Stats Perform, the sports tech leader in data and AI technology, and Signify Group, a British ethical data science company, announce a unique partnership to bring a best-in-class social media abuse monitoring service to the sport market.…
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While some within the industry might have previously brushed off ad fraud as an annoying itch, everyone from advertisers to agencies and ad networks are starting to come to grips with the immense threat it poses. With estimates of ad fraud…
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Mobile Advertising Company Creates an Additional Layer of Protection, Transparency and Measurement AdColony, the mobile performance marketplace, announced that after an extensive vetting process, it has chosen Pixalate as its partner for…
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New, Affordable Ad-Fraud and Bot Protection for Advertisers, Marketers, Publishers, Website Owners and the Ad Tech Industry Escalated recently announced the launch of their proprietary SAAS-platform designed to screen and stop malicious…
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Some 77% of fraudulent US ad traffic is highly sophisticated according to military-grade ad-verification firm CHEQ. In a study of 4.1 billion ad requests made in the United States across 1.2 million domains between October 2018 and February…
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Military-grade ad-verification company CHEQ, and RiskIQ, the global leader in attack-surface management, announced a partnership providing both companies’ clients access to an end-to-end suite of digital advertising-security solutions. The…
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Advertisers Working with Verve Group Can Now Access Premium Inventory from Kubient via Verve Group's DSP Kubient, a cloud-based software platform for digital advertising, today announced a mutually beneficial partnership with Verve Group,…
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According to data from the adtech company, ad fraud decreased across all key platforms in Q2, when compared to Q1 Kubient , the cloud advertising marketplace that enables advertisers and publishers to reach, monetize and connect their…
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Kubient, the cloud advertising marketplace that enables advertisers and publishers to reach, monetize and connect their audiences efficiently and effectively, announced the identification of previously undetected fraudulent synthetic…
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Kubient, the cloud advertising marketplace that enables advertisers and publishers to reach, monetize and connect their audiences efficiently and effectively, announced its latest findings of fraudulent activity occurring within the…
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Outbrain, the world's leading discovery and native advertising platform on the open web, recently selected CHEQ's cybersecurity-backed offering to secure its digital media from non-human, invalid and fraudulent traffic.…
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Partnership Enables Enhanced Audience Targeting On Gaming Consoles Tru Optik, the most widely used audience intelligence and data-management platform (DMP) across Connected TV (CTV), announced a partnership with Anzu.io, a leading blended…
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Turner, Part of Warner Media Group, Will Lead the Beta-Testing of the New Services, Providing 3D Viewability Measurement, Ad-Fraud Prevention, and Brand-Safety for In-Game Advertising for Playstation, Xbox and PC Blended in-game…
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New Edgemesh Server feature is the only solution proven to help brands actively defend against click fraud, ad-fraud and bot networks using collective intelligence and real-time protection Edgemesh, provider of the eCommerce acceleration…
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Kubient, Inc., a cloud-based software platform for digital advertising, announced its strategic acqui-hire of certain assets and personnel of privately-held MediaCrossing Inc. ("MediaCrossing"), a premier digital advertising agency…
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Integral Ad Science, a global leader in digital media quality, released its H1 2021 Media Quality Report (MQR). Based on trillions of global data events, the report provides insights into the performance and quality of digital media…
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MarTech Series caught up with Leon Zemel, Chief Product Officer at Kubient to talk about the increasing incidence of ad fraud in today’s digital marketplace and how newer adtech solutions will help solve growing advertiser challenges…
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Hear from practitioners at brands including ASUS, Burberry, Kmart Australia Limited, Tesco Bank, WarnerMedia and more as they share their journeys to greater human understanding UserTesting, a leading provider of on-demand human…
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Fastest Growing Company of the Year Adapex Inc has been named the winner of a BRONZE Stevie® Award in the Fastest Growing Company of the Year in the 18th annual Stevie Awards for Women in Business. The Stevie Awards for Women in…
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Escalated recently underscored the digital stresses and vulnerabilities that worldwide quarantines and stay-at-home orders are creating due to heavy online volume. With an unprecedented number of people now spending a large portion of their…
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