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ValueMomentum Joins the MuleSoft Partner Program

ValueMomentum to Leverage Anypoint Platform to Support Connecting Applications and Data in the Cloud and On-Premises ValueMomentum announced its partnership with MuleSoft to provide consulting services for MuleSoft's Anypoint Platform. Anypoint Platform unlocks the power of API-led connectivity, enabling organizations to connect apps, data and devices more rapidly and efficiently. MuleSoft provides the leading platform for building application networks. ValueMomentum's implementation expertise and industry knowledge,…

MarTech Interview with Eric Wheeler, CEO, 33Across

"AttentionX is the first programmatic exchange to offer only viewable inventory and Attention-based Advertising." Tell us about your role and journey into technology. What galvanized you to start 33Across? I co-founded 33Across after running Digital agencies for many years. I was inspired by the potential of Programmatic Advertising and data to transform the ways in which brands were reaching consumers and optimizing their investments. How do you prepare for the highly disruptive Advertising Technology ecosystem? We stay…

TechBytes with Sarah Assous, SVP Marketing at Zoovu

Tell us a little about Zoovu and your role within. Zoovu is a leading conversational marketing platform that delivers authentic human-level engagements across Chatbots, websites, and in-store. Zoovu provides real-time insights to help brands and retailers understand their consumers to grow sales and conversion. Our focus is to provide brands with the tools to better engage with their customers, providing an engaging, seamless brand experience. As the SVP of Marketing, I am responsible for expanding and growing the…

Shoppers Take Center Stage in the 2019 Retail Systems Research Report on eCommerce Website Performance

Key Finding: 90% Of Consumers Will Leave A Site If It Does Not Load Quickly Yottaa, Inc., the leading Cloud platform for accelerating eCommerce, announced the publication of a new research report titled, “2019 Retailer Website Performance Evaluation: Are Retail Websites Meeting Shopper Expectations?” The research, which was conducted by Retail Systems Research (RSR), evaluates 80 major retail websites on page speed performance and shopper experience, and includes survey results from 1,300 consumers to provide their…

The Importance of a Clear Diversity Statement in Tech

In recent years, we’ve seen a pronounced shift in the conversation around diversity and inclusion in the business world. An ever-growing number of organizations, from startups to Fortune 500 giants, are making Diversity and Inclusion a priority. They are investing in more initiatives and viewing Diversity as a driving force behind long-term growth and success. While it’s important to acknowledge and commend the positive changes happening across tech globally, it’s not the time to rest on our laurels just yet—there’s still a…

Outdoor Voices Activates The Future of Retail with NewStore

Activewear brand now runs retail operations on iPhone, bringing joy to associates and customers #DoingThings NewStore, the first to provide Omnichannel-as-a-Service, announced Outdoor Voices shops are now running on its platform. The activewear brand introduced the NewStore Omnichannel Platform, which runs exclusively on iOS, in its nine locations across the country to bridge online and in-store shopping experiences. Now, store associates are empowered with iPhone to ensure all customer touchpoints are secure, seamless…

Artificial Solutions Continues Momentum in Conversational AI Market

Artificial Solutions, the leading specialist in enterprise-strength conversational AI, announced that it is continuing its successful momentum as the conversational AI market starts to mature. Renewals prove technology success Over the last three months Artificial Solutions has ramped up activities across its strategic sales channels. Recent new business comes from a wide range of market sectors including national government, postal services, telecoms, pharmaceutical, insurance and the airline industry. There have also…

Mobile Industry Leader Adjust Secures One of Europe’s Largest Funding Rounds in 2019, Raising $227 Million

Led by New Investors Eurazeo Growth, Morgan Stanley Alternative Investment Partners, Sofina, and Existing Investor Highland Europe, the Company's Round Brings Its Total Funding to $250 Million Adjust, the industry leader in mobile measurement and fraud prevention, announced it has raised $227 million in a new round of funding. Led by investors Eurazeo Growth, Highland Europe, Morgan Stanley Alternative Investment Partners and Sofina, it is one of Europe's largest capital raises in 2019. The financing round brings…

Triton Digital Announces Acquisition of Podcast Powerhouse Omny Studio

Triton Digital, the global technology and services leader to the digital audio and podcast industry, announced the acquisition of Omny Studio, the creators of the world’s most advanced podcast and on-demand audio publishing platform, which Triton has been integrated with and re-selling since 2017. As a result of this acquisition, Triton Digital has acquired the technology, assets, and team of the Melbourne-based podcasting leader, and is now the exclusive provider of the industry’s most advanced, full-stack enterprise…

MarTech Product Alert: Zendesk Duet and the New-Age “Symphony” of Connected CX in Marketing and Sales

Zendesk Duet Offers Combination of Zendesk Sell and Support for Ultimate Flexibility and to Break Down Silos Across Customer-Facing Teams Zendesk AppFramework for Sell Launches With Mailchimp and Early Access Partners Zendesk, Inc.  introduced Zendesk Duet to provide businesses with the freedom and flexibility to break down company silos and unite customer-facing teams to create cohesive experiences pre- and post-sale. Duet brings the power of Zendesk Sell and Support together in one combined offering to help…

Digital TV Advertising and Analytics Roundtable Series: Latest AdTech Analytics and CTV Trends

TV Advertising is no longer what it used to be a few years ago. Today, it's a dynamic ecosystem bubbling with hot new Digital TV Advertising and Analytics innovations. Next-gen TV advertising companies are completely revolutionizing the whole AdTech landscape. In our recent chats and events, we witnessed TV analytics market climbing new heights and setting unprecedented benchmarks in building a clear, real-time view of the viewer's journey. Continuing our mission to put the latest trends in AdTech and…

Infosys Selected by Posti as Key Digital Transformation Technology Partner

Infosys, a global leader in next-generation digital services and consulting, has been selected by Finnish postal service Posti as a strategic partner for the digital transformation of its business and IT services. Through this engagement, Infosys will drive the modernisation of Posti's IT applications and infrastructure, helping it move to a flexible IT service model. This will also strengthen Posti's ability to respond to changes in customer needs with agility and provide a seamless customer user experience through a…

Coveo Announces the Launch of its AI-Powered Community Coveo Connect

New Online Portal Provides Customers With Relevant Content and Enhanced Personalized Experiences Coveo, a market leader in AI-powered business solutions, announced the launch of Coveo Connect, an online community that empowers Coveo customers, partners and employees with the best practices and content they need to achieve their goals of business growth, customer satisfaction and employee proficiency. The community harnesses the contextual information from each user to provide relevant and personalized content at every…

Solvvy Launches E-Commerce Solution to Make Online Shopping Effortless

Retailers Can Now Provide Fast, Accurate Responses to Online Shoppers Solvvy, an intelligent customer support automation platform, has introduced Solvvy for E-Commerce, a solution designed to reduce customer effort by quickly resolving the most common customer issues at every step of the digital shopping experience. Solvvy for E-Commerce allows shoppers to quickly resolve their issues during the pre and post-purchase experience without contacting customer support, freeing up agent time for tickets that require a human…

Cisco Unleashes the Capabilities of the New Network

Bringing Software Skills and Software Practices to Networking and IT With Cisco Certifications and Devnet Cisco is revolutionizing the role of network professionals and software developers to drive technology innovation and accelerate business. As Cisco reinvents the future of networking, DevNet (Cisco's developer program) is bringing together software developers and certified network professionals into one community to enable unparalleled collaboration and best practice sharing and to pioneer new levels of automation…

Don’t Let Data Silos Be Your Downfall

You’ve likely caught wind of the recent controversy surrounding the now-defunct healthcare tech company Theranos and its founder, Elizabeth Holmes. For all of the pressing questions that arose in the aftermath of the new documentary and book about Theranos, one of the most concerning issues, from a business perspective, was the data silos the company promoted. Did you know: AWS has just Announced the General Availability of Amazon Personalize At Theranos, the company culture was one in which employees operated…

A Hitchhiker’s Guide to The Changing Rules Of Retail and Analytics

Amid the Evolving Marketplace, Bain & Company Has Identified Five Models That Are Likely to Thrive in the Future of Retail The rules of retail have fundamentally changed.  Success in the retail industry often used to hinge on being bigger than the competition.  Skillful operators that were No. 1 or 2 locally tended to enjoy higher profit margins. But in this era of rising consumer demands and digital advances, local leadership is only part of a winning formula.  Absolute scale — one that can fund the unprecedented…

AWS Announces General Availability of Amazon Personalize

Amazon Personalize Enables Developers to Build Applications With the Same Machine Learning Technology Used by Amazon.Com for Real-Time Personalized Recommendations – With No Machine Learning Expertise Required Yamaha, Subway, and Zola Among Customers Using Amazon Personalize Amazon Web Services, Inc. (AWS), an Amazon.com company, announced the general availability of Amazon Personalize, bringing the same machine learning technology used by Amazon.com to AWS customers for use in their applications – with no machine…

New Research Sponsored By Precima Shows Shoppers Expect Even More Personalization in Digital Food Retail

Retailers Must Act Quickly to Develop a Detailed Understanding of Shopping Missions, Improve Their Ability to Customize Promotions and Maintain Assortments at Appropriate Levels to Succeed The fast-changing dynamics of the food retailing environment continue to challenge companies to keep pace with fast-changing shopper demands. The latest of these shifting shopper requirements involves their behavior on digital platforms and is creating an imperative for grocers to compete across all shopper touchpoints, digital and in…

MarTech Interview with Inbal Lavi, CEO at Webpals Group

"Marketing technology can enable financial app developers to enrich users’ experience, providing quick and simple management solutions for customer’s financial needs." Tell us about your role and journey into technology. What inspired you to be part of the Webpals Group?  My journey started during my Master’s degree in Industrial Engineering from Tel Aviv University, where I wrote my thesis about Machine learning and Data Mining. There weren’t many companies that offered jobs relevant to my academic background, but I…