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Best Cities for Entrepreneurs: Small Business Trends Announces 2019 Rankings

Small Business Trends, the go-to destination for small business owners and entrepreneurs, announced its rankings of best cities for entrepreneurs and small businesses in the United States. "We are delighted to highlight the best places for entrepreneurs in our Small Business Trends 2019 Best Cities rankings. Startups and small businesses can be found everywhere, but certain cities surged to the top because they attract large concentrations of entrepreneurs. They also have other…

Zapier’s Apps at Work Report Highlights the Fastest Growing Apps

ManyChat, Front, Mojo Top the List Zapier, the leader in productivity automation, revealed Zapier's Apps at Work Report: The Fastest-Growing Apps of 2019. The report uncovers the business and workplace apps that have experienced significant growth over the past year on the Zapier platform, and details the rise of sub-category apps that are fueling growth to accomplish tasks for today's modern workplaces. The company leads the industry with 1,500 app integrations and four…

Curacity Announces Dwell Partnership

Design-focused publisher taps Curacity for Omni-Channel Revenue Attribution Measurement and Monetization of their Forthcoming Editorial Content on Hotels Curacity, a data analytics company serving the hotel industry, announced its partnership with Dwell, a publisher reaching architects, designers and enthusiasts. Dwell will be expanding its already robust content offerings to write about well-designed hotels thanks to this partnership with Curacity, whose end-to-end content measurement and monetization platform unlocks…

Telaria Expands EMEA Leadership Team With Appointment of Industry Veterans

Bill Swanson and Carole Dubourg to Help Grow Telaria’s Global Premium Video and CTV Opportunities       Telaria, Inc. , the complete software platform to manage video advertising for premium publishers, has hired Bill Swanson as VP, EMEA to lead the company’s growth in the region. He will report to Telaria Chief Strategy Officer Doug Campbell and will be based out of the company’s London office. Carole Dubourg has also joined the company as Country Manager for France where she is based in Telaria’s Paris office.   Mr.…

New Research Sponsored By Precima Shows Shoppers Expect Even More Personalization in Digital Food Retail

Retailers Must Act Quickly to Develop a Detailed Understanding of Shopping Missions, Improve Their Ability to Customize Promotions and Maintain Assortments at Appropriate Levels to Succeed The fast-changing dynamics of the food retailing environment continue to challenge companies to keep pace with fast-changing shopper demands. The latest of these shifting shopper requirements involves their behavior on digital platforms and is creating an imperative for grocers to compete across all shopper touchpoints, digital and in…

Drift Launches the First Enterprise-Ready Video Platform Built to Start Conversations and Make Buying Easy

Conversational Marketing Leader Unveils Drift Video at HYPERGROWTH London Drift, the world's leading conversational marketing platform, announced the launch of Drift Video, the first enterprise-ready video platform built to start conversations and make B2B buying easy. "Since starting Drift, we've said there are two mega-trends that would shape the future of B2B sales and marketing: messaging and video," said David Cancel, founder and CEO of Drift. "Over the last few years we've built an industry-leading messaging…

LOCALACT Releases Version 3.0 with Enhanced User Experience, Feature Upgrades and Expanded Franchisee Support

The Premier Local Digital Marketing Platform for Franchises and Multi-Location Businesses Releases Biggest Software Upgrade to Date, Featuring New Online Interface and Technology Location3, the leading franchise marketing agency in the United States, announced that it has released a brand new, upgraded version (3.0) of its popular LOCALACT platform. LOCALACT 3.0 presents an entirely redesigned and enhanced user experience, providing easier access to key results and performance metrics, a new enrollment experience for…

Metadata.io Named Leader in G2 Crowd Spring 2019 Grid Report for Account-Based Execution

Metadata Continues to Rise Among ABM Leaders in Quarterly G2 Crowd Grid Report Metadata.io , the AI-powered account-based advertising platform for predictable B2B lead generation, announced it was recognized as a rising leader in G2 Crowd's Spring 2019 Grid Report for account-based execution. In addition to climbing up the leaderboard, 100 percent of customer reviews say Metadata is heading in the right direction. The company also saw notable increases in satisfaction, overall G2 score and Net Promotion Score. "We are…

Salce-Garcia Brings 15 Years of Industry Experience in Customer Advocacy as Operative Extends Global Client Portfolio

Operative, the ad management platform of choice for the world's largest media brands, announced it has promoted Brenda Salce-Garcia to SVP, Customer Success. Brenda will be responsible for Operative's global customer base, leading its strategic direction to drive customer engagement and time-to-value. In her new appointed role, Brenda joins Operative's executive team having successfully managed customer engagement for five years at the company from her previous role in account management and in prior roles at major media and…

MarTech Interview with Inbal Lavi, CEO at Webpals Group

"Marketing technology can enable financial app developers to enrich users’ experience, providing quick and simple management solutions for customer’s financial needs." Tell us about your role and journey into technology. What inspired you to be part of the Webpals Group?  My journey started during my Master’s degree in Industrial Engineering from Tel Aviv University, where I wrote my thesis about Machine learning and Data Mining. There weren’t many companies that offered jobs relevant to my academic background, but I…

Mobiquity Technologies Releases AdTribute™ Real-Time Ad Effectiveness Attribution

Mobiquity Technologies Inc., a leading technology provider in next generation programmatic advertising released AdTribute as an additional measurement feature of the Advangelists ad tech operating system. a leading technology provider in next generation programmatic advertising today released AdTribute as an additional measurement feature of the Advangelists ad tech operating system. Advangelists' AdTribute provides marketers the ability to identify in-store, brick-n-mortar visitation (footfall) as a result of exposure to…

New TDWI Research Report Explores the Challenges and Benefits of Cloud Data Management

Report Helps Enterprises Navigate the Complexity of Cloud and Hybrid Data Environments to Maximize the Success of Their Cloud Data Management Efforts TDWI Research has released its newest Best Practices Report, Cloud Data Management: Integrating and Processing Data in Modern Cloud and Hybrid Environments. This original, survey-based report looks at the many dimensions of cloud data management (CDM) so data professionals and their business counterparts can understand the benefits of CDM and how they can organize a…

Bidtellect’s Answer for Growing Advertiser Demand is Major Infrastructure Environment Overhaul

The Massive Investment Triples Infrastructure Capacity and Diversifies Performance Capabilities to Support Accelerating Advertiser Demand Bidtellect, the leading native demand-side platform for the content-driven marketer, announced the completion of its extensive infrastructure upgrade, making its processing capacity and expansion capabilities among the most advanced in the industry. To keep up with accelerating client demand, the upgrade tripled available capacity to increase supply and demand, as well as capture…

Xero Appoints Hubdoc Co-founder Jamie McDonald to lead Accounting and Global Services

McDonald’s Expanded Role Will See Him Continue to Push Xero’s Core Accounting Products to the Next Level Xero, the global small business platform, has appointed Jamie McDonald as Executive General Manager Product, Accounting and Global Services. This role will see him lead the development of the core accounting tools that more than 1.8 million subscribers use every day. McDonald will also continue as co-CEO of Hubdoc, which joined the Xero family in August 2018. McDonald’s expanded role will see him lead the…

Mapbox Launches Data Services to Deliver High-Quality Map Data To Customers

Mapbox Launches Data Services to Deliver High-Quality Map Data to Customers Live location and data company Mapbox opens the door on Data Services, a new line of business serving anonymized data products built from the Mapbox platform. This move to provide Mapbox data as a service gives customers a powerful new option to procure high-quality data sets to support routing, mobility, logistics and intelligence use-cases. Currently, the market for location-derived data sets is serviced by a small group of incumbent…

Consumer Demand for Personalisation and Tech Advances Drives Innovation in Entertainment and Media Industry

Now it’s getting personal. According to PwC’s Global Entertainment & Media Outlook 2019–2023, consumers are embracing the expanding opportunities to enjoy media experiences tailored to their needs, and companies are designing offerings and business models to revolve around those personal preferences. In a fundamental shift, they’re leveraging data and usage patterns to pitch their products not at audiences of billions, but at billions of individuals. The result is an emerging world of media that’s more personal than…

Logi Analytics Acquires Zoomdata, Extending Market Leadership in Embedded Analytics

Acquisition Enables Application Teams to Embed Analytics With Patented Technology for Big Data and Streaming Data Logi Analytics, Inc. (“Logi”) announced the acquisition of Zoomdata, the leading analytics platform for big data and live streaming data. The acquisition comes three months after Logi acquired JReport for pixel-perfect operational reporting. The combination solidifies Logi’s position as the leader in embedded analytics, now with the richest suite of capabilities and a global partner network. “The nature of…

Topbox Conversation Analytics Enable Faster Discovery of Actionable Customer Insights

New Universal Search and AI Features Quickly Pinpoint the Root Causes of Customer Friction Points Across All Customer Conversations to Improve the Customer Experience Topbox, makers of enterprise Conversation Analytics software, announced new and enhanced functionalities that make actionable insights easier and faster to find in a data set that includes all conversations with and about a company. For CX and marketing professionals that want to understand and improve the customer experience, Topbox is an agnostic aggregator…

US Consumer Survey: Physicians Using Mobile Apps Seen as a Major Differentiator Amongst US Patients

New SOTI Survey Finds Patients More Likely to Visit Their Doctor by Booking Appointments Using Mobile Technology With the number of mobile phone users reaching 4.8 billion worldwide, today’s consumers use their mobile devices for nearly everything. From personal banking to trip planning, consumers are provided with quick and easy access to apps for completing life’s most critical tasks. However, similar access to healthcare services has been lacking. For healthcare providers to make a more meaningful connection with…

Nexstar Digital Introduces TViQ Audience Solution

Giving Advertisers the Power to Leverage Station Data to Reach Digital Audiences At Scale Nexstar Digital, a wholly-owned subsidiary of Nexstar Media Group, Inc., is pleased to announce the official launch of its proprietary TViQ audience solution, giving advertisers the power to leverage local broadcast audience data to reach their ideal viewers at scale across all forms of digital video advertising. TViQ, only available through Nexstar Digital’s (NXD) Platform Group (previously branded under LKQD), is the industry’s…