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Domino Data Lab Secures $40 Million to Accelerate Growth and Fulfill Market Demand for Model Management

Sequoia Capital and Coatue Management Lead Funding Round, Double Down on Previous Investments Domino Data Lab, provider of an open data science platform, announced it has secured $40 million in a funding round led by Sequoia Capital and Coatue Management. This funding brings Domino’s total capital raised to $81.2 million and will help Domino continue to deliver new data science platform products, acquire talent, expand globally, and secure and deepen strategic partnerships with companies like SAS and AWS. “It is exciting…

Yotpo Acquires Swell Rewards To Connect Reviews, Loyalty And ROI with AI-Powered Content

Yotpo to Offer the First Consolidated, AI-Driven Solution for User-Generated Marketing, Visual Marketing, Referrals, Loyalty, and Customer Data/Insights In the era of fierce M&As in martech landscape, customer is the winner. Leading martech company for content, Yotpo, has scooped its first acquisition: Swell Rewards. Swell Records is a Boston-based provider of premium incentive marketing solutions for e-commerce and omnichannel brands. The move expands Yotpo’s suite of commerce marketing technology solutions preferred…

Wochit Partners with Newsflare, Grows Library of Pre-Cleared Assets by Adding Over 10,000 Newsflare Videos From Around the World

Platform Users Throughout the Americas to Benefit from Vast Array of Eyewitness Videos Provided by Global Network of Contributors Predictive video creation platform Wochit announced that content from Newsflare, provider of viral and breaking news videos to media and news organizations around the world, will now be available in the platform’s expansive library of pre-cleared assets. The deal brings Wochit users in North and South America access to Newsflare’s archive of video content shot by amateur and professional…

Bidalgo Hires Nir Ackerman as CFO to Help Steer the Company Through Rapid Growth

Veteran CFO Hired as Company Delivers 8th Straight Year of Increasing Revenue Bidalgo , a leading provider of ad creative automation software and services for app marketers, announced it has bolstered its executive team with the addition of Nir Ackerman as Chief Financial Officer. With more than 8 straight years of year-over-year growth, Bidalgo has brought in Mr. Ackerman to oversee all of the company’s financial operations as it enters the next phase of its growth. “These are incredibly exciting times to be involved…

Addressing a Significant Business Challenge, Tru Measure Introduces Customized Goals and KPI Reporting

Meaningful Metrics Prove True ROI of Digital Marketing Campaigns In a survey conducted by Advertiser Perceptions earlier this year, 40 percent of chief financial officers surveyed said “vanity metrics,” data points that present no real connection to their business, were one of the biggest concerns about investing more resources into digital marketing. Tru Measure, a digital marketing services platform, has created a solution to address this challenge with its new goals and key performance indicator (KPI) reporting…

Dynamic Yield Scoops $32 Million in Series D Funding to Head into First Personalization-Anywhere Space

Dynamic Yield Recently Named Leader by Gartner 2018 Magic Quadrant for Personalization Engines Dynamic Yield, the AI-powered omnichannel personalization engine, today announced it raised $32 Million in Series D funding led by Viola Growth, with participation from Union Tech Ventures. The funding will enable Dynamic Yield to power individualized experiences beyond web -- across kiosks, call centers, POS systems, IoT devices and more as the company sets its sight on becoming the industry’s first personalization anywhere…

CRMDialer Announces Release of Revolutionary Visitor Tracking Functionality for Marketers

Visitor Tracking Empowers Sales Teams with Rich Customer Insight to Respond to Hot Leads and Close More Deals CRMDialer announced the addition of visitor tracking capabilities to its industry-leading all-in-one CRM and communication suite, giving sales teams click-by-click insights and notification of when leads visit their website.  By adding CRMDialer's code to any website or landing page, businesses will learn in real-time who is browsing which pages and for how long, enabling sales people to take action at the peak of…

Information Security – a Major Concern for Mid-Market Leaders: Deloitte Survey

Deloitte, in Its Sixth Annual Report, Explores Technology Trends That Drive Mid-Market and Private Companies in the Us Economy In a recent survey of mid-market companies, conducted by OnResearch, Deloitte examined trends that would determine how technology influences business decisions in this market. Titled ‘Technology in the mid-market: Embracing technology’, the survey tackles the talent dimensions of IT investments. This is the sixth annual report by Deloitte Private, for which the company surveyed 500 executives…

Goodway Group Appoints Jay Friedman as President

Current President and Third-Generation Family Owner David Wolk to Assume New Role as CEO Goodway Group, the digital partner advertisers trust to deliver campaign performance and media efficiency, announced the appointment of Jay Friedman as President, effective immediately. Friedman previously held the role of COO. David Wolk, formerly President of Goodway Group, will move into the role of CEO. Since joining in 2006, Friedman has helped transform Goodway Group into a fast-growing digital media company and led it to…

Contentstack Unveils CMS Industry’s Most Advanced Integrations Framework to Power New Generation of Digital Experiences

Contentstack Announces Slew of Partners to Deliver Best-in-Class Technology Stack to Customers Contentstack, on the heels of winning the Aragon Research Hot Vendor award for the Dynamic Experience Management category, further enhances its platform capabilities with "Experience Extensions" – the industry's most powerful integrations framework to create unprecedented digital experiences. The release of Experience Extensions marks a turning point for Content Management System (CMS) customers, who were previously faced with…

Informatica Launches Industry’s First Unified Customer Success Offerings to Help Customers Achieve Faster Time to Value

New Customer Success Framework Designed for All Customers Across All Deployment Models Informatica, the enterprise cloud data management leader, announced the launch of its new customer success offerings. Leveraging big data, AI and machine learning with an increased focus on adoption services, Informatica's new program will bring faster business value with consistent and superior experiences to customers worldwide. Informatica Success Offerings are the data management industry's first unified, relevant and adaptive…

Interview with Arron Shepherd, Co-Founder and Chief Storyteller, The Goat Agency

"The most effective influencers have built their following slowly through creating amazing content that resonates with their engaged following."Tell us about your role at The Goat Agency and how you got there. What inspired you to start the company? I am one of the co-founders of Goat and the Chief Storyteller here. My two co-founders and I founded Goat after working together to promote an app, we had spent thousands and thousands of pounds on every marketing channel imaginable. From sponsorships to celeb endorsements,…

Interview with Dhruv Ghulati, Founder and CEO, Factmata

"We need to clean up the ecosystem so that consumers want to engage with online content and can easily find trustworthy content."Tell us about your role at Factmata and how you got here. What inspired you to start the company? I’m the Co-Founder of Factmata, an artificial intelligence startup solving the problem of factual misinformation on the internet. I like open information, transparency, the future of the web, artificial intelligence and building highly technical data products. I started my career as an investment…

Less Work, More Sales with Funnel CRM, Launched This Month

Funnel CRM Officially Launched This Month - Funnel Is an Intelligent CRM for Smart Teams. With Features That Will Make Your Sales Workflow Better Long-Awaited Funnel CRM launches in the US The cloud-based customer relationship management software is designed to help small-medium businesses, startups, agencies, and freelancers close more deals without using complicated solutions. The COO of the project, Irsa Chaudhry said on this occasion, “Two years ago, we channeled our efforts into a field that is close to our hearts. We…

Matrix Solutions Expands Customer Footprint to Latin America

Honduras-Based Grupo OPSA Deploys Matrix Solutions’ Monarch Media Ad Sales Platform Matrix Solutions, the only global ad sales platform built for media, announced Grupo OPSA has deployed Monarch, Matrix Solution’s modern media ad sales platform. Monarch will enable Grupo OPSA to gain operational sales efficiencies and capitalize on more cross-sales opportunities throughout the enterprise. Grupo OPSA, the largest media group in Honduras, is comprised of several leading publications and digital platforms, including La Prensa,…

TechBytes with Moses Velasco, Chief of Strategy, Socialbakers

Moses Velasco Chief of Strategy, Socialbakers In 2018, marketers have shown a remarkable inclination to develop content on Instagram. They have a great way to measure their marketing performance on Instagram with Socialbakers. We spoke to Socialbakers' Chief of Strategy, Moses Velasco about the core tenets of their Instagram Analytics Tool.Tell us about your role at Socialbakers and the team and technology that you handle. I am responsible for defining the strategy for Socialbakers. I work very closely with the…

Clarabridge Announces Support for WhatsApp Business

New Solution Empowers Businesses Using Clarabridge CX Social to Connect with Customers Quickly and Easily Clarabridge, Inc., the leading provider of Customer Experience Management (CEM) solutions for the world’s top brands, announced it is an official solution provider for WhatsApp Business. Beginning with a limited availability roll out, selected brands using CX Social, a dedicated social media management product from Clarabridge, can now extend their customer service by communicating with their consumers via WhatsApp…

Interview with Oksana Sokolovsky, Co-Founder and CEO, Io-Tahoe

"Visual search that ties objects to relative information will become one of the key enablers in data-driven sales."Tell us about your role and journey into technology. What made you launch Io-Tahoe? I fell in love with technology after I realized how powerful and enabling it can be. My passion for IT developed in the mid-1990s. I pursued my MS in Computer Science and started my career in Technology after completing my Masters in Psychology. Since then my passion has grown as I see modern technologies constantly evolving,…

Brandfolder Launches Smart CDN to Help Marketers, Operations Teams Quickly Serve Content, Apply Changes, Manage Digital Rights

Smart CDN Functionality Enables Brandfolder Users to Automatically Update Any Asset and Control Usage Rights, Regardless of Where It Resides Online As organizations develop new marketing strategies to encourage deeper engagement with customers, the one key constant – branding – has become intentionally dynamic: Logos are often temporary and iconic packaging changes. To remain agile, brands need to react quickly. Brandfolder unveiled Smart CDN, focusing on three critical features – the first of which automatically…

TechBytes with Chad Engelgau, VP, Data Product Management, Acxiom

Chad Engelgau VP, Global Identity and Data Product Management, Acxiom Enterprise Customer Data is a critical resource in this age of data-driven marketing. Chad Engelgau, VP, Global Identity and Data Product Management, Acxiom, spoke to us about the challenges in centralizing data and how enterprise customer data could be leveraged to deliver personalization at scale.Tell us about your role at Acxiom and the team/technology you handle. I am the VP of Product and Marketing at Acxiom Marketing Services. My team sets the…