Spirion Expands Product Portfolio To Address Sensitive Data Protection Across Key Stages Of Enterprise Readiness

Extensible SaaS-Based Solution Platform Offers Simplified Approach to Managing Sensitive Data Security, Privacy, and Governance Spirion, a pioneer in data protection and compliance, today announced the expansion of its flagship Sensitive Data Platform portfolio with new Software-as-a-Service (SaaS) solution offerings that simplify the protection of sensitive data across the key stages of enterprise readiness—from data security and data privacy to broad data governance initiatives. The company’s new solution suite helps…

GrowTal Joins Hiring Consortium For Facebook & Coursera Social Media Marketing Professional Certificate Program

Leading Talent Marketplace for Freelance Marketers to Provide Career Opportunities in Facebook Marketing for Graduates of Facebook & Coursera Program GrowTal, the marketplace for hiring top-level marketing professionals most quickly and efficiently, today announced its participation to join the hiring consortium for the Facebook & Coursera Social Media Marketing Professional Certificate Program. As part of this new collaboration, GrowTal will begin to provide career opportunities in Facebook Marketing for graduates…

Elevate Brands Looks to Expand its Presence in Israel With Hiring of Chief Technology Officer

The e-commerce aggregator is growing its global team in Tel Aviv to keep up with the accelerated growth in the market Elevate Brands, a leader in acquiring and operating Amazon third-party businesses, today announced it has hired Arkady Gurevich as chief technology officer. Gurevich is leading the company’s expansion in Tel Aviv and is expanding its data engineering and analytics team with several new open positions. Elevate Brands plans to double its current staff by the end of 2021 with 100 new employees, and seven…

Modulex Group Creates New Program Targeted To Aspiring Entrepreneurs

Modulex, a global leader in signage and visual communication solutions, is excited to announce the development of a program targeted to those wanting to start their own business. The Team Up program gives individuals the ability to create their own business without the risk or the substantial financial outlay. Marketing Technology News: Accenture To Acquire umlaut “During the pandemic, it's changed a lot of peoples perspectives on their work-life balance and what they desire for themselves for the future. We identified…

Cerence and SiriusXM Enter Into Agreement to Enhance Voice-Powered Entertainment Experience for Automakers and their Drivers

Drivers can use Cerence technology to access SiriusXM programming with simple and intuitive voice commands in vehicles equipped with SiriusXM satellite radios and next-gen SiriusXM with 360L radios Cerence Inc., AI for a world in motion, and Sirius XM Holdings Inc. (NASDAQ: SIRI), the leading audio entertainment company in North America, today announced that they are teaming up to bring Cerence’s conversational AI technology together with SiriusXM as part of a packaged offering for automakers. Marketing Technology News:…

Wondershare Repairit Version 3.0 Brings New Photo Repair Features

Apart from being a video repair software, Wondershare Repairit has recently launched a new and improved 3.0 version that supports photo repair. Wondershare Repairit's new version can fix corrupted and damaged pictures in numerous scenarios and is compatible with all major image formats. It also includes an option to preview pictures before saving them on their native interface. It also offers two repair modes – Quick and Advanced to meet all kinds of user requirements. "We made this update based on our users' feedback.…

IRI’s New Product Pacesetters Report Reveals Value of Promoting Excitement and Comfort During a Trying Year

IRI, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, announced today the release of its 2020 New Product Pacesetters™, the 26th annual report revealing the top new product launches across food and beverage and nonfood sectors. Despite significant hurdles created by the COVID-19 pandemic, many new products managed to beat the odds and emerge as winners, making their way into shoppers’ carts during unprecedented times and resulting in multiple $100 million…

SpotX and IRIS.TV Partner to Enable Video-Level Contextual Targeting in CTV

IRIS.TV, the world’s leading video data platform, has tapped SpotX—now part of Magnite (Nasdaq: MGNI)—the leading global video advertising platform, to bring industry-standard contextual segments to SpotX’s supply, to enable marketers to target and verify the category of video on all screens. Consumers are increasingly flocking to connected TV (CTV). CTV has been proven to perform better on every advertising performance metric from unaided awareness to return-on-ad-spend. IRIS.TV enables video-level contextual visibility…

IRI Supports KISS Products In Capitalizing On Consumer Trends To Drive Industry-Leading Growth

IRI®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, and KISS® Products Inc., a leader in professional-quality beauty products, are continuing their long-standing partnership focused on adapting to and capitalizing on rapidly evolving consumer beauty trends using the IRI Market Advantage™ and IRI Consumer and Shopper Insights Advantage™ on the Unify® visualization platform The beauty industry experienced significant demand disruption as consumers shifted their…

IRI Named SIIA Business Technology Product CODiE Award Finalist for Best Business Intelligence Solution

Integrated Fresh Earns Prestigious Recognition from the Software & information Industry Association IRI®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, today announced that the IRI Integrated Fresh solution was named a 2021 SIIA CODiE Award finalist in the Best Business Intelligence Solution category. Finalists represent the best products, technologies and services in software, information and business technology. Marketing Technology…

IRI And The Female Quotient Publish Research Guiding Marketers In Connecting With Powerful New Shopper Population: Gen Z

IRI, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, and The Female Quotient, an organization advancing equality in the workplace through cross-industry collaboration, today published a new white paper, “Understand Me, Don’t Define Me,” with insights and recommendations for marketers on how to prepare to win with Gen Z, a new, powerful generation of shoppers that account for 20% of all U.S. consumers and $143 billion of direct buying power. Marketing Technology…

TikTok and SiriusXM to Create Exclusive Audio Experiences including SiriusXM Music Channel and Pandora Playlists

New SiriusXM channel -- TikTok Radio, a groundbreaking full-time SiriusXM music channel -- will be part of TikTok collaboration across SiriusXM and Pandora Beginning today, Pandora is launching a series of playlists hosted by top TikTok creators including Bella Poarch, Christian Shelton and Nick Tangorra TikTok, SiriusXM and Pandora today announced they are joining forces on the rollout of new and innovative content across each of their platforms. Creating listener experiences curated specifically for each platform's…

IRI Launches Revolutionary Opportunity Alerts and Opportunity Predictors

New capabilities enhance and are seamlessly integrated into existing solutions to augment and accelerate decision-making processes IRI®, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, today announced the launch of a revolutionary automated insights and decision-making suite of products, comprised of Opportunity Alerts™ and Opportunity Predictors™. These new capabilities enable CPG, retail and media companies to instantly identify execution…

Innovid Bolsters Investment in Identity and Measurement, Hiring Several Industry Vets to Drive Strategy and Continued Growth

Innovid, the only independent advertising and analytics platform built for television, announced the hire of several key product, business development and industry vertical hires to help elevate and execute its vision for measurement and identity. Among them is Nielsen Marketing Cloud CTO Arik Shahar, who joins Innovid as SVP, Identity and Measurement, where he will refine the company’s identity strategy, and align data and measurement initiatives across product lines. Prior to Nielsen, Shahar was head of product at…

IRI Launches Cloud-Native IRI Intelligence Suite powered by IRI Liquid Data to Augment Data Science and Solution Development Teams

IRI, a fast-growing, global leader in innovative solutions and services for consumer, retail and media companies, announced the launch of the IRI Intelligence SuiteTM, a cloud-native solution powered by IRI Liquid Data™, which enables CPG manufacturers, retailers and media partners to combine their proprietary data and data science capabilities with IRI’s expansive assets and build their own applications in an easy-to-use, safe cloud environment. Marketing Technology News: Vericast Survey: How Deals Play a Role in Return to…

Marketing Studio on IRI Intelligence Suite Advances Marketing Effectiveness and Media Optimization

IRI, the global leader in innovative solutions and services for consumer, retail and media companies, is advancing marketing optimization capabilities through the Marketing Studio on IRI Intelligence Suite™, a cloud-native solution powered by IRI Liquid Data™. Marketing Technology News: Alliance Develops Shared Diversity and Inclusion Goals “With continued data regulation, including the phasing out of cookies and recent Apple iOS changes, it is more important than ever for CPG manufacturers and retailers to harness the…

Tachyum Ramps Up Worldwide Marketing Efforts With Hiring of Two New Executives

Tachyum Inc. announced the hiring of Rob Reiner as Product Marketing Director and Miriam Madrova as Marketing Communications Manager. The two newly-created positions will help in the positioning and messaging of the company’s Prodigy Universal Processor ahead of its delivery to worldwide markets later this year. Reiner, who is positioned in Tachyum’s U.S. offices, is an innovative leader with experience defining, developing, and marketing advanced semiconductor and system technologies and solutions for the server and…

SiriusXM, Pandora, and Stitcher Advertising Organizations Unite as SXM Media

Sirius XM Holdings Inc. announced that it is establishing a new combined advertising sales organization spanning its SiriusXM, Pandora, and Stitcher audio entertainment platforms and services. The new group, which will operate under the name SXM Media, will create a unified sales team, powering the audio advertising experience across its three iconic listening platforms, which represent the best in live radio, streaming music, and podcasting. With a reach of 150 million listeners, SXM Media gives brands, creators, and…

Namecheap’s June ‘Expert Summit’ Offers Free Masterclasses by Professionals for Online Business Owners & Aspiring…

Namecheap, the world's second-largest domain registrar and leading provider of products that power online business and digital creators, announces its second annual 'Expert Summit.' Marketing Technology News: Alliance Develops Shared Diversity and Inclusion Goals Kicking off June 1, and continuing till the end of the month, Namecheap's Expert Summit brings together leaders in business strategy, marketing, design, and more to offer free bite-sized and easy-to-follow masterclasses — packed with clever advice,…

Jobcase Acquires Upward.net To Further Expand Reach To Connect Workers And Bolster Hiring

Leading social platform dedicated to empowering workers increases scale and technology as it preps for post-pandemic hiring boom Jobcase, the social platform dedicated to empowering and advocating for workers, announced the expansion of its network and its job matching capabilities through the acquisition of leading job matching platform Upward.net.  This is Jobcase's first major acquisition as it expands the reach of the Jobcase Network in order to serve its members and accelerate the pace, scale and efficiency with…