Older Generations More Likely to Use Voice Search, Suggesting a Solution to Generational Digital Divide

Sixty-Four Percent (64%) of Voice Search Users Ages 55+ Use Voice Search to Look for Information, Products, and Services Online, Compared to 47% of Voice Search Users Ages 18-34, Suggesting That Voice Can Make Technology More Accessible to Older Populations Voice search can benefit older users who may struggle to type or use a mouse, indicating how the technology can help bridge the digital divide, suggests a new survey report from The Manifest, a business news and how-to website. More than half (64%) of voice…

State of Voice Search 2019

This article is coauthored by Matt Lang. It is early days for Voice search and the discipline is still far from defined. However, this initial era of Voice assistants has provided us a framework for how to think about voice-first search and how to help content become an answer for users. Although the process and sources may evolve, the thinking and best practices are likely to remain. With this context in mind, let’s explore how search operates via Voice assistants today: Conversationally Optimized Web Content (aka Voice…

Uberall Study: Over 20% Using Voice Search Every Week

Most Are Using Voice Search in Their Home (37%) or Car (34%) Uberall, Inc., the location management solution for businesses competing to attract and win local brick-and-mortar customers, recently released its “Uberall Voice Search Readiness Report 2019,” analyzing 73,000 business locations across SMB, mid-market and enterprise. While analyzing thousands of businesses, Uberall also surveyed 1,000 consumers to find out if and how they were adopting voice search to find local business information. Key findings from the…

70% of Consumers Have yet to Act on Voice Search Results Alone

The 'Accuracy in the Age of Voice Search’ Report by Yext Shows This Cautious Behaviour May Be Rooted in the Accuracy of Online Business Information New research conducted by Yext, the leader in Digital Knowledge Management (DKM), among 4,000 consumers in the UK and France has found as many as 70% of these consumers have yet to act on the search results provided by voice search alone. The 'Accuracy in the Age of Voice Search’ report shows this cautious behaviour may be rooted in the accuracy of online business…

Internet Marketing Company, fishbat, Offers 4 Reasons to Include Voice Search in Your Marketing

In order to help businesses continue to take a multi-faceted approach to advertising, internet marketing company fishbat offers 4 reasons to include voice search in your marketing. Over the past few years, the world has seen the development of a number of popular voice assistants that are making accessing information hands-free easier than ever before. When approaching efforts to expand a business, a comprehensive plan should include voice search in order to capitalize on this new search method. Below are four main…

Yext Adds Amazon Alexa to Knowledge Network to Boost Voice Search Adoption

Businesses Can Now Feed Their Digital Knowledge Directly to Amazon Alexa Via the Yext Knowledge Engine Yext, a leader in Digital Knowledge Management (DKM), announced a global integration with Amazon to give businesses control over the answers Alexa provides about them. With this new relationship, consumers using Amazon Alexa for voice search can receive the most up-to-date facts about businesses—locations, contact information, hours of operation, and more—straight from the source: the business itself. Recommended Read: …

Are Small and Local Businesses Ready for Voice Search?

Brands and retailers are finding new methods of reaching consumers every day, and recently, voice search has been at the forefront of this conversation. The popularity of voice assistants like Apple’s Siri and Amazon’s Alexa have grown exponentially due to their ease of use and simplicity. In fact, a recent study by Gartner predicted that by 2020, 30 percent of online browsing sessions will be voice-conducted. With voice quickly becoming the preference of consumers, small and local brands need to ensure they’re ready for…

AI-as-a-Service in Martech: Focus on Virtual Assistants, Voice Search, and Location Data Intelligence

Cognitive Automation, Neural Intelligence, Emotional AI, Conversation Assistants, and Proximity Guides -- AI as a Technology Has Come a Long Way Since Its First Mention in a Sci-Fi Novel in the Last Century I always felt that Issac Asimov and Sigmund Freud would have made a fabulous pair as a CTO and a CMO, running a tech company in 2018. Why? Science and creativity, with a touch of human emotion, can solve all the pain points that marketers face today. Most marketing leaders would agree that AI will remain a …

Speech and Voice Recognition Market Worth $26.79 Billion by 2025- Exclusive Report by Meticulous Research

According to a new market research report “Speech and Voice Recognition Market by Type (Speech and Voice Recognition), End User (Automotive, Healthcare, BFSI, Education, Legal), Technology (Artificial Intelligence and Non-Artificial Intelligence), and Geography - Global Forecast to 2025”, published by Meticulous Research®, the global speech and voice recognition market is expected to grow at a CAGR of 17.2% from 2019 to reach $26.79 billion by 2025. Speech recognition technologies are increasingly being recognized as…

Pulse Insights Ranked a Strong Performer in Digital Voice of Customer Specialist Platforms by Independent Research Firm

Earns the Highest Possible Scores in Integrations & Data Sharing Criteria Pulse Insights LLC, a  leading SaaS solutions provider for enterprise marketers, announced that it has been named a Strong Performer in a Forrester research report published today. The Forrester Wave: Digital Voice-Of-The-Customer Specialist Platforms, Q2 2019 examines the current state of digital voice of customer feedback offerings, and evaluates the players that matter most in the space. Forrester recognized Pulse Insights for its…

ThoughtSpot Announces SearchIQ, New Voice-Driven Analytics for the Enterprise

ThoughtSpot 5 Includes a New Voice-Driven Analytics Interface, Along with New Capabilities for Search & AI-Driven Predictions ThoughtSpot, the leader in search and AI-driven analytics for the enterprise, announced the release of ThoughtSpot 5, which includes multiple industry-first features. Notably, ThoughtSpot 5 includes SearchIQ, which empowers business users to search their data—and get instant and predictive results—from anywhere, with just their voice, and a new suite of advanced analytics tools that bring data…

Ventana Research Accolades NewVoiceMedia for Their Excellence in Digital Innovation

Vonage’s NewVoiceMedia Is One of the Global Leaders in Cloud-Based Contact Centers and Inside Sales Solution. This Year, Ventana Research Endows the Company for Their Achievements in Customer Service Excellence NewVoiceMedia has been on an award-winning spree this quarter. Their technology not only managed to grab the attention of Vonage, but also made a significant contribution in modernizing customer service. Currently, global corporations rely on Ventana Research to derive insights and training on emerging…

Amazon Leads Home Voice Control Assessment, Says Study by ABI Research

ABI Research's New Competitive Analysis Finds Apple and Google Leading the Charge in Language Compatibility Innovation Amazon created a market with its innovative Alexa platform, but it faces fierce and growing competition from powerful rivals and start-ups alike. In a competitive study of smart home voice control platforms, ABI Research, a market-foresight advisory firm providing strategic guidance on the most compelling transformative technologies, finds that Alexa currently leads the market. This is due mostly to the…

Connatix Research Shows Gen Z Prefers Multifaceted Content Experiences

Compared with Millennials, Gen X, and Baby Boomers, Gen Z prefers content that includes audio, video, polls, quizzes, and a means to comment and receive recommended stories Connatix, the next-generation video technology company for publishers, announced the findings of a study it conducted about the media consumption habits and preferences of Gen Z, that indicates members of this generation (aged up to 22 years) gravitate toward a "multifaceted content experience," rooted in user recommendations from a diverse set of…

New Report Breaks Voice-of-the-Customer Market Into Three Functional Segments

Topbox Included in Emerging Unified Data Analytics Category of VoC Technologies Topbox, makers of conversation analytics software, is cited in a Forrester report titled Now Tech: Voice-Of-The-Customer (VoC) Vendors, Q1 2020, published Feb. 3, 2020. The report is an overview of 36 vendors, broken out across three functionality segments – customer feedback management (CFM), VoC specialists, and unified data analytics. Topbox is one of only five vendors named as a unified data analytics provider in the report. Forrester’s…

Voice Retail Is a Red Herring – Unless It’s for Groceries and Shampoo

Everyone in the retail marketing sector seems to be talking about Voice search and Voice assistants, and yes, it has seen remarkable growth in the past few years. But a note of caution: the tech is still an emerging concept. It’s exciting and has enormous potential, but right now, are we really going to use this technology to buy our new iPhone, writing desk or wardrobe? There’s no question that we will – one day. What I’m less convinced about is whether there’s any first-mover advantage in adopting Voice right here,…

How Search Marketing Is Going Through a Number of Critical Changes

If you’ve been in the SEO game for any amount of time, you know that you can never take your foot off the pedal. On this digital highway, things are changing all the time. Search engines have to keep up with consumer’s changing online habits, and they adjust their algorithms appropriately. Loading times are becoming increasingly important for ranking score. That means to get the most out of the SEO efforts that you need to know what these latest trends are. The last couple of years have been crucial in shaping Google, and…

UrSafe Announces “Follow Me,” the Only Geo-Location Feature Fully Integrated Into Hands-Free, Voice-Activated Personal Safety…

Groundbreaking Personal Safety & Security Technology Meets Wide-Ranging Security and Daily Life Needs That Gives You Peace of Mind Without Selling Your Personal Data UrSafe, a next-generation personal safety and global security company, announced the release of its "Follow Me" feature, the only geo-location service on the market fully integrated with a hands-free, voice-activated personal safety system that identifies your specific location and follows your movement, from the beginning of your journey to the end.…

How Voice is Enhancing Service Across Industries

Have you ever had a written message misinterpreted? Sent a text your spouse took one way when it was meant in completely another? Had an employee misunderstand a task and spend a week barking up the wrong tree? Or maybe a friend never saw your e-mail and you had to fly solo to the concert you just won tickets to? The convenience of e-mail, text messaging, G-chat, WhatsApp and every other communication app is undoubtedly a miracle of modern technology. We can connect with anyone, anywhere, any time. But too often, it means…

Global Research Reveals World’s ‘Most Hated’ Office Tasks

Data Entry Is the World's Most Hated Computer Task A global study commissioned by Automation Anywhere, a leader in Robotic Process Automation (RPA) of more than 10,000 office workers spanning nearly a dozen countries, reveals that they average more than three hours a day on manual, repetitive computer tasks which aren't part of their primary job and are ripe for human error. The research, conducted by OnePoll, investigated the time spent on and attitudes towards manual, repetitive digital administration tasks in the…