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Fluent, Inc. Announces Acquisition of 50% Stake in Winopoly, LLC

Fluent, Inc., a leading performance marketing company, announced that it has acquired a 50% stake in Winopoly, LLC, a marketplace matching consumers to brands through rewarded content and interactive experiences. This strategic investment will bolster Fluent’s ability to provide end-to-end customer acquisition solutions to a growing roster of top brands. Marketing Technology News: PPT Solutions Announces Kathryn Martin as New Vice President of Human Resources and General Counsel “We are thrilled to welcome Luciano…

CRM for SYSPRO Named SIIA CODiE Award Finalist for Best CRM Solution

SYSPRO’s Manufacturing and Distribution CRM Software Earns Prestigious Industry Recognition SYSPRO, a global provider of industry-built enterprise resource planning (ERP) software, announced today that its CRM for SYSPRO product has been named a 2020 SIIA CODiE Awards finalist in the “Best CRM Solution” category. Finalists represent the best products, technologies, and services in software, information, as well as business technology. SYSPRO's #ManufacturingCRM software has been named a 2020 SIIA #CODiEawards finalist…

New Visualizations in Airship Journeys Offer Breakthrough Simplicity to Perfect Cross-Channel Customer Experiences

New capabilities unify all aspects of journey creation, management and optimization, making it fast and easy for marketers to achieve success with cross-channel customer engagement Customer engagement company Airship revealed new Airship Journeys visualizations that make managing in-the-moment cross-channel customer experiences dramatically simpler and more effective for marketers. Now, for the first time, marketers can quickly zero in on underperforming campaigns with high-level views of performance and journey…

Apptopia and Braze Release State of Streaming Industry Report

With 2020 Poised to Be a Breakout Year for Streaming, Report Analyzes How New and Existing Can Be Successful in Evolving Market Conditions Apptopia, a market leader in mobile app intelligence, and Braze, a comprehensive customer engagement platform, today announced key findings from a joint report titled "2020: The Year of Streaming," analyzing the state of the streaming industry, as streaming is poised for a breakout year in 2020. Disney+ demonstrated that new streaming services can enter a crowded market and be…

NICE inContact Teams Up with Zoom for an Integrated Cloud Communications Platform

Leaders in cloud contact center and video-first unified communications join forces to deliver faster, more personalized customer experiences while supporting remote workers NICE inContact, a NICE business, and the leader in cloud contact center, announced that it has entered into a partnership with Zoom Video Communications, Inc., a leader in video-first unified communications. As both companies offer services which enable remote workers, the partnership helps address rapidly changing customer needs and business…

Magnolia Announces New 6.2 Release, With First Ever Headless Digital Experience Hub

Magnolia today announces the launch of Magnolia 6.2, the latest version of its leading content management system (CMS), designed to manage connected experiences. Along with a series of new features, Magnolia 6.2 provides a headless digital experience hub, which aims to take managing digital experiences in headless and omnichannel environments to the next level. Within the hub, marketers can use Magnolia’s Visual Single-Page Apps Editor to re-use content across all channels and digital touchpoints, while maintaining…

Grapevine6 Wins 2020 Corporate Excellence Award for Outstanding Content Engagement – USA

Grapevine6, a mobile-first enterprise content engagement platform for digital selling has been named “2020’s Most Outstanding Content Engagement Platform - USA”   The company is featured here in the March issue of Corporate Visions (CV) Magazine, published by AI Global Media. Grapevine6 was selected “2020’s Top Content Engagement Provider” based on their consistent proven track record as an innovator in content driven sales enablement.  This award is part of the 2020 Corporate Excellence Awards, a merit-based awards program…

Finn AI and Zendesk Integration Enables AI-Powered Digital Self-Service for Banking Customers

Finn AI, the world’s leading AI-powered conversational banking technology provider announced its listing on the Zendesk, Inc.  Marketplace and its new pre-configured integration with Zendesk Chat. “Many banks are turning to artificial intelligence to deliver these experiences at scale. With the integration between Finn AI and Zendesk, banks can leverage AI to drive productivity, free up resources, and improve customer satisfaction with seamless handover between bots and live agents.” The Zendesk Marketplace is a…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Adobe, Brainshark, Baidu, Swimlane, Okta,  and Astute. Adobe Unveils First Digital Econo my Index Adobe unveiled the Adobe Digital Economy Index, the first real-time barometer of the digital economy, which analyzes trillions of online transactions across 100 million product SKUs in 18 product categories. Growing at a faster pace than the economy as a whole, the digital economy has…

Espressive Offers COVID-19 Rapid Assistance Program to Relieve Pressure From IT Help Desks While They Support New Work From Home Mandates

Intelligent Automation Enables Organizations to Automate, Track, and Respond to Employee Questions IT help desks are getting hit hard with work from home mandates resulting from COVID-19, with call volumes rising dramatically and service level agreement (SLA) breaches becoming the new norm. In response, Espressive, a pioneer in artificial intelligence (AI) for enterprise service management (ESM), released a free 90-day Rapid Assistance Program to quickly help enterprise organizations automate, track, and respond to the…

Swimlane Launches Customer Experience Program

Immersive program focuses on the lifecycle and success of the Swimlane SOAR Swimlane, a leader in security orchestration, automation and response (SOAR), announced its Immersive Customer Experience Program, an enhanced method of partnering with customers to ensure their initial and long-term success. By merging Swimlane’s established best practices in customer service with their team’s proven industry expertise, the Immersive Customer Experience offers all customers a personalized, deep dive into the process required to…

The ABM Revolution Taps Value over Volume for Business Growth

It’s 2020 and times have changed, but you might not know that by looking at still-current and commonplace B2B Marketing methods. And yet, in a world of exciting customer experiences with B2C brands, buyers’ expectations across the board are higher than ever - and that means all buyers. B2C consumers experience highly personalized buying journeys that are both efficient and easy - ultimately elevating the expectations for a B2B buying journey, too. To combat the demand gen flywheel that Legacy Marketing has long upheld,…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Zendesk, Shutterstock, Movable Ink, Acuant, UpContent, IZEA, and Pareteum Corporation. Zendesk Benchmark Snapshot Shows Widespread Global Service Impacts Zendesk, Inc., the service-first CRM company, released its Zendesk Benchmark Snapshot highlighting the global impact of the current COVID-19 (Coronavirus) pandemic, which is being felt across markets by businesses and industries of…

Anagog Raises $10 Million in Series C Funding Round

New investment will bolster global sales and delivery capabilities; accelerate product innovation for mobile-first hyper-personalized brand experiences Anagog, the pioneer of on-device artificial intelligence solutions, announced that it has raised an initial $10M in Series-C funding. The round was co-led by IN Venture, Israel's corporate venture capital arm of Sumitomo Corporation, part of Sumitomo Corporation Global Venture Group, as well as existing investor and VC firm, MizMaa, and is joined by Continental, the…

Astound Commerce And BlueSnap Launch New Salesforce Commerce Cloud Payment Solution

Alliance Showcases the Future of Payment Integration Astound Commerce, the world's largest privately-held digital commerce agency, has partnered with a leading payment solutions provider BlueSnap, to launch an all-in-one payment platform integrated with Salesforce Commerce Cloud, enabling customers to increase sales and reduce costs. The all-in-one payments platform includes a gateway solution, merchant account and advanced features to boost your bottom line. Astound Commerce and BlueSnap share a common vision of enabling…

Allset Raises $8.25 Million Series B Amid Increased Demand for Online Takeout Orders Caused by the Global Pandemic

Los Angeles-based food pre-ordering service Allset announced it has raised $8.25 million in Series B funding round, led by EBRD with participation from existing investors Andreessen Horowitz, Greycroft, SMRK VC Fund, as well as new investor Inovo Venture Partners. The new round brings the Allset's total investment to $16.6 million. "Today we are actively working to ensure the safety of customers and supporting the local businesses. The new funding will enable us to help the communities we serve during this challenging…

Is Your Customer Experience (CX) Roadmap Still on Track?

How would you react if you found out that 73.6% of organizations operate without enterprise-wide CX analytics systems! If experience isn’t central to your business, you’re likely to lose in the long race. It’s mostly a marathon, run at a pace of a Sprint runner. NTT recently asked marketers, "Is CX a differentiator or detractor in your organization?" Most marketers have heard about customer experience, but only a very few have mastered it. In the current COVID-19 scenario, client-facing teams are finding it hard to…

V12 Launches V12 Signals WebID Which Identifies and Reaches up to 50% of Website Visitors Via Omnichannel Campaigns

Radical Improvement Over Retargeting Solutions V12, a leading provider of purchase intent insight and marketing services, today announced the launch of V12 Signals WebID, a solution that identifies and reaches up to 50% of website visitors through omnichannel campaigns. The solution is part of the V12 Signals suite of products, a set of proprietary technologies which connect brands to in-market shoppers. Leveraging ID graph technology and V12's broad catalog of consumer data assets, marketers can now market to a…

SEMrush, a Leading Digital Marketing Toolkit, Introduces New Tool: Traffic Jet.

SEMrush, a leading digital marketing toolkit, announces the launch of a new tool: Traffic Jet. The tool offers considerable advantages for small and medium businesses to generate highly convertible leads and increase sales; agencies to bundle advertising services with current offerings; and affiliates to expand revenue streams. Traffic Jet is designed to fully automate traffic acquisition and get instant access to hundreds of premium traffic sources, including Google Search & Display, Microsoft Advertising, Facebook,…

CleverTap and Dun & Bradstreet Lead Mobile Marketing Discussions at Engage to Grow Summit in the Middle East

Engage to Grow Summit United Marketing Thought Leaders to Discuss Customer Retention as a Game Changer for Growth CleverTap, a leading AI-powered customer lifecycle and user retention platform, joined with Dun & Bradstreet to host a thought leadership event in Dubai in early March. The Engage to Grow Summit brought Middle East founders, chief product officers, and VPs and SVPs of marketing together to discuss the theme of "User Retention: The New Growth Accelerator," having open and honest discussions about how to…