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Arrivalist Announces Travel Industry’s First and Only Daily Measure of Consumer Travel Patterns

The Daily Travel Index measures nationwide drive market trends so that marketers can monitor recovery of travel demand throughout the United States Arrivalist, the leading location intelligence platform in the travel industry, unveiled a day-by-day index measuring the volume of vehicle trips taken by U.S. travelers. Dubbed the Daily Travel Index, it is a free, publicly available tool on the company's website designed to give travel industry leaders the most up-to-date data possible to make informed decisions in this…

Esri and FEMA Provide Free Access to Data and Mapping Technology in Response to COVID-19

Advanced Software Solutions to Aid Non-Federal Governmental Entities Esri, the global leader in mapping and location intelligence,announced that it has been working closely with the Federal Emergency Management Agency (FEMA) to provide its mapping and analytics technology in support of an integrated, multi-agency geospatial platform for supporting COVID-19 response. This includes distribution of its technology to FEMA partner entities and organizations across the country. This collaboration leverages Esri’s enterprise…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Shippo, PlaceIQ, GRIN, Mapp, and Vonage. Shippo Announces $30 Million Series C to Make Shipping a Package as Easy as Sending a Text Message Shippo, the leading shipping platform for growing e-commerce businesses, announced today that it has closed $30 million in Series C funding, bringing its total capital raised to $59 million. D1 Capital Partners, who led the round, joins Shippo’s…

Esri and United Nations Team to Provide Countries with COVID-19 Data Resources

UN to Offer Free Access to Smart Mapping Software During Global Pandemic Esri, the global leader in location intelligence, announced that it will partner with the Statistics Division of the United Nations Department of Economic and Social Affairs to offer its mapping and analytics technology for member states to help access and visualize the data needed as they combat the novel coronavirus pandemic. These countries can now use the software and tools that will enable them to be part of a Federated Network of COVID-19 data…

Esri Commits to Grow Nation’s Transit System with New Enterprise Licensing Program

Small Transit Authorities in the US Can Now Benefit from Easier Access to GIS Software Esri, the global leader in location intelligence, announced an enterprise licensing program to support small public transit authorities in the planning, operations, and monitoring of their transportation systems. Institutional barriers, such as staffing levels and budget constraints, hinder small agencies from realizing the same benefits of using GIS that their larger counterparts have come to know. The goal of the Small Public…

Esri to Provide Mapping Resources to WHO Member States

Advanced Geospatial Technology Offered to Global Communities During COVID-19 Crisis Esri, the global leader in mapping and location intelligence, announced they will provide a COVID-19 Response Package for Ministries of Health and Global Outbreak Alert and Response Network (GOARN) partners which will enable these organizations to have access to Esri’s geospatial platform and tools that can be used for reporting and analysis of cases and deaths, public health and response activities at the national level, in addition to…

Transcend Spatial Solutions to Rebrand as Rizing, Expanding Geospatial Services to the SAP Marketplace

Rizing Geospatial brings location intelligence experience to the transportation industry and SAP customers Rizing, LLC, a privately held multinational company and leading professional services firm that focuses primarily on SAP technology, announced that their Geospatial Solutions business, Transcend Spatial Solutions, is rebranded as Rizing. Location intelligence extended beyond the transportation industry "Transcend has been instrumental in solving location data challenges in the transportation industry for over…

UrbanFootprint Expands Platform to Identify Populations Most Vulnerable to COVID-19, Helping Local Authorities and Communities Better Plan…

New data helps state and local agencies, researchers, NGOs and more access and map critical data to aid in COVID-19 emergency response and mitigation efforts UrbanFootprint, the leading location intelligence and urban planning software company, launched new data allowing state and local agencies, researchers and other key stakeholders to identify the communities most vulnerable to COVID-19. Combining the latest information about COVID-19 incidence and spread with UrbanFootprint's existing built-in data and analytics,…

MarTech Interview with Laetitia Gazel Anthoine, CEO at HEROW

"We believe that publishers have an opportunity to leverage user data in a way that enhances the user experience as long as they are transparent about its use." My Journey in Tech Hi Laetitia. Tell us about your journey into Marketing Technology and how you arrived at HEROW. I've always been passionate about tech. After my graduation from CentralSupelec, a French Graduate School in Engineering, I started working for a Telecom company in France (Orange). While there, I worked on the implementation of their mobile…

Information Builders Shows Strong Momentum Driven by Cloud Growth and New Customer Acquisition Entering 2020

Performance Underpinned by Leadership Vision, Product Innovation, and Industry Recognition Information Builders, Inc., the leading data and analytics company, today announced significant performance in 2019, including continued growth in annual recurring revenue (ARR), quadrupling ARR from its cloud offering, earning multiple new logo wins across industries, and maintaining strong customer retention rates based on trusted relationships. These positive financial indicators  are bolstered by widespread industry recognition…

HERE and Cerence Bring More Personalized, Contextualized In-Car Experiences to Drivers Worldwide

Amsterdam and Burlington, Mass. - Cerence Inc., the global industry leader in creating unique, moving experiences for the automotive world, and HERE Technologies, a global leader in mapping and location platform services, announced that they have teamed up to integrate HERE location intelligence with the Cerence Drive portfolio to bring advanced AI-powered mobility assistant offerings to the automotive industry. Marketing Technology News: Valassis Missing Child Program Gives Hope, Offers Connectivity Building on the…

TechBytes with Matt Furneaux, Director at GBG

"Data is not just a finite commodity. It’s an ever-expanding, scalable, multi-dimensional prism through which commercial situations can be understood, risks can be assessed and decisions made." Tell us about your role/team at GBG? At GBG, the global Identity Data Intelligence specialist, I am responsible for strategy and innovation for our location intelligence solution, Loqate. I have over 20 years of experience working in the location data space, particularly in the retail sector. In my role as a Director, I am…

Arrivalist Announces New Hires

Arrivalist, the leading location intelligence platform in the Travel industry, has expanded its Western US team, announcing two new senior level hires. Nevo Waintraub has been hired as Senior Director, Business Development and Brooke Burnham has been hired as Senior Account Director and. Burnham and Waintraub will be expanding Arrivalist’s position in the DMO and airport industries. The Arrivalist team continues to grow with two new recent additions Cree Lawson, Founder and CEO, said, “We’re excited to welcome Nevo and…

Aislelabs and Dallas Mavericks Premiere Use Case and Testimonial Video

Aislelabs Inc., the Toronto-based technology company and leading provider of enterprise-grade guest Wi-Fi, location analytics, and Wi-Fi marketing platforms, is pleased to announce a new video in partnership with NBA team Dallas Mavericks. Aislelabs product suites have been deployed at American Airlines Center, enabling the Dallas Mavericks to engage with and understand their fan base through demographic and location-based data. This new use case video shows the amazing power Aislelabs…

A Sensible Approach to MarTech Choices

You’ve probably read somewhere the tongue-in-cheek definition of insanity that states, “Insanity: doing the same thing over and over and expecting different results.” It may not be Merriam-Webster’s definition, but it’s essentially the reason that MarTech solutions exist: to provide marketers new ways to achieve results and set realistic expectations for growth. Under that basic assumption, one can argue that MarTech solutions deliver sanity to the Marketing function. However, the sheer volume of MarTech solutions…

HERE Technologies Appoints Fred Hessabi as Senior Vice President and General Manager for the EMEAR Region

HERE Technologies, a global leader in mapping and location services, announced the appointment of Fred Hessabi as Senior Vice President (SVP) and General Manager of Europe, the Middle East, Africa and Russia. Marketing Technology News: iQIYI Partners with MediaTek to Provide AV1-powered Ultra HD Streaming Experience in 5G Era In his role, Hessabi will be responsible for driving regional revenue growth and diversifying the HERE customer portfolio. With HERE Workspace and HERE Marketplace at the core of the company’s…

Esri Announces StoryMapper of the Year Contest Winners

Contestants Use Esri Technology to Tell Their Stories and Win Cash, Tech Donations Esri, the global leader in location intelligence, announced the winners of the 2019 ArcGIS StoryMapper of the Year Contest, in which contestants were invited to submit their best and most innovative story maps for a chance to win various prizes, including a cash donation for their chosen cause, school, or nonprofit organization. .@Esri announces winners for #StoryMapper of the Year Contest Guest judges for the 2019 contest included Alex…

Environics Analytics and Snowflake Empower Canadian Tourism Industry with Faster and Better Data-Driven Insights

VisitorView Helps Tourism Organizations Better Understand Visitors and Maximize Marketing Budget Efficiency Snowflake, the cloud data platform, announced Environics Analytics, one of North America’s leading marketing and analytical services companies, uses Snowflake to support faster processing of data that underpin many of its products, including the just-launched Canadian travel and tourism industry product, VisitorView. “Our goal with Environics Analytics, as with every Snowflake customer, was to break down the data…

TechBytes with Carol Hamilton, Regional Director EMEAA Compliance and Fraud Solution at GBG

Tell us about your role/team at GBG? I am responsible for the Fraud and Compliance business across EMEAA at GBG, the global Identity Data intelligence Specialist. I have an International team that provides expertise to our customers, helping solve their fraud and compliance challenges. The team also delivers our solutions to customers ensuring they drive value and support a smooth client journey. What is GBG? How is it different from other Identity Data Intelligence companies? GBG helps 19,000 organizations across the…

HERE, Bentley Systems and Geopath Team up for Greater ROI on Ooh and DOOH Campaigns

HERE Technologies, a global leader in mapping and location platform services, announced a partnership that will create deeper market insights for out-of-home (OOH) and digital out-of-home (DOOH) with Bentley Systems, a leading global provider of software and digital twin cloud services, and Geopath, a not-for-profit OOH audience location measurement company. The partnership will extend the impact and efficiency of OOH and DOOH campaigns across roadside digital media by providing brands, marketers and agencies with greater…