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ZOOM announces Elevēo WFM

ZOOM International, the leader in driving customer experience through the emotion of the customer, takes a major step in the Workforce Engagement Management market with the release of the Elevēo platform including the new Elevēo WFM. This announcement represents the culmination of two major milestone initiatives for ZOOM International, the release of a new Workforce Management product as well as their first native cloud platform “as a Service offering”. Unlike other companies that continue to expand via mergers and…

Salesforce Ventures Launches New $125 Million Europe Trailblazer Fund

Salesforce Ventures Has Already Invested in More Than 50 Leading Startups Across 13 European Countries Salesforce, the global leader in CRM, announced that Salesforce Ventures, the company's global corporate investment group, has launched a $125 million Europe Trailblazer Fund to continue to fuel enterprise cloud startups. Salesforce Ventures was the most active Corporate VC in Europe1 last year and has invested in companies pioneering digital payments, machine vision, artificial intelligence, blockchain and the API…

NCMEC Launches Geo-Targeted Digital Out of Home Campaign to Help Find Missing Children

As Part of the Cross-Industry Initiative Created by M/H VCCP, the out of Home (OOH) Advertising Industry Has Donated AD Space Valued at More Than $3 Million to Feature Regionally Targeted Photos of Missing Children Across the US National Center for Missing & Exploited Children (NCMEC) and advertising agency M/H VCCP have launched Runaway Train 25, a cross-industry initiative to reinvent the search for missing children in the US As part of the initiative more than 450 digital billboards and transit screens will…

TiVo Integrates Demographic Attributes, Ad Airings, and Mobile Devices into TV Viewership Data Product, Helping Connect the Media and…

TV Viewership Data Incorporates Kantar, Drawbridge Data, and Premium Demographic Attributes to Deliver Robust Partner-Agnostic Solutions to Market TiVo Corporation, a global leader in entertainment technology and audience insights, announced that its TV Viewership Data product is being expanded to include Kantar ad occurrences, Drawbridge’s Identity Graph and premium demographic attributes; giving TiVo customers an expanded data offering with more flexibility to meet the ever-changing needs of the market. “Household-level…

Airship Bolsters its Senior Leadership Team for Accelerated Global Growth

Seasoned Leaders Appointed to Four VP Roles Will Scale Demand, Product Delivery and Infrastructure for Airship’s Global Customer Base Customer engagement company Airship announced four senior leadership appointments including Dale Flores as vice president of sales Americas, Neil Gariepy as vice president of infrastructure and security, David King Harris as vice president of sales EMEA, and Jeff Winsor as vice president of technology services. “Dale, Neil, David and Jeff bring an incredible set of leadership skills to…

Verint Honors 7 Award-Winning Customers Achieving Remarkable Results in Customer Engagement

Verint Systems Inc., The Customer Engagement Company, announced the winners of its Engage Global Customer and Partner Awards recognizing organizations that have deployed Verint solutions to simplify, modernize, and automate customer and employee engagement, as well as improve customer experience (CX) and drive efficiency. The winners were named during an awards gala at the Verint Engage 2019 Global Customer Conference, in Orlando, Fla “This year at Engage, we are proud to announce these global customer and partner award…

Alpha Software Launches Alpha TransForm, Cuts Build Time for Robust Offline Enterprise Mobile Apps from Months to Hours

Latest Product Release Offers the Power of Low-Code and the Development Speed of No-Code Alpha Software Corporation, producer of award-winning software that speeds mobile and web app development and deployment for business and IT, announced the official launch of Alpha TransForm the industry’s first mobile app development and deployment platform that turns complex paper forms or business processes into scalable, offline-capable mobile apps in just a few hours. “We’ve worked hard to ensure that Alpha TransForm has the…

Seven Tech Data Executives Named 2019 CRN “Women of the Channel”

Tech Data announced that CRN, a brand of The Channel Company, has named seven of the company’s executives to the prestigious 2019 Women of the Channel list. The leaders recognized on this annual list represent technology suppliers, distributors, solution providers and other IT organizations. Each is recognized for significant contributions to channel advocacy, channel growth and visionary leadership. Chosen for their exemplary leadership and tireless work to support the channel, this year’s list of Tech Data’s Women of…

revital U International Unveils New Sales App with VERB’s Interactive Video Features

VERB Technology Company, Inc., a leader in business-focused interactive video sales and marketing applications and the pioneer of Augmented Sales Intelligence software, announced that its customer revital U International LLC (“revital U”), a direct-to-consumer health and wellness company, has launched its business in the United Kingdom with their new revital U mobile app that now includes VERB’s interactive tagg video features and functionality. The custom designed mobile app and digital platform adopted by revital U direct…

IBI Group Launches TravellQ Traveller Information Software

Global Design and Technology Firm Develops Cloud-Hosted Web and Mobile Solution for Public and Private Sector IBI Group, a global design and technology firm, launched TravelIQ, a cloud-hosted, white-label web and mobile traveller information solution designed for public- and private-sector clients to provide real-time, multimodal trip planning to the public. A turnkey, value-driven product for regional transportation authorities as well as private-sector clients, TravelIQ’s customizable interface can be quickly and…

Neustar and JCDecaux North America Partner to Bring Mobile Location Intelligence to Digital and Analog Out-of-Home Advertisers

Partnership Allows Brands, Publishers and Agencies to Plan, Target, Visualize and Segment Consumer Audiences Outside the Home Neustar, Inc., a trusted, neutral provider of real-time information services and the leader in trusted customer identity and marketing analytics solutions for Fortune 500 brands, and JCDecaux North America, Inc., the number one outdoor advertising company worldwide, announced a partnership to bring advanced mobile location intelligence to modern digital and analog Out-of-Home advertisers. Neustar’s…

OneTrust Launches Policy and Notice Management Solution to Centrally Manage and Update GDPR and CCPA Privacy Policies & Disclosures

Manage, Update and Audit Multiple Policies and Notices on Websites and Mobile Applications from a Single Dashboard with Onetrust Policy and Notice Management Solution PrivacyTech, the largest user conference dedicated to privacy technology, OneTrust launched OneTrust Policy and Notice Management to manage, update and audit multiple privacy policies and notices from a single dashboard. As a part of the OneTrust Privacy User Experience suite, OneTrust Policy and Notice Management helps companies comply with the GDPR's…

IBM Security: Cybersecurity Threats Growing In Travel and Transportation Industries

Transportation Grows to Second-Most Targeted Industry for Cybercriminals in 2018; New Survey Finds That More Than 70% of Travelers Have Exposed Themselves to Cyber Risks Through High-Risk Behaviors IBM Security issued new research highlighting that the travel industry and its customers are increasingly the targets of cyberattacks as criminals seek to monetize highly valuable travel data. Compounding the problem, a new survey conducted by Morning Consult on behalf of IBM Security reveals that travelers are still blind to…

NetLine Corporation Releases 2019 State of B2B Content Consumption and Demand Report for Marketers

An Exclusive Look into Real Content Consumption Behavior from over Four Million Downloads on the Largest B2B Buyer Engagement Platform NetLine Corporation released its annual 2019 State of B2B Content Consumption and Demand Report for Marketers. Consolidating 12 months of first-party content consumption and demand data, the report transforms in-depth research into key takeaways, helping B2B marketers achieve lead generation success by structuring more informed and buyer-oriented content marketing programs. With nearly…

ListenFirst’s State of Social TV Report Provides Key Insights To Boost Strategy Performance

TV Social Audience Growth up 16% in q1 2019, Social Engagement up 6% for TV Industry ListenFirst, the most comprehensive social analytics solution for the enterprise, released its 2019 State of Social TV report with key insights into how consumers are engaging with TV properties on social media, the impact on TV arising from the changes in audience and content quality across social platforms, and the continued rise of Instagram. ListenFirst's report details the rise in Instagram Stories, fan footprint and engagement,…

Influenster Solution Demonstrates Impact of Peer-to-Peer Recommendations in Driving Sales Conversion

In Study Conducted by IRI, Sales Lift Beats Benchmarks for Digital Campaigns Influenster, the leading product discovery and reviews platform, featuring 35 million+ reviews written by 5 million+ members, shared the results of third-party research fielded by IRI, demonstrating the value of peer-to-peer recommendations in driving conversion. The research, conducted on behalf of a well-known global color cosmetics brand, reveals how ratings, reviews and user-generated content can drive an increase in incremental sales and…

Why Brands Should Take a Second Look at Second-Party Data

Did you know that 85% of retailers and brands will have second-party data integrated into their overall marketing strategy within twelve months.  The new crop of DTC brands have relied heavily on social media platforms to attract and engage new customers, especially as the influencer industry seems to have reached peak levels. While there’s no denying that these platforms help boost brand recognition, there can be downsides. Platforms can be costly, not to mention that they act as a “middleman” for your brand, rather than…

Three Quarters of Retailers Believe Their Model Needs to Change for Them to Remain Relevant

Retailers and Brands Need to Consider Cross-Border Ecommerce in Order to Appeal to a Younger Generation Findings from new research, launched at the World Retail Congress, provide further evidence that retailers are struggling to cope with the pace of evolution in the industry. 76% of the world's leading retailers believe their model needs to change for them to remain relevant in the next five years. A further 21% said they have doubts about the sustainability of their models. Only 3% of retailers believe their current…

Bitly Announces Three New Plans

Solutions Enable Businesses and Teams of All Sizes and Stages to Create Trusted, Powerful Short Links Bitly, the world's first and leading Link Management Platform, is  following on the success of their Enterprise-grade solution by introducing three new pricing plans available for purchase through its newly redesigned website. These latest options are designed to create solutions to help individuals and businesses optimize and track every touchpoint with their audience, no matter their size or stage of growth. "Until…

WeAre8 Launches Content Marketplace For Brands To Access Constant Funnel Of User-Generated Content

WeAre8, the platform that enables brands to invest directly in their real consumers and build individual relationships at scale, announced the launch of its Content Marketplace, a cost-effective model for brands to access a constant funnel of authentic and high-quality user-generated content created by real fans. Through the Content Marketplace, brands can submit a brief to millions of targeted consumers and purchase individual pieces of unique content, or log in at any time to see a growing arsenal of branded content…