Banner Before Header

Punchh Launches Machine Learning for Customer Lifetime Value (CLV)

Introducing “Predictive CLV”, the First in a Suite of Products Built to Maximize Marketing Campaigns Using Machine Learning Punchh, the leader in digital marketing solutions for physical retailers, announced the launch of “Predictive Customer Lifetime Value (PCLV)”. The first solution of its kind built specifically for the physical retail world, Punchh PCLV uses machine learning to calculate the CLV of each individual customer using projected estimates of the customer’s monetary worth to the business over time. Based on…

Hitachi High-Tech Group to Lead Japanese Distribution of SparkCognition’s Automated Machine Learning Modeling Product, Darwin

Hitachi High-Technologies Corporation announced that Hitachi High Technologies America, Inc. (CEO: Craig Kerkove), a subsidiary of Hitachi High-Tech, will team with SparkCognition, Inc. (CEO: Amir Husain, "SparkCognition") to deploy SparkCognition's proprietary automated machine learning modeling platform, Darwin, at Hitachi High-Tech Group's customers in Japan and other areas in Asia. The increase in development of artificial intelligence (AI) technologies in recent years has enabled organizations to gain new business…

SEMI Teams with Cornell University to Accelerate Technology Development Using Machine Learning and AI

SEMI announced a research and development (R&D) project to speed technology progress and problem-solving in microelectronics manufacturing and across the supply chain by driving new efficiencies using machine learning (ML) and artificial intelligence (AI). Under an agreement with SEMI, Cornell University will optimize and accelerate two critical process steps – lithography and plasma etch. Supported through SEMI's R&D program with the U.S. Army Research Laboratory (ARL), the project aims to help accelerate the…

REPLY: New Tool “China Beats” Provides Deep Insights Into the Chinese Market

TD Reply, the company specializing in marketing and innovation consulting within the Reply Group, developed China Beats, a business intelligence solution that enables companies to gain an in-depth understanding of the Chinese market and its players. This is ensured by AI-supported social listening with connection to all major Chinese e-commerce, social media and search platforms such as Alibaba, Baidu, WeChat and Weibo. “Users gain unique market insights - which lay the foundation for long-term success in China.” The…

RainFocus Delivers the Event Industry’s Most Advanced Machine Learning Tool

RainFocus, the leading Event Marketing Platform, announced the release of its newest machine learning tool, the Recommendations Bot. Large events pose a number of challenges for event directors. With over 2,500 sessions, recommendations become the key to improving the attendee journey and maximizing engagement. The Recommendations Bot is designed to address those challenges by providing a more personalized attendee experience — a truly game-changing feature for the industry. The RainFocus…

Outsmarting Deep Fakes: Researchers Devise an AI-Driven Imaging System That Protects Authenticity

NYU Tandon Researchers Implant "Digital Watermarks" Using a Neural Network to Easily Spot Manipulated Photos and Video To thwart sophisticated methods of altering photos and video, researchers at the NYU Tandon School of Engineering have demonstrated an experimental technique to authenticate images throughout the entire pipeline, from acquisition to delivery, using artificial intelligence (AI). In tests, this prototype imaging pipeline increased the chances of detecting manipulation from approximately 45 percent…

Junxure Announces Deep Integrations with Orion, Constant Contact and MyRepChat

AdvisorEngine announced that its wholly-owned subsidiary, CRM Software Inc, known as Junxure, is deploying integrations with Orion Advisor Services, Constant Contact and MyRepChat. These integrations will power advisory firms' marketing and communication to prospects and clients and create a great user experience through simultaneous access of CRM and portfolio data. "These integrations with Orion, Constant Contact and MyRepChat are examples of the investments being made to enhance the Junxure CRM and our commitment to…

Comcast Acquires Deep Blue Communications

Industry Leader in Engineering, Installing, and Managing Commercial WiFi Networks to Complement Comcast Business Offerings Comcast announced it has completed the acquisition of Deep Blue Communications – a Latham, NY-based industry leader in engineering, installing, and managing commercial WiFi networks. Terms of the acquisition were not disclosed. “We look forward to delivering innovative solutions that will drive competitive advantage and growth in key vertical industries such as hospitality and entertainment.” The…

SAS Features Innovations in Automated Machine Learning, Computer Vision and NLP to Improve Decision Making

Latest SAS Platform Release Helps Businesses and Data Scientists Put Analytics in Action by Automating Complex Tasks SAS, the leader in advanced analytics, is enhancing its automated, simple, and powerful analytics platform to help digital disruptors and emerging leaders blaze a trail forward. The updated SAS Platform delivers additional innovation in artificial intelligence (AI), specifically in the areas of machine learning, computer vision, natural language processing (NLP) and other technologies that underpin AI.…

What Is Automated Machine Learning and Is It About to Put Data Scientists out of Work?

Since Automated Machine Learning (AutoML) tools, such as Google’s AutoML, launched, experts have been exploring whether they are ready for full enterprise integration and application. AutoML tools claim to let anyone take on the role of a ‘citizen data scientist,' capable of producing production ready, Machine Learning models, without the technical background traditionally required. While it’s certainly true that automated Machine Learning processes are changing the way businesses are able to perform data analysis tasks,…

Copper Deepens Strategic Google Partnership with the Release of G Suite Add-ons

Recommended CRM for G Suite, Copper Is Delivering Automated Recommendations for Users in Collaboration-Suite Style CRM Copper, a Google Cloud-recommended CRM for G Suite, announced it’s deepening its strategic partnership with Google Cloud and is now offering rich functionality and recommendations in emails, documents and calendars via the recently announced G Suite Add-ons. Copper is the first CRM that enables productivity and collaboration across teams so selling and relationships can be easier. This news is timed…

Flywire Adds Machine Learning Capabilities to its Payment Platform

Optimizes FX, Speeds Receivable Matching, and Reduces Fraud Involved with Diverse Cross-Border Payments for Growing Global Customer Base Flywire, a company that solves complex payment problems for leading businesses and institutions, announced the addition of powerful new machine learning capabilities to its cross-border payment and receivables platform. The enhancements improve the payment-to-settlement time, increase security, and reduce costs for both payers and receivers by further automating and streamlining…

machineVantage Announces Ten New Products Designed to Apply Artificial Intelligence, Machine Learning, and Neuroscience for Marketing,…

machineVantage, a company pioneering in delivering expert Artificial Intelligence and Machine Learning-based solutions across multiple areas of business operations, has announced ten new products that are directly focused on driving innovations in marketing and new product development. The ten new products are drawn from a new book, "AI For Marketing And Product Innovation", co-authored by Dr. A. K. Pradeep, founder and CEO of machineVantage. Headquartered in Berkeley, CA, machineVantage works with major corporations that…

How Impactful is Sales Coaching Today? Allego Survey Uncovers Deep Divisions Between Sales Managers’ and Reps’ Perceptions

Time Constraints, Technology Gaps, and Lack of Organizational Support Cited as Key Barriers to Achieving Greater Sales Coaching Effectiveness Allego, the modern sales learning and readiness platform, announced the results of a new survey that examines sales reps’, managers’ and sales enablement professionals’ perceptions and preferences when it comes to sales coaching. The study findings, which are summarized in the e-book “The State of Sales Coaching 2019,” reveal that while nearly all sales managers (93 percent) think…

H2O.ai Advances Leading Data Science and Machine Learning Platforms

New Innovations in H2O, AutoML and Award-Winning H2O Driverless AI Address Critical Capabilities for Customers H2O.ai, the open source leader in AI and ML, announced new and innovative capabilities for its data science and machine learning platforms, H2O, AutoML and H2O Driverless AI, to address the critical scalability and performance needs of all organizations. As part of these new capabilities, and to further the company’s mission to democratize AI, H2O.ai has added several new algorithms that address common use cases…

3 Ways Marketers Can Use Machine Learning

Segmentation Gain insights on audience segmentation Social media matrix is not something that is foreign to digital marketers. However, with Machine Learning, it is a twist to how marketers could gain insights through audience segmentation. By analyzing social media conversations, brand marketers could detect similar patterns and cluster audience based on psycho-graphic and characteristics such as interest, lifestyle, and attitudes. What this means is that marketers could easily identify which audiences would best match…

Machine Learning on the Mobile App Install Market — The Real Value of “Smart”

The birth of the field of AI in the 1950s predetermined a new milestone in scientific thought: Since then, it became possible to use computer programs for solving mathematical, economic and other problems, which were relying before on human intelligence. The further development of programs and their growing complexity required more work on code, rules and decision-trees. At that point, realizing the need for more advanced data processing approach, researchers came to what is known today as “Machine Learning” — the ability of…

DMEXCO Learnings and the Future of AI in Marketing

As one of the biggest and high-value digital marketing conferences out there, DMEXCO this year did not disappoint. It delivered thoughtful, in-depth looks at how new technologies such as Artificial Intelligence (AI) and new guiding policies around data are affecting the way brands communicate and understand their customers. This year marked Selligent Marketing Cloud’s 8th year attending the show and, in case you missed it, here are a few of the major trends and takeaways that may be helpful to your brand. Read More: What…

Evergage Unveils New Machine-Learning Innovations to Improve the Impact of and Ability to Analyze Personalization Efforts

Contextual Bandit – Part of the New Evergage Decisions Set of Algorithms – Factors in Offer Acceptance Probability and Value When Automatically Selecting the Optimal Visitor Experience Evergage, The 1-to-1 Platform company, announced two new machine-learning innovations to help companies drive greater results with 1-to-1 personalization. With Evergage Decisions and the Evergage Data Science Workbench, companies can tap into their rich customer data, maintained in the Evergage platform, to maximize the performance of…

SAP Leonardo Unveils Latest Machine Learning and Analytics Updates

SAP SE announced an expansion of SAP Leonardo Machine Learning capabilities based on its upgraded SAP Conversational AI service that will enable major companies to build increasingly sophisticated corporate chat bots easily. SAP also announced an investment in intelligent robotic process automation (RPA) that is intended to help SAP automate repetitive processes across its portfolio. Further, SAP plans to release smart application design capabilities in the SAP Analytics Cloud solution and has added new partner content in…