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HubSpot Recognized as a 2020 Gartner Peer Insights Customers’ Choice for CRM Lead Management

The Gartner Peer Insights Customers' Choice distinction is based on feedback and ratings from end-user professionals who have experience purchasing, implementing, and/or using the product or service HubSpot, a leading growth platform, announced that it has been named a 2020 Gartner Peer Insights Customers' Choice for CRM Lead Management. Gartner defines CRM lead management applications by their ability to facilitate a business's inbound and outbound customer acquisition, online and offline. This is the third time that…

X2CRM Lands on Gartner’s 2019 Magic Quadrant for CRM Lead Management

X2CRM's Second Magic Quadrant in 2019 Highlights Marketing and Sales Synergy X2Engine, Inc. announced that its flagship product, X2CRM, was recognized for the first time in Gartner, Inc.'s 2019 Magic Quadrant for CRM Lead Management. Gartner evaluated X2CRM and 14 other Lead Management technology vendors for the report, which is aimed at helping application buyers choose the lead management solution that best meets their requirements. Gartner defines CRM lead management as "the process of capturing leads, tracking…

Bpm’online Named a Leader in 2019 Gartner Magic Quadrant for CRM Lead Management

Bpm'online, a global business software company leading in the space of low-code, process automation and CRM, announced it has been named a Leader in the September 2019 Gartner Magic Quadrant for CRM Lead Management for bpm'online marketing(1). The report evaluates 15 vendors, defining CRM lead management as "the process of capturing leads, tracking their activities and behavior, qualifying them, giving them constant attention to make them sales-ready, and then passing them on to the sales team." Bpm'online marketing is…

CDPs and Analytics Take CRM Lead Management Providers to New Heights

Recently, Gartner released the Magic Quadrant 2019 for CRM Lead Management. The list includes the usual top-end Martech providers, Salesforce, Adobe's Marketo, Acoustic (IBM) and the low-code champion in this segment, bpm'online. As a global business software provider for Process Automation and CRM, bpm'online has carved a unique space for itself in the CRM Lead Management category this year. bpm'online is a MarTech RADAR Company 2019. SalesTech Star Primer: What Is Lead Generation? bpm'online was also a leader in…

Salesforce Positioned as a Leader in 2019 Gartner Magic Quadrant for CRM Lead Management

Salesforce improves its position on both the ability to execute and completeness of vision axes in the Leaders quadrant compared to previous report Salesforce, the global leader in CRM, announced that Gartner Inc. has positioned Salesforce as a Leader in its September 2019 Magic Quadrant for CRM Lead Management. At the time of this announcement, Michael Kostow, SVP and GM of Salesforce Pardot spoke to MarTech Series. Michael said, "“Salesforce Pardot has been focused on enabling enterprise and high-growth businesses to…

Integrate Acquires Event Lead Management Company Akkroo, Its Second Acquisition in Three Months

Acquisition Further Bolsters Integrate's Demand Orchestration Capabilities and Expands Its Global Workforce by Establishing an Emea Headquarters in London Integrate announced its acquisition of London-based B2B event lead capture company Akkroo, adding a new, innovative way to capture and process leads in real time at in-person events. Integrate's customers will now be able to send event leads to sales teams as they happen, rather than waiting for event organizers to share lists post-event or manually processing paper…

Gartner Recognizes HubSpot as the December 2018 Gartner Peer Insights Customers’ Choice for CRM Lead Management

This Is the Second Time Gartner Has Chosen HubSpot as the Preferred Outstanding CRM Lead Management System by Business Customers HubSpot has consistently been an extremely popular growth platform among marketers and sellers since the last decade. The company began operations sometime in 2006 as a start-up and grew rapidly. From meager revenues of $255,555 in 2006, the company’s revenues at the end of 2017 were a whopping $375.6 million. HubSpot as a business rapidly expanded from catering to smaller companies to making…

Act-On Ranked Global Leader in Marketing Lead Management

Vendor Selection Matrix Puts Act-On at Number One for Both Strategy and Execution Act-On Software, the leading Adaptive Marketing platform that drives personalized and purposeful multi-channel marketing for mid-market enterprises, is thrilled to announced its #1 ranking as the global leader in the newly released Vendor Selection Matrix for Marketing Lead Management SaaS and Software. In partnership with Research In Action, the report is conducted by renowned analyst and former 12-year Forrester veteran, Peter O’Neill.…

Marketo is a Leader in the 2018 Gartner Magic Quadrant for CRM Lead Management for Seventh Consecutive Year

Leading Marketing Automation platform and a MarTech RADAR entrant, Marketo, Inc., has announced it has been named a Leader in the 2018 Gartner Magic Quadrant for CRM Lead Management for the seventh consecutive year. The company was positioned furthest to the right on the completeness of vision axis in the entire Magic Quadrant. Recommended: Bizible Unveils Bizible Discover At the time of this announcement, Arun Anantharaman, Chief Product Officer, Marketo, said, "Marketo is thrilled to be named a Leader once again in…

Salesforce Positioned in the Leaders Quadrant of the 2018 Magic Quadrant for CRM Lead Management

Salesforce, the global leader in CRM, announced that Salesforce has been positioned by Gartner, Inc. as a Leader in its 2018 Magic Quadrant for CRM Lead Management. Salesforce was placed for its completeness of vision and ability to execute. Salesforce Pardot enables marketing and sales teams to align better than ever with innovative lead management capabilities including AI-powered lead scoring, lead nurturing and lead routing—delivering a smarter and more personalized customer experience. Also Read: Animoto Selects…

HubSpot Named a 2018 Gartner Peer Insights Customers’ Choice for CRM Lead Management

HubSpot, a Leading CRM, Marketing, Sales, and Customer Service Platform, Was Recognized as a 2018 Gartner Peer Insights Customers' Choice for CRM Lead Management HubSpot has been recognized as a 2018 Gartner Peer Insights Customers' Choice for CRM Lead Management. HubSpot is a leading CRM, marketing, sales, and customer service platform. Since 2006, HubSpot has been on a mission to make the world more inbound. In its announcement, Gartner explains, "The Gartner Peer Insights Customers' Choice is a recognition of vendors…

WorkWave Marketing Releases Mobile-First Automation Tools for On-Field Lead Management

WorkWave, the leading SaaS provider for field service lead management and “last mile” fleet management, has announced the release of indigenously-built marketing automation tool services within its core offering – PestPac. The new WorkWave Marketing integration will enable its customers to track and manage all their leads at one centralized location using intelligent sales and marketing automation processes. From a MarTech perspective, sales reporting and sales intelligence solutions on mobile integrated through WorkWave…

ZINFI Platform Once Again Named a Leader in G2’s Latest User Ratings for Partner Management Software

Validated reviews from G2 user community and data aggregated from online sources and social networks again earn ZINFI a spot in the G2 “Leaders” quadrant; platform ranks #2 in satisfaction and #3 ranking in ease of use, and earns scores of 90% or higher on every G2 metric G2, the world’s leading business solutions review website, recently released its Spring 2020 scores for Best Partner Management Software. ZINFI’s partner management software was again named to the “Leaders” quadrant based on the responses of real,…

Everest Group Names Genpact a Leader in Supply Chain Management

Report cites Genpact's domain and digital expertise and consulting capabilities as a value differentiator Everest Group, a leading consulting and research firm, has named Genpact, a global professional services firm focused on delivering digital transformation, as a Leader for the second time in a row in its supply chain management 2020 report. "Genpact has significantly expanded its supply chain management business. The acquisition of Barkawi Management Consultants has further enhanced its capabilities to help clients…

Espressive Raises $30 Million Series B to Cement Leadership in AI for Enterprise Service Management as Demand for Intelligent Automation…

New Funding Round Led by Insight Partners to Fuel Product Innovation and Accelerate Company Growth Espressive, a pioneer in artificial intelligence (AI) for enterprise service management (ESM), announced $30 million in Series B funding led by global venture capital and private equity firm Insight Partners with participation from Series A investors, General Catalyst, and Wing Venture Capital. Jeff Horing, co-Founder and Managing Director at Insight Partners will also be joining the Espressive Board of Directors. Espressive…

Agiloft Ranked as Value and Customer Leader in Spend Matters’ Spring 2020 Solutionmap for Contract Lifecycle Management

Agiloft’s No-Code CLM Platform Receives Top Ratings by Spend Matters for Fourth Consecutive Quarter, Adding to a Series of Major Industry Distinctions. Agiloft, the global standard in contract and commerce lifecycle management, announced that leading industry analyst firm Spend Matters rated the company a Value Leader and Customer Leader in its Spring 2020 SolutionMap for Contract Lifecycle Management. With rankings based on technical or functional criteria, SolutionMap is the definitive procurement technology…

MaritzCX, An InMoment Company, Named an Employee Experience Management Platform Leader by Independent Research Firm

Recognized for Advanced Data Transformation capabilities and Ease of Use by customers MaritzCX, now an InMoment company, is pleased to announce its solution for Employee Experience (EX) Management was named a “Leader” in The Forrester New Wave: Employee EX Management Platforms For Large Enterprises, Q1 2020 Report. Forrester analysts recognized the company’s EX solution as being a mature EX offering with strong trend analysis capabilities and the ability to make useful recommendations. The report stated, “The solution…

IDC MarketScape Names Workfront a Leader in Worldwide Work Management and Project and Portfolio Management

Workfront also named a leader in Worldwide Cloud Project and Portfolio Management 2019-2020 Workfront, the work management application platform for the enterprise, announced that it has been named a leader in the first-ever IDC MarketScape: Worldwide Work Management and Project and Portfolio Management 2020 Vendor Assessment. According to the IDC MarketScape, work management is a new class of software that has emerged out of traditional task and project management software to address the increasing complexity and speed of…

Aprimo Named a Leader in Marketing Resource Management by Independent Research Firm

Aprimo, a global provider of digital asset management and work management software, today announced it has been recognized as a Leader in “The Forrester Wave™: Marketing Resource Management, Q1  020” report by Forrester Research, Inc. The software category of Marketing Resource Management, or MRM, is a fast-growing market and Forrester predicts business-to-consumer (B2C) marketing teams to drive a 25% increase in adoption in 2020. These marketers face increasing pressure to streamline marketing operations and costs, glean…

McArthurGlen Designer Outlets Partners With Leading Retail Customer Experience Management Firm SMG

Service Management Group (SMG), a global customer, patient and employee experience management partner to more than 500 brands, has announced a new customer experience management programme with McArthurGlen Designer Outlets. Europe’s leader in designer outlet shopping chose SMG for its differentiated approach and focus on driving business outcomes. Using the @SMGcustomersat customer experience management platform, @McArthurGlenGRP is capturing and analysing real-time guest feedback from a diverse customer base that spans…