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SpotCues Launches Groupe.io, “Slack for the Deskless Workforce”

Leveraging Machine Learning and Automation Groupe.io Provides Micro-Apps, BOTS and Real Time Communications to Improve Productivity of Deskless Workforces SpotCues, an intelligent enterprise productivity platform, announced the launch Groupe.io, a mobile solution that focusses on improving productivity of deskless workers through role specific micro-apps, digital assistants (aka BOTs), real time communication and collaboration. The solution is primarily targeted at industries such as retail, hospitality and aviation with…

TechBytes with John Field, Director-Product Marketing, BloomReach

John Field Director-Product Marketing at BloomReach BRX is an open and intelligent platform that businesses and brands use to build, personalize, test and optimize their digital experiences. We spoke to John Field, Director-Product Marketing at BloomReach, to understand the company's technology, their target audience, and how their products integrate with third-party APIs.Tell us about your role at BloomReach and the team/technology you handle. I joined BloomReach as Director of Product Marketing three months ago.…

Interview with Victor Zabrockis, Chairman, JET8 Foundation

"We democratize influence by shifting the power from big market players and enabling everyday users to earn and benefit from their content." Tell us about your role and journey into technology. What galvanized you to start JET8? I've always been excited by the blending of design, creativity and technology. In the 90s, I created innovative websites for the fashion industry in Brazil, but having grown up in a country with such disparity between the rich and poor — I wanted to apply my passions to something more worthwhile.…

20 Hot Brands on the Social Media Monitoring RADAR – Part I

MarTech Series Features 20 Brands That Are Helping Businesses Maintain Their Social Media Footprint Brands are getting keener to know what is being spoken about their products and services on the World Wide Web. We are talking about a global platform (the internet in entirety) and fragmented enterprise data scattered across multiple channels! Further, brands would ideally like this data to be collated to harbor rich insights and assess their brand’s value on a macro level. Impossible, right? Not anymore. Thanks to…

The Fall of Organic Installs and the Growth of App-Install Ad Fraud

The global app economy got used to the constant growth and booming numbers of downloads, consumer spend, time spent on apps and other similar metrics. And the last year was no exception: There’s been a 60% growth in the number of global app downloads, consumer spend has more than doubled, and time spent on apps increased by 30%. Source: AppAnnie, 2017 Retrospective In the same time, despite the mass cleaning of old and abandoned apps out of the Apple App store, the overall number of apps has reached the mark of 5.8…

Interview with Dave Carruthers, Founder and CEO, Voxpopme

"For the modern CMO, Voxpopme brings research and customer experience programs to life by adding unrivaled depth to traditional text-based feedback."Tell us about your role and journey into technology. What made you start Voxpopme? Since starting my career, I’ve immersed myself in all things digital — enabling me to be involved in developing high-growth technology businesses for over 15 years. I started Voxpopme in 2013 as a project within my digital and mobile design agency, initially, launching the Voxpopme app to…

Interview with Thomas Owadenko, President and Founder, Octoly

"The most impactful disruption will probably come from brands taking even more advantage of the relationship influencers have with consumers to reinvent the entire value chain."Tell us about your role and journey into technology. How did you arrive at Octoly? I’ve spent nearly my entire career in and around video in some capacity — even before YouTube launched — so when I founded Octoly formally in 2015, it was a natural next step for me. I watched the rise of early YouTubers such as Michelle Phan and knew I wanted to…

TechBytes with Ed Kennedy, Sr. Director of Commerce, Episerver

Ed Kennedy Sr. Director of Commerce at Episerver Earlier this year, Episerver published a report, "Reimgaining Commerce." We spoke to Ed Kennedy, Sr. Director of Commerce at Episerver, to understand how businesses should prepare to provide experiences beyond transactions.Tell us about your role at Episerver and the team/technology you handle. I’m the Senior Director of Commerce at Episerver where I’m responsible for working with B2C retailers and brands and B2B manufacturers and distributors on their digital commerce…

Interview with Scott Ferber, Chief Innovation Officer, Amobee

"I would caution that AI isn’t a cure-all solution — it must be backed up by strong products and strong people building those products."Tell us about your role and journey into technology. My journey into technology began at a very young age. I grew up in a house that appreciated technology; it’s hard to believe since this was the 80s, but my brother was a domain master when he was 8 years old! We were always talking about ways that technology would change the world, so even back then, I understood its importance and knew…

‘Tis the Season to Be Personal

It may feel like we have only just said goodbye to summer, but for marketers, we’re already counting down to Christmas (less than 100 sleeps to go)!  Not only is it the ‘most wonderful time of the year’ but for brands and marketers, it’s also the most competitive. While most marketers will have already written their strategy list, for those needing to get a ‘jolly’ good move on, there is still time. Last year, the average consumer spent an eye-watering average of £821.25 on gifts over the festive period, and £4.6bn was…

New Email Marketer Report Measures Email Vendor Satisfaction

Report Finds 'Best of Breed' Users Score Highest But Reveals Need for Strategic Focus A new report produced by the partnership of Amsterdam-based Tripolis and Holistic Email Marketing uncovers a surprising connection between email marketer satisfaction and the email platforms they use to deliver their messages to their customers. "We are in the age of extreme personalisation," said Bram Smits, Tripolis CEO. "Technologies such as artificial intelligence are quickly becoming available to create extreme-personalised…

Agora.io Announces $70 Million in Series C Funding from Coatue Management

Agora.io Secures New Capital to Boost Its Global Live Video API Platform and Further Expand Global Operations to Disrupt the Voice, Video and Live Broadcasting Space Agora.io, the leading voice, video and live broadcasting platform, announced that it has closed $70 million in a Series C round of funding led by Coatue Management, a leading technology investor known for its investments in Uber, SnapChat, Box.com, Lime, DoorDash, and others. Existing investors SIG, Morningside and Shunwei Capital participated in the latest…

Okta Continues Expansion of API Gateway Partner Ecosystem

Integrates Okta API Access Management with Industry-Leading API Gateways Okta, Inc., the leading independent provider of identity for the enterprise, announced its continued expansion in the API gateway ecosystem, adding NGINX to the Okta Integration Network along with other industry leaders Amazon Web Services (AWS), Google Cloud (Apigee), Kong, MuleSoft, Software AG and Tyk. With these partnerships, Okta can provide API Access Management for many of the API industry’s leading gateways, helping organizations secure…

Teespring and YouTube Expand Merch Integration for YouTube Creators in the UK

Teespring, the platform which allows independent sellers to design and sell their own creations, and YouTube, will expand the ability for eligible creators in France, Germany, Italy, Netherlands, Portugal, Spain and the United Kingdom to sell merchandise on their channels. This follows the announcement at Vidcon 2018 in June, that merchandise with Teespring is available to US-based monetized creators with 10,000+ subscribers. This feature enables eligible creators to sell merchandise to their fans and is directly…

Emma Beaumont Joins AntWorks as Chief Marketing Officer

Former Global Managing Director, SSON, to Energise AntWorks' Bold Plans for Further Global Market Expansion AntWorks, a global leader in Intelligent Automation, announced that renowned Business Services Community Leader, Emma Beaumont has joined the company as Chief Marketing Officer. Emma will lead all marketing efforts globally, and help fuel AntWorks' continued expansion in the US, Europe and Asia markets. Emma brings a rare combination of remarkable talent, commercial acumen, strategic and operational cross-functional…

Automated SAP Business One and Zoho Integration from Alluvia

Alluvia, the Company That Has Revolutionized Integration Between the Popular SAP Business One ERP System and CRM, Ecommerce, and Other Applications, Has Recently Announced Automated Integration for the Zoho Customer Relationship Management (CRM) System Alluvia, the company that has revolutionized integration between the popular SAP Business One ERP system and CRM, ecommerce, and other applications, has recently announced automated integration for the Zoho Customer Relationship Management (CRM) system. The Alluvia…

B.Yond Names Chance Mannina as Chief Revenue Officer

B.Yond announced the appointment of Chance Mannina as the company’s Chief Revenue Officer, effective immediately. Chance will lead B.Yond’s global sales, pre-sales, business development, marketing, partnerships, and sales operations. “Chance is an experienced senior sales leader known for flawless sales execution as well as a passion for mentoring and growing teams” Chance has an expansive history of creating and developing hyper-growth sales organizations, as well as introducing new products and business models into…

Shortly After Refocusing 100% on its True Cloud CMS, Agility Kicks Off Aggressive Growth Strategy Across North America

Agility Sets Sights on Disrupting the CMS Market with Vancouver Office, Increased Sales Force, and new Leadership Roles Agility is entering into a new phase of growth and expansion in a quest to dominate the mid-market CMS industry. With an increase in their office footprint, new sales staff, and a boost to their internal leadership, they are eager to bring their True-Cloud CMS Platform to more people than ever. Agility moved their Headquarters earlier this year to their Toronto location at 240 Richmond Street, and…

Interview with Andy Ellenthal, Chief Executive Officer, STAQ

"Everything needs to be cleansed and normalized to allow for accurate comparison as the data flows into STAQ from across many platforms."Tell us about your role and journey into technology. How did you arrive at STAQ? I knew of STAQ for about three to four years, and I came in as the CEO once the company had started growing beyond the early startup phase and solved a problem I’m passionate about. In the past, I had personally encountered the problem that STAQ solves — market fragmentation creates a multitude of data…

Mobivity Completes Acquisition of Belly, a Leading Digital Loyalty Solution for Brick and Mortar Businesses

Acquisition Expands Mobivity’s Customer Engagement Platform Deployment by More Than 2,000 Merchant Locations Mobivity Holdings Corp., creators of the award winning re•currency platform that increases customer visits and spend in restaurant, retail, and personal care brands, announced that they have completed the acquisition of the Belly product line assets from Hatch Loyalty. Belly is a leading digital loyalty solution for brick and mortar businesses. Under the terms of the agreement, Mobivity paid $3 Million which was…