Aparavi Named Best New Exhibitor at Channel Partners Evolution Event Attracting 3,000 Solution Providers

Silicon-beach startup in SaaS solutions Aparavi was the exclusive winner of the Best New Exhibitor at the recent Channel Partners Evolution event in Philadelphia, chosen from more than 25 first-time exhibitors by editorial and advisory team of event organizer Informa, a leading business intelligence, academic publishing, knowledge and events group. “Channel Partners Evolution is to be commended for attracting a high level of attendees who are well aware of the challenges caused by their customers’ data growth, and…

Google Analytics to Add Lead-Generation Capabilities to Its Already Popular Platform

Fastbase to Power the Lead-Generation Software to Be Leveraged by Google Analytics Users to Access Potential Leads, Globally Google has made several changes to its extremely successful and popular platform, ‘Google Analytics.’ The intention behind this innovation is solely to help the marketing community understand customers better. So far, Google has been successfully releasing critical updates in an attempt to bolster its software. This has allowed marketers to gain deep insights into customer behavior, in turn, helping…

Really Simple Systems CRM Announces the Release of Its New API

Top small business CRM vendor, Really Simple Systems, has announced the release of its latest version API, Version 4.0. The new API (Application Programming Interface) propels the company's CRM to integration to the next level, giving additional functionality, increased security and faster transactions. Really Simple Systems founder and CEO, John Paterson, remarked: "Our new API comes as a direct response to customer feedback. Our customers told us they wanted more integrations with our CRM; this new API allows us to…

G Suite’s Gmail Rolls out with New Features

G Suite’s Current Gmail Version Add-Ons Are Getting the Compose Function. The Release Will Also Facilitate a Private Bridge Between Gmail and Other Enterprise Applications Such as Box, Atlassian, Etc. Finally, Google rewards the developer community by launching its much-awaited ‘Compose’ feature. Basically, ‘Compose’ allows developers to directly integrate their applications with Gmail. This enhances ease of access for G Suite's Gmail users when accessing information from third-party sources. The announcement comes as a…

Dentsu Aegis Network Announces the Acquisition of Namics AG

Namics Will Join Merkle Expanding Its Capability and Geographic Footprint in EMEA Dentsu Aegis Network announces that it has signed a definitive agreement to acquire Namics AG, a leading full-service digital agency in Switzerland and Germany. Following the acquisition, which is subject to approval from the German competition authority, the company will become ‘Namics - A Merkle Company’. “I am delighted to welcome Namics into the Dentsu Aegis Network. This acquisition brings scale to our existing presence in the German…

SmartDraw Reports Strong Momentum for Open API as Data to Diagram Market Heats Up

SmartDraw Software, the leading provider of diagramming software, announced building momentum of its recently-announced Open API to assist in building applications that generate a diagram from external data. In the 30 days since announcement SmartDraw has seen a 22 percent increase in daily unique users, and has had several enterprise customers and system integrators enter into its SmartDraw Open API developer program. Data visualization software typically takes XY datasets and displays them as a graph. Until recently there…

Global Software Vendors Reap Rewards with Oracle Cloud

Leading Brands FICO, FireEye and Others Tap Oracle Cloud Infrastructure to Power Business Innovation Oracle OpenWorld — Oracle announced that Independent Software Vendors (ISVs) around the world are rapidly adopting Oracle Cloud Infrastructure to run enterprise and cloud-native applications with mission-critical performance and core-to-edge security. Spanning multiple industries, leading brands, including FICO, FireEye, KNAPP, and Manhattan Associates have selected Oracle Cloud Infrastructure to power their market leading…

Web Analytics Software Powered by Fastbase Now Analyzing 6 Billion Web Visitors Each Month

Achieving enormous growth and momentum, Fastbase, the popular extension to Google Analytics, is now analyzing an incredible 6 billion website visitors from 900,000 top brands and businesses each month from around the world. The software has become increasingly popular among large companies that export products or have dealers or distributors in countries where it's difficult to identify customers. Fastbase solves this issue by disclosing which companies have visited a website and the products that have been viewed. To…

Oracle Cloud Gives Easy Access to Partner Solutions

Partners and Customers Can Now Publish, Find and Launch Business Applications from Oracle Cloud Console Oracle OpenWorld — To help customers take advantage of its growing ecosystem of partner applications and solutions, Oracle announced the inclusion of the Oracle Cloud Marketplace within the Oracle Cloud Infrastructure console. The Oracle Cloud Marketplace is an online store for thousands of Oracle and partner-built business applications and services, including FireEye, HighJump, and ICS Financial Systems. As part of…

Ad Council Adds New Members to Board of Directors

The Ad Council, America's leading non-profit organization dedicated to using communications to drive social change, elected new members to its Board of Directors at their fall meeting yesterday. The Board is chaired by Linda Boff, Chief Marketing Officer of GE. New members of the Ad Council Board of Directors include: Kasha Cacy, Global CEO, Engine Lisa Caputo, Executive Vice President, Marketing, Communications and Customer Experience, The Travelers Companies, Inc. Lisa Donohue, CEO, Publicis Spine…

Advertising Budgets Are Misaligned with Consumer Behaviors – New Research from ClickZ

Ecommerce marketers at US brands struggling to keep pace with where and how consumers browse and purchase online, according to new research published . An ecommerce-focused study by ClickZ, produced in partnership with Catalyst, part of GroupM, has found that 85% of browsing and purchasing activity occurs with non-Amazon retailers, but only 25% of US brands say they have a strategy for ecommerce retailers beyond Amazon. The Era of Ecommerce: Capitalizing on the New Customer Journey has also found that there is a 29…

Scripps to Acquire Triton, the Industry Leader in Digital Audio Infrastructure; Measurement

The E.W. Scripps Company is acquiring Triton, the global leader in digital audio technology and measurement services, helping Scripps advance its strategies for near- and long-term value creation. Triton serves the growing digital audio marketplace through a software-as-a-service (SaaS) business-to-business revenue model. Triton powers or measures streaming music and podcasting for many of the biggest names in audio, including Pandora, Spotify, NPR, iHeart, Entercom, Cumulus, Prisa (Spain), Mediacorp (Singapore) and…

Beachfront & MadHive Partner for Real-Time Audience Enrichment & Verification in Premium OTT Video Advertising

Partnership Leverages Cryptography To Verify & Enrich Video Advertising Audiences In Real-Time Across Connected Devices MadHive, the leading advanced TV advertising solutions provider powered by blockchain and cryptography, and Beachfront, the leading independent video supply monetization company across CTV, desktop and mobile devices, announced a partnership that will integrate MadHive’s data management platform (DMP) into Beachfront’s offering to enrich and verify audience segments in real-time to power…

Twilio Announces Autopilot, Enabling Millions of Developers to Build Omnichannel Bot Experiences That Don’t Suck

By Relying on Twilio Autopilot to Handle the Complex Details That Typically Lead to Bad, Automated Customer Experiences, Developers Can Now Deliver an Omnichannel Self-Service Option to Customers at Scale Twilio, the leading communications platform, announced Twilio Autopilot, the first fully programmable, conversational AI platform for building custom bots, IVRs and home assistant apps. Consumers want a quick, self-service option when interacting with businesses but are often frustrated when that experience does not…

Radius Unveils Largest Global B2B Data Ecosystem with New Data Relationship

Expanded Data Source Alongside Radius' CDP Delivers Single Source of Truth for B2B Data Radius, the first B2B enterprise customer data platform, announced that The Network of Record will include the Data Cloud by Dun & Bradstreet, the global leader in commercial data and analytics. Radius customers can now access unprecedented breadth for global account and contact data, including business data across 190 countries, five million corporate hierarchies, 80 additional business firmographics, and D-U-N-S numbers to fuel…

Hey.ai Launches Personal Analytics Platform

Hey.ai, a Consumer Analytics and Insights Platform, Lead by Ex-Google Analytics Veterans Launches to Public In May 2018, GDPR, a new consumer data regulation went into effect. Companies like Facebook and Google, which have been amassing user data through the Internet boom now have to provide European citizens access to the data they store. Many companies have adopted this regulation for their users globally. Google has a globally accessible takeout service and Facebook allows users to export their data from their…

IBM Services Signs $240 Million Agreement with Lenovo to Help Drive the Future of its Call Centers with Artificial Intelligence

IBM Solution Offers Global Reach of Cognitive Solutions, Augmented Reality and Weather Alerting Technologies IBM announced that it will supply field services and remote call center solutions to enhance the commercial customer experience for Lenovo in its North America, EMEA, and Latin America markets. The $240M USD multi-year agreement continues to build on the success of the IBM-Lenovo relationship that began in 2005.  Today's customers' expectations for service are changing, and they want to have everything…

Advances in AI, Conversational Tech Will Take Center Stage at Acquia Engage

Annual Gathering to Spotlight Digital Innovation in the Field Acquia announced the full slate of speakers and sessions for this year’s Acquia Engage, the company’s annual conference that showcases the creative, groundbreaking work of Acquia customers. Acquia Engage opens Wednesday, November 7, in Austin, Texas, and brings together the leaders in digital transformation for three days of learning about their collective innovative work. Advances in AI, conversational tech take center stage at Acquia Engage, Nov 7-9 in…

[24]7.ai CEO PV Kannan Honored by Goldman Sachs for Entrepreneurship

Kannan Among 100 Most Intriguing Entrepreneurs at 2018 Builders + Innovators Summit Goldman Sachs is recognizing Chief Executive Officer PV Kannan of 7.ai as one of the 100 Most Intriguing Entrepreneurs of 2018 at its Builders + Innovators Summit in Santa Barbara, California. "I am honored by this recognition," said Kannan. "Consumers are demanding better experiences from the companies they do business with, and at 7.ai, our mission is to make it simple for consumers to connect with companies to get things done. Using…

DataRobot Introduces DataRobot Insights, a New Tableau Extension

Unveiled at Tableau Conference in New Orleans, Automated Exploratory Data Analysis Add-In for Tableau Delivers AI-Driven Storytelling DataRobot, the creator of the automated machine learning category, announced DataRobot Insights, a new Tableau extension. Using built-in best practices and guardrails designed by DataRobot's world-leading data scientists, automated exploratory data analysis empowers Tableau customers to focus on the most impactful variables to drive better outcomes. .@DataRobot introduces new…