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TechBytes with Shrenik Sadalgi, Director of Next Gen Experiences, Wayfair

Tell us about your role and the team/technology you handle at Wayfair. As Head of Next, I lead Wayfair’s effort to explore far-future research and development, positioning the company to pioneer the future of retail by leveraging emerging technologies and looking at them with a long-term lens. Our team is driving ideation and engineering to help create next-generation customer experiences through technologies like mixed reality, spatial computing, artificial intelligence and more. What is Wayfair and what are your…

Marking GDPR Anniversary, nCipher Survey Reveals Americans’ Data Privacy Attitudes

Research Shows Personal Data Privacy Is Hot-Button Issue in America, Where Distrust Runs High The General Data Protection Regulation (GDPR) went into effect in the European Union a year ago this month. GDPR, which gives EU citizens more control over their personal data by mandating how businesses must handle that information, has attracted great interest around the world. In addition, it has inspired government officials elsewhere in the world to develop laws addressing consumer data privacy concerns. 1 year on, how has…

MRC Continues DoubleVerify’s Accreditation for Desktop, Mobile Web & In-App Impressions, SIVT Traffic Filtration & Viewability

DoubleVerify (DV) the leading independent provider of marketing measurement software and analytics, announced it has been granted continued accreditation by the Media Rating Council (MRC) for DV’s desktop, mobile web and mobile in-app measurement in the areas of impressions, property-level ad verification functions, sophisticated invalid traffic (SIVT) detection and filtration, and viewability measurement. Accreditation by the MRC covers metrics within DV’s existing suite of impression quality solutions, including the DV…

Seven Tech Data Executives Named 2019 CRN “Women of the Channel”

Tech Data announced that CRN, a brand of The Channel Company, has named seven of the company’s executives to the prestigious 2019 Women of the Channel list. The leaders recognized on this annual list represent technology suppliers, distributors, solution providers and other IT organizations. Each is recognized for significant contributions to channel advocacy, channel growth and visionary leadership. Chosen for their exemplary leadership and tireless work to support the channel, this year’s list of Tech Data’s Women of…

2019 TOPO Summit Recap: Customer Experience Disrupts B2B Economy

TOPO’s annual Summit brought together more than 1,500 B2B marketing and sales leaders from large global brands to discuss all-things sales and marketing in San Francisco earlier in April. Many analysts and practitioners took center stage to discuss topics such as sales effectiveness and development, account-based marketing, organizational issues and leadership, to the role technology and business innovation plays in driving strategic revenue growth for your organization. As the Founder and CEO, I took center stage and…

How Digital Can Save Brick-And-Mortar Retail with Customer Experience Objectives

"Omnichannel Retail: How to Build Winning Stores in a Digital World," Is an Insider's Guide to Digitalizing the Modern Customer Experience for Profitable Growth  Tim Mason, CEO of digital marketing technology company, Eagle Eye and former deputy CEO of Tesco, has released a new book, Omnichannel Retail: How to build winning stores in a digital world as a guide to bringing the best of online to bear on the survival of the physical store. This trailblazing book is written specifically for consumer-facing businesses and…

Instagram Stories and Video Ads Become Branding Staples in Social

Instagram Stories and Video Ads Become Branding Staples in Social; Investment in Apple Search Ads Accelerates Kenshoo, a global leader in marketing technology, released The Kenshoo Q1 2019 Quarterly Trends Report, and accompanying infographic, detailing Q1 spending growth in social (27%), paid search (11%) and Ecommerce Channel Ads (ECA) (83%) on a year-over-year (YoY) basis. As Kenshoo continues to expand its support for myriad ad types within key publishers, more trends emerge that highlight the value of each stage in…

IBI Group Launches TravellQ Traveller Information Software

Global Design and Technology Firm Develops Cloud-Hosted Web and Mobile Solution for Public and Private Sector IBI Group, a global design and technology firm, launched TravelIQ, a cloud-hosted, white-label web and mobile traveller information solution designed for public- and private-sector clients to provide real-time, multimodal trip planning to the public. A turnkey, value-driven product for regional transportation authorities as well as private-sector clients, TravelIQ’s customizable interface can be quickly and…

Usabilla Named a Strong Performer in 2019

Independent Report Recognizes Usabilla’s Strong Client Relationships and Easy-To-Use Technology Usabilla, a SurveyMonkey company, announces that it has been named a Strong Performer in The Forrester Wave: Digital Voice-Of-The-Customer Specialist Platforms, Q2 2019. “always willing to pitch in and go the extra mile if called upon.” Forrester, one of the most influential independent research and advisory firms in the world, has evaluated various platforms in the Digital Voice of the Customer industry and recognized the…

MicroStrategy Scores Highest in Four Use Cases in Gartner’s Critical Capabilities for Analytics and Business Intelligence Platforms Report

MicroStrategy Incorporated, a leading worldwide provider of enterprise analytics and mobility software, announced that Gartner, Inc., the leading provider of research and analysis on the global information technology industry, has recognized the MicroStrategy platform, MicroStrategy 2019, with the highest product scores across four uses cases in the “Critical Capabilities for Analytics and Business Intelligence Platforms” report. “Critical Capabilities for Analytics and Business Intelligence Platforms” According to…

Zebra Technologies to Acquire Profitect Inc.

Acquisition Extends Intelligent Edge Solutions Portfolio and Advances Enterprise Asset Intelligence Vision Zebra Technologies Corporation, an innovator at the edge of the enterprise with solutions and partners that enable businesses to gain a performance edge, announced it intends to acquire Profitect Inc., a privately-held, leading provider of prescriptive analytics for the retail and consumer packaged goods (CPG) industries. Zebra Technologies Corporation today announced it intends to acquire Profitect Inc., a…

Batterii Unveils New Co-Creation App to Eliminate All Traditional Focus Groups

Startup Debuts App to Make Qualitative Research Faster & Easier Batterii debuted a mobile app to replace traditional consumer research. The new app gives major corporations an intimate look into the lives of consumers, helping brands to internally disrupt instead of being disrupted by competition. This breakthrough app features include: deploying TV copy to consumers via mobile for reactions, capturing photos as inspiration, and quick survey tools. Consumers record video responses to company questions, and respond…

Phillips Edison Reveals Top Retail Shopping Center Trends of 2019

The Company’s National Accounts and Emerging Trends Team Provides Industry Insight at Icsc’s Recon in Las Vegas Phillips Edison & Company (“PECO” or the “Company”), an internally-managed real estate investment trust (“REIT”) and one of the nation’s largest owners and operators of grocery-anchored shopping centers, released its industry insights on trending themes as part of ICSC’s RECon event in Las Vegas. The insights were produced by PECO’s National Accounts and Emerging Trends team, which consists of a group of…

From Sensing to Sensemaking: Converging Big Data with Plant AI

Synaptic Business Automation Enables Operational Excellence by Connecting All Systems in an Organization and Integrating Business and Domain Knowledge Using Digital Automation, Finds Frost & Sullivan As process industries across the world become more connected, networked, and integrated, there has been a consistent surge in the volume of data generated across the manufacturing value chain. The high-fidelity data that is generated by sensors and other wireless devices, however, currently yields inadequate insights…

IBM Security: Cybersecurity Threats Growing In Travel and Transportation Industries

Transportation Grows to Second-Most Targeted Industry for Cybercriminals in 2018; New Survey Finds That More Than 70% of Travelers Have Exposed Themselves to Cyber Risks Through High-Risk Behaviors IBM Security issued new research highlighting that the travel industry and its customers are increasingly the targets of cyberattacks as criminals seek to monetize highly valuable travel data. Compounding the problem, a new survey conducted by Morning Consult on behalf of IBM Security reveals that travelers are still blind to…

Spectrum Equity Announces Sale of Ethoca to Mastercard

Ethoca's Product Suite Adds to Mastercard's Commitment to Reduce Digital Commerce Fraud Spectrum Equity, a leading growth equity firm, is pleased to announce that the previously announced acquisition of Ethoca by Mastercard has closed. Ethoca is the leading, global provider of collaboration-based technology that enables card issuers, ecommerce merchants and online businesses to increase card acceptance, stop fraud, recover lost revenue and eliminate chargebacks from both fraud and customer disputes. Ethoca's suite of…

ServiceNow to Acquire Appsee’s In-App Mobile Analytics Platform and R&D Talent

The Deal Will Support and Strengthen ServiceNow’s Focus on Delivering Consumer Grade Mobile Experiences at Work ServiceNow, Forbes’ No. 1 World’s Most Innovative Company in 2018, announced it has signed an agreement to acquire the in-app mobile analytics platform and R&D talent of Appsee, an Israel-based application analytics platform company. With the acquisition of Appsee’s intellectual property and key Appsee talent, ServiceNow will further its mobile application and web browser strategy by adding deep user…

Freshworks Acquires Natero, a Leader in Customer Success Cloud Software

Acquisition Makes Freshworks the Industry's First Customer Engagement Platform to Seamlessly Connect Every Customer Touchpoint from First Web Visit to Latest Invoice Freshworks Inc., a global innovator in customer engagement software, announced it has acquired Natero, Inc., a leading customer success management software company. The acquisition gives Freshworks a SaaS platform that unifies marketing, sales, support and, now, customer success. With Natero's AI/ML-powered technology, the Freshworks platform puts actionable…

RevJet Launches Shutterstock Image Application to Streamline Digital Ad Creative Production

New Application Provides RevJet Customers Seamless Access to Shutterstock's Collection of more than 260 million Images RevJet, the only platform where Fortune 500 marketers take control of advertising experiences, announced the integration of Shutterstock's API to the RevJet AppXchange. The new app provides seamless access to Shutterstock's high-quality licensed photographs, vectors, and illustrations via the Shutterstock API, all within The RevJet Ad Experience Platform — adding to RevJet's suite of leading creative…

Video Streaming Is Best for Telecom Industries in Delivering Customer Satisfaction

Video streaming expands its lead over subscription TV service in terms of customer satisfaction, rising 1.3% to a score of 76 on the American Customer Satisfaction Index’s (ACSI ® ) 100-point scale, according to the ACSI Telecommunications Report 2018-2019. Subscription TV service sits stagnant at 62, tied with internet service providers (ISPs) for last place among all industries tracked by the ACSI. American Customer Satisfaction Index (ACSI) results for telecom 2018-2019 (Graphic: Business Wire) Among the five…