Banner Before Header

TapClicks Wins People’s Choice Stevie Award for Favorite New Marketing Solution

American Business Awards(SM) Recognizes TapClicks Marketing Operations Platform for Omnichannel Marketing Intelligence TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced that it has received the People's Choice Stevie Award for Favorite New Marketing/Public Relations Products in The 17th Annual American Business Awards. The People's Choice Stevie Awards for Favorite New Products are based on the results of public voting across 51 different categories.…

Genpact President and CEO “Tiger” Tyagarajan to Present at William Blair Growth Stock Conference

Genpact, a global professional services firm focused on delivering digital transformation, announced that President and CEO "Tiger" Tyagarajan will be presenting at the William Blair Growth Stock Conference on Thursday, June 6 at 1:00pm EDT at the Lowes Chicago Hotel, 455 North Drive in Chicago, Illinois. A live webcast of the event will be available at investors.genpact.com.  A replay of the presentation will be archived on the Genpact website after the end of the event. Marketing Technology News: US Podcast Ad…

MarTech Interview with Shafiq Rajani, Vice President, Mintel Comperemedia

"Mintel Comperemedia combines the best marketing data across our partners into one platform with a singular taxonomy." Tell us about your journey into Marketing and Sales Technology. How did you arrive at Mintel Comperemedia? My career began at Chase, where I developed a keen sense for understanding how middle market business works, as our group was ensuring that balance sheets were sound ahead of mid-market mergers and acquisitions. After arriving at Mintel in 2008, I was instantly impressed with the data set that we…

TechBytes with Sam Nazari, VP Customer Success, Evolv Technologies

Tell us about your role at Evolv and the team and technology you work with?  As Vice President of Customer Success, I am responsible to ensure whether our customers can realize the promise and the benefits of our Ascend autonomous optimization platform – namely, achieving outsized gains in conversion rates and revenues. Ascend uses evolutionary AI to both accelerate – by a factor of 10 to 50 – and automate the testing of new ideas for improving your customer experience. The more ideas you can try, the faster your results…

MarTech Interview with Rob Dysell, CMO and Co-Founder, Pickit

"I believe that within two to three years from now it will be impossible to steal a photo online and not get caught using it somewhere else." Tell us about your role and journey into Marketing Technology. What inspired you to co-start Pickit? I was in the Advertising department for a full-service creative agency in Stockholm and saw for myself how the relationship between brands and consumers is becoming increasingly complex. And, more often, it’s closely connected to the product experience, so in order to create really…

Employee Mistakes #1 Threat to Data Security in Hong Kong and Taiwan; Cloud Adoption Driving Encryption Says Ncipher

nCipher Security, the provider of trust, integrity and control for business critical information and applications, revealed that close to half (48%) of organizations in Hong Kong and Taiwan cite "employee mistakes" as their biggest data security threat, more than external hackers (22%) and malicious insiders (17%) combined. Cloud adoption dominates in the region, with cloud data protection requirements a significant driver for encryption deployment. These are key findings from the 2019 Hong Kong and Taiwan Encryption…

Mediafly Unveils New Sales Enablement Platform Experience for the Future of Evolved Selling

Mediafly, a provider of sales enablement technology, content management, and advisory services that create interactive, value-based selling experiences, presents a brand new platform interface and added functionality to meet the needs of sellers across the globe. In addition to the updated user experience, new capabilities include Mediafly Workspaces, Story Mapper and Tool Builder, which provide users the ability to customize in-app experiences on their own, without incremental coding resources, including designing custom…

Social Selling Is Risky Business: How to Mitigate the Dangers

Social Selling is dramatically changing the Sales landscape at a breakneck pace. Smart Selling Tools just released the 2019 SalesTech Benchmark Survey showing a 500% increase in Social Selling technology since 2017! In fact, Sales Technology spending is increasing across the board, with a 47% increase in the same period. While no one has outright attributed my previous installments in this series with this increased investment, you can draw your own conclusions. In past articles, I’ve highlighted the value Marketing can…

Xignite CEO to Give Keynote on Migrating Market Data to the Cloud at The North American Financial Information Summit – NAFIS 2019

Xignite, Inc., the leading provider of market data cloud solutions for financial services has been selected to present a keynote case study at The North American Financial Information Summit - NAFIS 2019, a technology-focused conference for senior data, compliance and technology executives. Stephane Dubois, CEO and Founder of Xignite, will discuss the benefits for large financial institutions in migrating their real-time market data to the cloud. He also will review the pros and cons of several…

TechBytes with Audelia Boker, Global VP Marketing at Glassbox Digital

Tell us about your role and the team/technology you handle at Glassbox Digital. As Global VP Marketing, I’m in charge of all the strategic, marketing and communications initiatives at Glassbox Digital. My team works very closely with key internal departments such as research and development, product, sales and customer success, as well as with external stakeholders such as media, analysts, partners and customers. Glassbox Digital offers customer experience analytics solutions that don’t just tell you what a customer is…

Reputation.com Kicks Off Transform ’19 Conference

Annual Event for Movers and Shakers in Digital Marketing Focuses on Online Reputation Management and Customer Experience Strategies and Best Practices to Succeed in the Feedback Economy Reputation.com, provider of the first and only complete cloud-based enterprise reputation and customer experience management platform, announced the highlights planned for the company’s Transform ’19 conference. Held May 8-9 in San Diego, the popular annual event provides a backdrop for informative keynotes, training, general and breakout…

Top Channel Chiefs Descend on Park City for ImpartnerCON19, Debate Channel Strategy for 2020 and the Decade Beyond

Fourth Annual Gathering Now Largest Vendor-Led Event for Channel Chiefs Worldwide, Mirrors Impartner's 10x Growth in New Customer Logos in Same Time Period For the fourth year in a row, channel leaders from the world's top corporations are flocking to Utah for ImpartnerCON19, the global Partner Relationship Management (PRM) pure-play leader's annual customer and channel management summit, May 1-3, in Park City, Utah. Speakers at the conference, which has quickly become a must-attend for channel chiefs worldwide, include …

IntelliMedia bags two Product of the Year Awards at NAB Show 2019

Two of the nine awards in the Graphics, Editing, VXF, Switchers category, at the World's largest media technology expo NAB 2019, were won by IntelliMedia products! California-based leading immersive media technology provider IntelliMedia, bagged not one but two of the coveted Product of the Year awards at the world's largest media tech expo NAB 2019, which concluded recently in Las Vegas. MiXie and HoloPort, two of the three path-breaking products that the company launched this year, generated buzz in streaming community…

Huawei Announces that the Atlas AI Computing Platform is Ready for Commercial Scaling

Building an All-Scenario AI Solution for the Device-Edge-Cloud During the Intelligent Computing Tour for China staged in Shenzhen, Huawei announced the official launch of the Atlas AI computing platform to the market, unlocking a new chapter on the Atlas commercial roadmap. The Huawei Atlas AI computing platform is powered by Huawei's Ascend series AI processors. Atlas offers various product form factors, such as accelerator modules, cards, AI edge stations, and appliances, providing an all-scenario AI…

Formstack Acquires WebMerge, Enhances Document Creation and Automation Capabilities

Formstack, a software-as-a-service (SaaS) company with a mission to transform the way people collect information and put it to work, announces it has acquired WebMerge, a leading provider of automated contracts, applications, and proposal PDF and Word documents. With the acquisition, Formstack is further enhancing its document automation product, Formstack Documents—which helps transform data into fully designed, customized PDFs, PowerPoint presentations, and more. WebMerge will also stay a stand-alone product, and…

Camilyo Launches SmartSite, an AI-powered Website Creation Platform

Empowering SMBs to Create Beautiful, Personalized and Conversion-Oriented Sites in Minutes Camilyo, leading provider of all-in-one marketing and business productivity platform for local businesses, unveiled Camilyo SmartSite, its new AI-powered platform for DIY building of SMB websites. SmartSite enables local business owners to quickly build their own beautiful, conversion-oriented, personalized sites, even with zero design skills. Moreover, since having a website is only one element of effective online…

Evergage Appoints Laura Saati as VP of Customer Success for Evergage’s Retail Practice

Saati Brings Two Decades of Industry Experience - Driving Business Growth and Executing Retail-Focused Strategies - as Evergage Extends its Personalization and CDP Market Leadership Evergage, The 1-to-1 Platform company, announced the appointment of Laura Saati as vice president of customer success (CS) for Evergage's retail practice. With more than two decades of experience as a business leader and marketing strategist, Saati will lead program planning and execution across Evergage's retail vertical, and oversee…

Minerva YourTV Now Cloud Service Integrated with ContentWise User Experience Engine

Minerva Networks, the leading provider of next-generation service management platforms for connected entertainment, and ContentWise, the user experience and metadata automation solutions leader for pay TV, broadcast, OTT and streaming operators, have today announced the integration of Minerva YourTV Now with ContentWise’s UX Engine. With Minerva’s YourTV Now cloud service operators have the ability to manage the pay television experience on all client devices, including the visual style, presentation and navigation across…

Geminare Announces the Launch of mezzanine.ai, Connecting Enterprise Data to Industry Leading Pre-Trained Machine Learning Models

mezzanine.AI Brings Together Single Point Integration of Readily Available Pre-Trained Machine Learning Models from AI Industry Leaders Including Google Cloud, IBM Watson, AWS and Microsoft Azure Geminare, a leader in delivering data curation, resiliency and IT orchestration solutions, announced the availability of mezzanine.ai as a standalone platform. Mezzanine.ai facilitates impactful, curated business outcomes through the use of readily available pre-trained machine learning models from key industry AI leaders…

Explore How a Connected Future will Transform Marketing at the 20th Anniversary Marketing Impact 2025: A Frost & Sullivan Executive…

Two powerhouse keynote presenters, Penny Baldwin, Senior Vice President and Chief Marketing Officer, Qualcomm, and Alex Goryachev, Senior Director, Innovation Strategy and Programs, Cisco, will discuss how a new technology era enabled by 5G and AI will equip marketers with exciting new ways to engage and interact with customers, as well as innovate and disrupt as never before. In her opening keynote, CMO Insights: The Future of Marketing with 5G and AI, Baldwin will share her insights on how a fast-approaching smart,…