Adobe Flies High, Named As Leader In Gartner’s 2018 Magic Quadrant for Digital Experience Platforms

Adobe has announced it has been named by Gartner as a Leader in the 2018 “Magic Quadrant for Digital Experience Platforms” research report. This report evaluated 21 vendors, and Adobe was among four vendors in the Leaders quadrant, based on the ability to execute and completeness of vision. Adobe Experience Cloud Ties in All The Contemporary Standards Expected from the Digital Experience Platforms Of all the vendors evaluated, Adobe was furthest to the right for completeness of vision, where evaluation criteria include…

Leanplum Raises $27 Million in New Funding and Announces Leadership Changes for Growth

George Garrick joins as CEO Sheri Huston joins as CFO Russ Fradin joins Board of Directors Leanplum, the leading multi-channel customer engagement platform, announced that it has raised an additional $27 Million as an extension of its Series D growth round. The funding was led by Norwest Venture Partners and Shasta Ventures, with participation from Kleiner Perkins, Canaan, and Launchub, and will be used to bolster Leanplum's product development and go-to-market (GTM) efforts. The company also announced today the…

OTTO.nl, a leading European eCommerce Brand Invests in Insider’s AI-Powered Marketing Platform to Deliver Personalized Experiences

OTTO.nl, one of the world's leading retail eCommerce brands chose Insider, the first integrated AI-powered Growth Management Platform, to drive personalization and growth across its digital channels. Insider will supplement OTTO.nl's vision to drive growth through effective customer segmentation and its AI-powered platform to deliver truly relevant experiences. "Personalization is an important driver for growth within OTTO.nl and crucial in delivering an optimal shopping experience. Insider is a partner that helps us…

Ringier Africa Digital Publishing (RADP) Unifies All Its Brands Under the Company Name PULSE

With the unification, the former RADP group of assets will now be known collectively as Pulse across Africa Ringier Africa Digital Publishing (RADP) (RADP.Africa), one of Africa’s leading media groups is unifying its assets across the continent - to form one integrated media company under the Pulse brand. With the unification, the former RADP group of assets will now be known collectively as Pulse (Pulse.Africa) across Africa. Its digital media arm 'Pulse' will retain its Pulse.ng (Nigeria), Pulse.com.gh (Ghana) and …

Wipro Digital Acquires Rational Interaction, Enhancing Customer Experience Offerings and Boosting Digital Marketing Capabilities

The expanded business to provide scalable, effective solutions for today's CMO Wipro Digital, the digital business unit of Wipro Limited announced that it has acquired Rational Interaction, a full-service digital customer experience (CX) company. The acquisition will scale Wipro Digital's offering for Chief Marketing Officers, connecting Rational Interaction's ability to map and orchestrate the customer journey with Wipro Digital's ability to design and build experiences at global scale. Together, the companies will…

Unifeed, the United Nations Broadcast Quality Video News Platform, Joins Reuters Connect

Reuters announced that UNifeed, the United Nations broadcast quality video news content platform, has joined the award-winning digital content marketplace, Reuters Connect, as a content distribution partner. This is the first international government body to distribute its content via Reuters Connect, providing Reuters customers with access to broadcast-quality video covering global issues and stories from the UN network of specialised agencies, funds and programmes, Peacekeeping Operations, leaders' speeches and UN…

AdTech Roundup: Top Things in Advertising Technology

Today’s Daily AdTech Round-up covers latest in Native and Programmatic Advertising, Technology, TV Advertising, Audience Data announcements from Nuxeo, Adjust, TVSquared, KERV Interactive, and AdPlugg. Global Advertising Firm Transitions to Nuxeo Cloud Service Nuxeo, the leading cloud-native Content Services Platform, announced that TBWA\Worldwide, an international advertising agency and a unit of Omnicom Group, has transitioned its advertising management platform to the Nuxeo Cloud. TBWA\ initially selected Nuxeo as the…

FMG Suite Adds New AI-Powered Content and Announces Record Business Growth

FMG Suite, LLC, a private San Diego-based company delivering the leading cloud-based marketing automation platform for financial service professionals, announced the addition of Curator™––an artificial intelligence-powered engine––to its content library. With this addition and other planned product enhancements in 2020, FMG Suite is poised to continue its solid growth trajectory. In the last four years, the company added thousands of financial service professionals as customers, executed Enterprise License Agreements with…

Laserfiche Recognized as a 2020 Gartner Peer Insights Customers’ Choice for Content Services Platforms

Laserfiche — a leading global provider of intelligent content management and business process automation — has been named a 2020 Gartner Peer Insights Customers' Choice for Content Services Platforms. Gartner defines content services platforms (CSPs) as integrated platforms that provide content-focused services, repositories, APIs, solutions and business processing tools to support digital business and transformation. "We believe that being recognized as a 2020 Customers' Choice underscores our commitment to developing…

Microsoft Announces a $1.1 Billion Investment Plan to Drive Digital Transformation in Country Including Its First Cloud Datacenter Region

The investment plan will provide cloud services from local datacenters to contribute to the development of the country, a robust education and skilling program to support employability for hundreds of thousands of youth, projects applying AI to benefit the society, and an Advisory Board with important CEOs as some of the first initiatives over the next five years Microsoft announces continued progress on its plan “Innovate for Mexico», to contribute to the development of the country. The main pillar of the plan is focused…

Spiro Calls Sales Leaders to Join the AI Movement with Proactive Relationship Management

As We Enter Into a New Decade, Sales Leaders See Light at the End of the Tunnel With Proactive Relationship Management Delivering AI Solutions for Modern Organizations Spiro released a new infographic created by a leading industry analyst group to explain why sales leaders should  look at the emerging proactive relationship management product category. The infographic, Not Your Father's CRM: An AI-Powered Platform for Proactive Insights “It’s the worst kept secret in sales that everyone hates CRM, from sales reps all…

Taboola Newsroom Reaches Milestone Adoption and Announces New Subscription Offering; More Than 400 Premium Publishers, Including Hearst and…

Taboola, the world’s leading discovery platform, announced a major adoption milestone for its Newsroom product suite, which uses AI and the largest dataset on the open web to support quality journalism. Taboola Newsroom is now used by the world’s largest publishers to plan and optimize editorial content, increase readership and more effectively monetize. Newsroom has seen a 70 percent year-over-year increase in adoption by publisher teams. “It is a great starting point for forming our long-term coverage strategy and key…

Nifty Games Teams Up With The NBA And NBPA To Bring Head-To-Head Basketball Action To Mobile Devices

NBA-themed game to tip-off later this year Nifty Games, a mobile-first developer and publisher of quick-session, head-to-head sports games, has teamed up with the National Basketball Association (NBA) and the National Basketball Players Association (NBPA) to bring an authentic NBA basketball game to mobile devices. Nifty Games Teams Up With The NBA And NBPA To Bring Head-To-Head Basketball Action To Mobile Devices Tweet this Under the agreements with the NBA and the NBPA, Nifty Games will create a mobile game…

ZoomInfo Names Smartsheet CEO Mark Mader and RingCentral CFO Mitesh Dhruv to Board of Directors as Independent Technology Leaders

Dhruv to Chair the Audit Committee ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the addition of two new independent directors: Smartsheet CEO Mark Mader and RingCentral CFO Mitesh Dhruv. “Mark and Mitesh bring a wealth of deep, relevant experience as seasoned software executives whom we expect to bring immediate value to ZoomInfo,” said Henry Schuck, Founder and CEO of ZoomInfo. “Their capital markets experience as well as expertise in growing global technology companies will be…

RingLead DataExchange Grows with the Addition of Ten Key Data Vendors

Ringlead the leading provider of data management solutions for CRMs and MAPs, based in New York ads a powerful new set of partners to their DataExchange RingLead, the leading provider of data management solutions for CRMs and MAPs, announced the addition of a handful of new partners to The DataExchange, the industry's leading data buying marketplace. This latest group of partners consists of ZoomInfo Powered by DiscoverOrg, Crunchbase, 180 by Two, Clearbit, People Data Labs, DemandMatrix, Inside View,…

Whatfix Raises $32 Million in Series C Funding to Empower Enterprises to Drive Digital Adoption and Prepare for the Future of Work

Led by new investor Sequoia Capital India, and with participation from existing investors, Whatfix joins the family of tier-one B2B enterprise SaaS leaders funded by premier VC firms Whatfix, the leader in Digital Adoption Solutions (“DAS”), announced it has secured $32 million in Series C funding. Sequoia Capital India led the round, with participation from existing investors Eight Roads Ventures-a global proprietary investment firm backed by Fidelity, F-Prime Capital, and Cisco Investments. Whatfix plans to use the…

Rio SEO Announces New “Suggestion Engine” Feature to Its Enterprise Local Marketing Platform

Rio SEO enhances its existing local marketing platform by adding a layer of corporate oversight and governance to its Local Manager solution, enabling global brands to maintain accurate information across all locations Rio SEO, the leading local marketing platform provider for enterprise brands, agencies and retailers, has announced a new Suggestion Engine feature to its Local Manager solution. Built for local governance, Rio SEO’s Suggestion Engine enables both on-the-ground marketers as well as corporate leadership to…

Pricefx Announces Advantage Pricefx, a New Partner Program to Help Customers Achieve Pricing Superiority Faster

First-Of-Its-Kind Pricing Industry Program Will Create a Connected Ecosystem of Pricing Strategists, System Integrators and Software Vendors Dedicated to Bringing a Combination of Tools, Training and Best Practices to Customers Pricefx, the global leader in cloud pricing software,announced the launch of Advantage Pricefx, the first open, collaborative ecosystem for pricing excellence. Bringing together pricing strategists, experts, integrators and independent software vendors (ISVs), the program is designed to help…

SkySwitch Announces Upgrade to Support Kari’s Law E911 Requirements

New Features Make Reaching Emergency Services Easier and Faster on Multi-line Telephone Systems SkySwitch, the leading channel-exclusive white label Unified Communications as a Service (UCaaS) provider, has announced an upgrade in support of Kari’s Law E911 requirements. The law, which went into effect on February 16, 2020, applies to all newly installed multi-line phone systems. For existing phone systems, the law becomes active on January 6, 2021. The adoption of Kari’s Law requires that anyone using a multi-line…

Top 5 Adobe Marketo Updates for Every CRM Specialist

It was on 20 September 2018 when Adobe announced that it is acquiring a B2B martech company - Marketo. In the last eighteen months, numerous Adobe Marketo updates have transformed martech offerings to better match Adobe's larger vision of delivering unified, real-time, and hyper-personalized customer experience. The unique amalgamation of CRM expertise and data science sits right at the center of Adobe's industry-leading Experience Cloud. And, that's why we decided to take a magnified look into some of the recent Adobe…