25th May 2019. The first iteration of the TCF was launched exactly one year ago, on 25th April 2018,…

Mobile Customer Communications in a GDPR World

For years, retailers, travel and hospitality companies, banks and other businesses have relied on SMS and mobile chat to reach customers and provide efficient and rapid resolution for their issues. SMS has proven to be a more effective mobile marketing channel than any other. Reports have indicated SMS marketing messages have up to a 98 percent open rate and messages are opened within three seconds of being received. Some experts have estimated that by 2020, the number of consumers that have opted in to receiving business…

TrueVault Launches Solution to Automate the Daily Grind of GDPR Compliance

New Solution Is the Only Product That Automates the Day-To-Day Compliance Tasks of GDPR and the Upcoming California Consumer Privacy Act TrueVault, the first data security company completely focused on helping businesses protect personal data, launched TrueVault Atlas, the only solution that is designed to introduce efficiency and give businesses confidence by automating critical GDPR tasks, such as fulfilling data subject requests and detecting data processing anomalies. TrueVault Atlas is an essential tool for any…

Does Your Business Emphasize the “Art” or “Science” of GDPR Consent?

Ever wonder why you have to fill out those long forms to sign before joining in a potentially dangerous activity? Or the checkbox at the bottom of an end-user agreement before you can use a new piece of software, the numerous documents that are part of every major fiscal purchase. These grueling processes are developed by companies in response to a regulation, an issue or advice from a lawyer.  Administrations are responding similarly to growing regulatory concerns such as GDPR, ePrivacy and CCPA. In hopes of adopting the…

GDPR Should Be Hailed in an Industry Increasingly Moving Online

When it was first introduced, GDPR was considered by many in the publishing, media and advertising to be a regulatory revolution. Almost nine months on, and it has certainly changed the face of how brands access, handle and store their consumers’ data. While companies rushed to achieve compliance with GDPR, the true extent of the regulation remains to be seen; with regulators just beginning to hand out major fines in the post-GDPR era. So, as we all wait with bated breath for more regulatory enforcement, how are brands and…