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        Prediction Series 2019: Interview with Tyler Simmons, Managing Director APAC at Foursquare
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        How Can Marketing Team Up with Sales on Personalization’s ‘Last Mile’?
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        Why GDPR Changes Everything…for the Better
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        A-Z Glossary For Good TV Marketing – Part 3
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      • AI Takes Center Stage at Web Summit 2019
        AI Takes Center Stage at Web Summit 2019
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        How Marketing Automation and AI Are Transforming Customer Journey Stages
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        Turning Influencer Marketing into a Major Media Channel
      • Why the Private Sector, Not Just Governments, Needs to Take the Lead in ‘Cleaning up’ Europe’s Digital Economy
        Why the Private Sector, Not Just Governments, Needs to Take the Lead in ‘Cleaning up’ Europe’s Digital Economy
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        Best PPC Strategies for Your E-commerce Website
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        75 Inspiring Martech Leaders Who Are Prepared for 2020
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        5 Revelations from LinkedIn 2020 Emerging Jobs Report that Should Excite a MarTech CMO
      • Tech Fraternity Finds Inspiration in Sundar Pichai's Promotion as the New CEO of Alphabet
        Tech Fraternity Finds Inspiration in Sundar Pichai’s Promotion as the New CEO of Alphabet
      • Uberflip's SnapApp Acquisition Welds Personalized Content with Lead Qualification
        Uberflip’s SnapApp Acquisition Welds Personalized Content with Lead Qualification
      • Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Should Learn from Rakuten Arena's Omnichannel Media Marketing
        Fan-tastic FC Barcelona and 80 Million Instagram Followers: What Every Marketer Could Learn from Rakuten Arena’s Omnichannel Media Marketing
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Search Results for: Influencer Marketing

Chalva Tchkotoua
Interviews

Interview with Chalva Tchkotoua, CMO, etouches

"There are challenges that come with social media marketing. How do you capture all the data from these channels? How …
Sudipto GhoshJanuary 17, 2018, 4:00 pmMarch 15, 2018 0 3723
Paige Leidig Netbase
Interviews

Interview with Paige Leidig, CMO, NetBase Solutions

"The biggest growing challenge CMOs in my industry will face in 2018 is the continued explosion of consumer data from …
Sudipto GhoshJanuary 15, 2018, 4:10 pmJanuary 15, 2018 0 2219
Jack Myers
Interviews

Interview with Jack Myers, Founder, MediaVillage

"The startups we see are all really miniature AdAges disseminating information rather than valuable knowledge and insights. They are all …
Sudipto GhoshJanuary 9, 2018, 5:00 pmJanuary 9, 2018 0 2975
Analytics

Cision Welcomes Former Adobe Executive as Chief Technology Officer

Industry Veteran Pritham Shetty Joins Global Provider of Earned Media Software and Services Cision recently announced that it has hired Pritham Shetty as chief …

PRNewswireJanuary 8, 2018, 10:57 pmJanuary 8, 2018 0 1164
Predictions Series 2018: Marketers Double Down on Personalized Event Experiences in 2018
B2B Data, Content Marketing, Customer Experience Management, Guest Authors, People-Based Marketing

Predictions Series 2018: Marketers Double Down on Personalized Event Experiences in 2018

As 2017 comes to a close; the preparation for 2018 begins, and for event marketers that means ramping up for …

Kristen Logan AlexanderJanuary 5, 2018, 9:12 pmJanuary 5, 2018 0 10716
PublicRelay Partners with Consumer Technology Association To Power Communications Media Hub Nerve Center At CES 2018
Analytics

PublicRelay Partners with Consumer Technology Association To Power Communications Media Hub Nerve Center At CES 2018

This Is the Third Year for the Media Intelligence Partnership PublicRelay announced that the company is partnering with the Consumer Technology …

MTS Staff WriterJanuary 5, 2018, 6:49 pmJanuary 5, 2018 0 968
Roy LaManna, Vydia
Interviews

Interview with Roy LaManna, CEO, Vydia

Roy LaManna CEO and Co-founder, Vydia "As the most impactful way to convey a message online, video marketing has been …
Sudipto GhoshJanuary 3, 2018, 5:31 pmJanuary 2, 2018 0 2727
Year-Ender 2017: 10 Extraordinary Martech “Moments” of the Year
AI/ML, B2B Data, Customer Experience Management, Data Management Platforms, Digital Asset Management, People-Based Marketing, Staff Writers

Year-Ender 2017: 10 Extraordinary Martech “Moments” of the Year

In Part 2 of Our Year-Ender 2017 Series, We Bring You the Top Ten Martech Moments From the Year in …

Sudipto GhoshDecember 29, 2017, 9:59 pmDecember 29, 2017 1 2871
SociallyMined Announces New SMDashboard Software
Social

SociallyMined Announces New SMDashboard Software

SociallyMined Is Launching New Cloud-Based Desktop and Mobile Dashboard Software for Real-Time Analytics SociallyMined, a boutique digital agency and digital …

prwebDecember 27, 2017, 9:37 pmDecember 27, 2017 0 1259
Five Things That Will Redefine Customer Experience in 2018
Customer Experience Management, Guest Authors

Five Things That Will Redefine Customer Experience in 2018

What is Customer Experience Management (CEM)? Google it and you’ll find various definitions that explain this currently-buzz worthy concept. We …

Vinod MuthukrishnanDecember 27, 2017, 6:30 pmDecember 27, 2017 0 3982
Chris Wareham
Tech Bytes

TechBytes with Chris Wareham, Senior Director, Product Management, Adobe Analytics

Chris Wareham Senior Director, Product Management, Adobe Analytics Data, data, and more data… modern marketers in 2017 are surrounded by …
Sudipto GhoshDecember 20, 2017, 6:00 pmDecember 21, 2017 2 2346
Gil Klein Mobfox
Tech Bytes

TechBytes with Gil Klein, Managing Director, Mobfox

Gil Klein Managing Director,  Mobfox Mobfox, a mediation platform, caters to 175+ DSPs across the globe. We spoke to Gil Klein, …
Sudipto GhoshDecember 15, 2017, 5:32 pmDecember 15, 2017 0 3187
Brandlive Launches Enterprise Live Video Platform for Mobile Devices
Video, Video Platforms

Brandlive Launches Enterprise Live Video Platform for Mobile Devices

Mobile App Makes it Possible for Brands and Retailers to Broadcast Live HD Video From Anywhere and Across Owned & Operated Channels …

MTS Staff WriterDecember 13, 2017, 8:45 pmDecember 13, 2017 1 1786
Canvs & Ampsy Partner To Bring Audience Emotion Measurement To Live Events
Audience Data, Behavioral Marketing

Canvs & Ampsy Partner To Bring Audience Emotion Measurement To Live Events

Partnership Unlocks Granular Location-Centric Audience Emotion Insights for Biggest Brands in Music, Sports, Retail, Travel and Conferences While Digital can’t …

MTS Staff WriterDecember 12, 2017, 9:29 pmDecember 12, 2017 0 1450
Got a Qutee for yourself?
Analytics, Social, Staff Writers

Got a Qutee for yourself?

Qutee Provides an Advanced New Data-Driven Comments Platform for Collecting Digital Community Insights It’s the middle of the day, you …

Shalaka NalawadeDecember 12, 2017, 7:02 pmDecember 12, 2017 0 1414
PublicRelay and PR News Survey Highlights Critical Deficiencies in Media Data
Analytics, Audience Data, B2B Data

PublicRelay and PR News Survey Highlights Critical Deficiencies in Media Data

Survey of Communication Leaders Reveals Lack of Confidence and Absence of Insightful Data PublicRelay, in partnership with PR News, released …

MTS Staff WriterDecember 8, 2017, 8:34 pmDecember 8, 2017 0 1419
Cisco Selects DWA Media as its Media Agency of Record
Digital Asset Management

Cisco Selects DWA Media As Its Media Agency Of Record

DWA Team to Spearhead Digital Planning and Buying for Cisco, the IT and Networking Leader DWA, an award-winning, independent media, …

MTS Staff WriterDecember 8, 2017, 7:29 pmDecember 8, 2017 0 2460
Iconosquare launches new Facebook analytics tools
Analytics

Iconosquare launches new Facebook analytics tools

Iconosquare, Best Known for Its Instagram Analytics Platform, Expands to Facebook Iconosquare, the social media analytics platform, has launched a …

PRNewswireDecember 8, 2017, 5:05 pmDecember 12, 2017 0 1129
Sprout Social Acquires Social Analytics Leader Simply Measured
Social Media Marketing, Social Media Monitoring

Sprout Social Acquires Social Analytics Leader Simply Measured

Purchase Unites Social Engagement, Listening and Analytics Providers to Offer Reliable, Scalable Social Solutions to More Than 21,000 Brands Globally …

MTS Staff WriterDecember 7, 2017, 9:40 pmDecember 7, 2017 0 3040
Travis Kaufman Ledspace
Tech Bytes

TechBytes with Travis Kaufman, VP Product & Partnerships, Leadspace

Travis Kaufman VP Product & Partnerships, Leadspace How many times have you revised your true definition of an ideal customer? …
Sudipto GhoshNovember 21, 2017, 5:45 pmNovember 21, 2017 0 2465

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