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Salesforce.org Announces New Grants to Fuel Education and Workforce Development in India

$1.15 million in grants will fund programs for Indianapolis Public Schools Education Foundation and Ivy Tech Foundation Salesforce.org announced $1.15 million in grants for Indianapolis Public Schools Education Foundation, in support of Indianapolis Public Schools (IPS), and for Ivy Tech Foundation, in support of Ivy Tech Community College, as part of the company's commitment to investing in Future Ready programs. Expanding Partnership with Indianapolis Public Schools Building on a strong partnership developed in the…

Block.one Introduces “Voice” to Bring Alignment and Transparency to Social Media

Blockchain-Based Social Media Platform Will Reward and Return Control to Social Media Users Social media is fundamentally broken and is in need of a complete overhaul. Block.one announced Voice, a blockchain-based social media application designed with users of the platform in mind. Voice is a more transparent social media platform for the world, where the value of good content gets circulated right back into sustaining the community, not corporate bottom lines. "The truth is, current social media platforms are…

Affinion Group Adds Travel And Loyalty Industry Veteran, Thomas F. O’Toole, To Its Board Of Directors

Affinion Group, a global leader in loyalty and customer engagement, announced the appointment of Thomas F. O'Toole to its Board of Directors. O'Toole is the Executive Director of the Program for Data Analytics at Kellogg, and Clinical Professor of Marketing, at the Kellogg School of Management of Northwestern University.  His focus at Kellogg includes: connecting data science to business value creation, data-driven marketing, customer value management, digital business models and loyalty programs. He developed and teaches…

Apollo.io Brings on ClearSlide Co-Founder Jim Benton as CEO

Apollo.io, the most intelligent data-first engagement platform for sales and marketing teams, announced that it has hired Jim Benton as CEO. Apollo offers an integrated platform for predictive prospecting, sales engagement, and actionable analytics. The platform allows clients to link existing CRMs such as Salesforce with proprietary data collected from more than 200 million prospects at 10 million companies – connecting sales teams with the right potential customers at the right time. Benton brings a wealth of sales and…

Crimson Agility Receives Two Nominations from Magento

Most Innovative Commerce Experience and Best B2B Buyer Experience Crimson Agility, a full-service e-commerce consulting and development firm, has been honored with two nominations from 230+ entries, for the 2019 Imagine Excellence Awards by Magento, an Adobe Company. Crimson and its clients, Amped Innovation and Performance Health, snagged highly-coveted nominations for the Most Innovative Commerce Experience Award and the Best B2B Buyer Experience Award, respectively. The winners will be announced at the Imagine 2019…

PostcardMania Releases Direct Mail Integration for Data Companies, CRMs and Franchises: New Software is 1st to Trigger Proven Mailer Designs…

PostcardMania, a $59 million Inc. 500 marketing firm, recently launched new integration for tech companies and franchises that makes designing, ordering, and mailing a targeted direct mail campaign as simple as a few clicks. SaaS companies and franchises alike can now offer users an integrated print collateral solution without any upfront investment in print manufacturing or delivery. PostcardMania's software operates as a dual design builder storefront and API solution, meaning companies can offer their users an…

Emerging Audio Display Ad Company Adsonica Appoints Industry Leader Steven A. Sjoblad to Head Advisory Board

Proven Innovator to Provide Strategic Direction as Disruptive Creative Advertising Technology Company Prepares for Growth Marketing strategist and industry expert Steven A. Sjoblad is the next big splash for display advertising disruptor, Adsonica. The company announced the appointment of Sjoblad as chairman of their advisory board, effective immediately. Sjoblad is well-known for his role in building one of America's most iconic advertising agencies – Fallon McElligott – and his work as a global strategist and marketing…

Leading YouTube Multi-Channel Network Announces Launch of its Development and Investment Division, Yoola Ventures

Ian Somerhalder and Mingyian are the First Project Partners of Yoola Ventures Yoola, one of the largest YouTube multi-channel networks in the world - with over 9 billion monthly views - announced its new development and investment division - Yoola Ventures. The division will work alongside top international creators and influencers to develop new products, brands, content, and experiences. The company’s first venture will launch as a wellness brand co-founded with award-winning actor/director,…

Swrve Helps KeyPoint Credit Union Achieve 248% Growth in Monthly App Usage

Award-Winning Silicon Valley Credit Union Sets New Bar for Finance Engagement, Retention and Loyalty with Global Leader in Real-Time Customer Engagement Swrve, the world leader in real-time, relevant customer engagement announced that KeyPoint, a Silicon Valley-based full-service, not-for-profit credit union, has chosen Swrve to elevate member experiences and drive significant mobile member engagement. As one of California’s largest credit unions with over $1.3 billion in assets and more than 60,000 members, KeyPoint uses…

Telmetrics and Zipwhip Partner to Deliver Richer Analytics and Texting for Businesses on Call-Tracking Numbers

Zipwhip's Texting-for-Business Software and Telmetrics’ Call Analytics Offering Come Together to Enable Text Analytics at Scale Zipwhip, the leading provider of texting for business, and Telmetrics Inc., enterprise-level call and text tracking software, announced a partnership to allow businesses to gather critical attribution data on text messages delivered through existing business phone numbers. By combining the power of the Zipwhip and Telmetrics platforms, businesses will be empowered to simultaneously track the…

4C Expands Partnership with Placed for TV and OTT Audiences and Measurement

Scope Integration of Leading Location Intelligence & Offline Attribution Creates Unified Solutions for Multi-Channel Marketing 4C, a global data science and marketing technology company, announced the growth of its partnership with Placed, a leader in location analytics and offline attribution. The expanded solution brings location-based audiences to targeting and measurement within TV and OTT alongside existing social advertising integrations. Advertisers can now leverage Placed data in the Scope by 4C platform to…

Dusun Electron Ltd. Announces Far-Field Voice Control Solution for Hands-Free Interactive Experience

Dusun Electron Ltd. will be demonstrating its far-field voice control solution at the 2019 Consumer Electronics Show held in Las Vegas. This new voice control solution enables voice-activated devices to clearly capture voice commands from a distance or even in noisy environments for a hands-free interactive experience. Far-field voice control is becoming an important technology in AI human interaction for numerous applications such as smart TVs, smart speakers, Internet of Things (IoT) in smart homes (gateway, smart home…

Dusun Announces a New Handheld Controller for Mobile Virtual Reality

Dusun Electron Ltd. is announcing its new Virtual Reality (VR) based handheld controller for mobile phones that are uniquely designed to explore VR environments in 3D space by pointing, clicking on objects, and navigating menu. This VR controller features a touchpad and a 9-axis motion sensing based gyroscope, compass, and accelerometer sensors to control the VR headset via Bluetooth low energy wireless communications. This VR controller supports the latest commercially available Android-based and Apple smartphones in the…

Global Industrial Giants Sumitomo and Perot Back Hypergiant

AI Juggernaut Accelerates Historic Growth with New Investment Hypergiant Industries, the AI industrial complex for leading global enterprises and governments, today announced it had secured funding from Sumitomo Corporation of Americas (“SCOA”), a wholly-owned subsidiary of Sumitomo Corporation, and Perot Jain, the venture capital arm of the Perot Companies, marking a key milestone in the company’s meteoric rise in industrial artificial intelligence. The investment comes as the company sustains an unprecedented stretch of…

Unmetric Integrates AI-Driven Social Media Benchmarking Solution into Hootsuite

Integration Empowers Enterprise Brands and Digital Agencies to Manage and Benchmark Their Social Presence against Their Competitors All in One Place Unmetric, an enterprise solution for branded content analysis and discovery, has integrated its AI-driven social media benchmarking solution into Hootsuite, the leader in social media management. The integration will be available to Hootsuite’s Impact, Enterprise and Business Plan customers to help better benchmark their performance against competitors’ social media content…

LatentView Analytics Launches AI-Driven Conversational Analytics Platform ‘Casper’ to Democratize Enterprise Data

New Platform Enables Anyone across the Enterprise to Access Data and Insights on Demand through Natural Language Voice and Text Queries LatentView Analytics, a trusted analytics partner to the world’s most recognized brands, launched Casper, its new AI-based conversational analytics platform, that enables anyone within a company to easily access customized reports and insights in visual, text, or voice form with no coding required. According to Gartner, by 2021, “conversational first” will be adopted by the majority of…

MarTech Interview with Khris Thayer, CEO and Founder at OPTIZMO

"It is my sincere belief that email will continue to grow, regardless of emerging digital channels." Tell us about your role at OPTIZMO and how you got here. What inspired you to start the company? I am the CEO and Co-Founder of OPTIZMO. I founded the company with my partner and CTO, Grant Fern, in early 2009, so we are celebrating 10 years of momentum this year. OPTIZMO was inspired by a need in our industry for Email Compliance, Suppression File and Data management platform that went above and beyond the utilitarian…

Divvy Expands Offering by Launching Business Travel Platform Powered by TripActions

Divvy and TripActions Partner to Simplify Travel for Divvy Customers Divvy, the modern payment and expense management platform for business, and TripActions, the fastest-growing business travel platform trusted by the world's most innovative companies, announced the launch of Divvy Travel powered by TripActions. Divvy Travel will bring a comprehensive travel and expense management experience to Divvy customers by leveraging Divvy's expense management platform and TripActions' corporate travel technology and service…

Formstack Announces Key Hires Joan Lavis, Rob Wiley and Nathan Sinsabaugh

Leader in Workplace Productivity Welcomes Seasoned Industry Experts to Team Formstack, a software-as-a-service (SaaS) company with a mission to transform the way people collect information and put it to work, announces three new additions to company leadership: Joan Lavis as Chief Financial Officer, Rob Wiley as Head of Marketing & Product Strategy and Nathan Sinsabaugh as Product Engagement Director. “Over the last 18 months, Formstack has been moving toward a unified vision to bring a powerful workplace…

SpotX Appoints First Ever Chief Scientist and Opens 27th Office

Signaling Continued Growth, Spotx Hires Former Rakuten Marketing CTO to Lead New Salt Lake City Office SpotX, the leading global video advertising and monetization platform, announced the appointment of Dr. Neal Richter as its first Chief Scientist. Richter will head up SpotX's new Salt Lake City, Utah office which will serve as a hub for research and development teams. Reporting directly to J. Allen Dove, SpotX's Chief Technology Officer (CTO), Richter will invest in SpotX data science and machine learning efforts as…