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Satisfi Labs completes new funding round led by Major League Baseball with participation from Red Light Management

Additional Investment from Strategic Partners Primes Satisfi Labs for Significant Growth in 2019 Satisfi Labs, an AI-powered Knowledge Management Platform, announced it has completed a new round of funding led by Major League Baseball (MLB) with participation from Red Light Management (RLM). The investments bring Satisfi Labs' total funding to $6.0 Million, and will help the company further develop relationships in sports, entertainment and tourism while expanding to new areas like retail and enterprise. MLB and RLM join…

Deloitte: More Options Allow US Consumers to Piece Together Personalized Entertainment Experiences

Average US Consumer Subscribes to Three Video Streaming Services Faced with an unprecedented array of digital media sources, American consumers are taking their entertainment matters into their own hands and piecing together their experiences across multiple services (pay TV, streaming video, gaming and music) to access their favorite content, according to Deloitte's 13th edition of the "Digital Media Trends survey." The average US consumer now subscribes to three streaming video services, with 43 percent of consumers…

Are You Ready to Adapt to these 5 Digital Marketing Predictions?

New technologies are opening the door to new tools that will transform the way digital marketers build strategies and create their web pages. Choosing which new tactics to integrate can be confusing and overwhelming. Here are five digital marketing predictions for 2019 to help you create smarter campaigns: 1. Customer UX The profusion of data available from pixel tracking, chatbots, and customer profiles gives us the ability to deliver personalized, highly-relevant messaging. Customers have come to expect a seamless…

Mail Plus Partners with Wibbitz to Produce Video for Amazon Echo Show

Esteemed British Media Newsbrands Implement Automated Video Creation, Pioneering IoT Devices’ Transition from Audio to Visual Wibbitz, the leading automated video creation company, announced that it has partnered with Mail Plus, the digital subscription-based edition of the Daily Mail and The Mail on Sunday, Britain’s most influential daily newspapers. This partnership brings the power of quick and quality video creation into the Mail Plus editorial team’s workflow. “Daily Mail and The Mail on Sunday are undeniably a…

The Next Wave of CX Messaging Trends (From Those Who Know)

As part of Smooch’s recent State of Messaging report, we sat down with a gaggle of (32 to be exact) product, marketing and CX leaders from the world’s most innovative companies that are at the forefront of the conversational revolution. We spoke with experts from across the board; channel gatekeepers, software vendors, brand stewards and startup innovators, including those who are working directly at the CX coal face at the world’s largest organizations such as Google, Uber, and LVMH. We asked them about the state of…

NICE Takes Gold and Silver at the 2019 Stevie Awards for NEVA and CXone

Accolades Recognize NICE Employee Virtual Attendant for Innovatively Empowering Collaboration Between the Human and Robotic Workforces and NICE Incontact CXone for Innovation in Customer Service NICE announced that NEVA (NICE Employee Virtual Attendant) has been presented a Gold Stevie at the 13th annual Stevie Awards for Sales & Customer Service. The first virtual attendant designed with the employee in mind, NEVA received the award for leading edge innovation in AI and virtual assistant technology in the 'contact…

AVIOS Launches Conversational Interaction Conference

Companies Are Increasingly Using AI Tools That Deal with Human Language Dealing with human language automatically – "natural language processing" (NLP, which can interpret text or speech) – is evident in products such as Amazon's Alexa or Google Assistant. But that's the tip of the iceberg. NLP can be used by companies to deal with customers or employees in natural language that simplifies interactions, overcoming the limitations of the Graphical User Interface on mobile devices, the the frustration of a long series of…

Six Skills Every Digital Marketing Team Needs for 2019

Time flies, technology moves even faster. Scott Brinker’s annual Marketing Technology Landscape super graphic now displays more than 6,800 marketing technology solutions — a 27% jump from 2017’s figure. That’s a lot for marketers to handle. Some simplification is in order. From analytics to Social Media Marketing, here are six digital marketing skills your team needs today: 1. A Focus on Digital Marketing Analytics While “web analytics” focus on website performance, digital marketing analytics reveal the performance and…

Omnichannel Messaging Specialist Smooch Launches 2nd Annual ‘State of Messaging’ 2019 Report on Conversational Business

Report Combines Insights on the Biggest Conversational Business Trends of the past 12 Months – Including Chatbots, Voice and AI – with 2019 Predictions from Leading Industry Players like Google, Uber, Hubspot, Intercom and Genesys Leading omnichannel conversation platform Smooch announced the release of its second annual report on conversational business, State of Messaging 2019. For the report, Smooch spoke with over 30 distinguished experts at the forefront of the conversational revolution — from channel gatekeepers and…

Wide-Ranging Gen Z Study Reveals Purchasing Decisions Strongly Influenced by Celebrities, Desire for Uniqueness

Study of Multigenerational Respondents Across Nine Countries Has Important Implications for Retailers and Brands A worldwide study focused on buying habits of Generation Z - defined as those born beginning in 1998 - reveals the group has much higher expectations than previous generations when it comes to style and uniqueness, and is heavily influenced by celebrities and social media. "A Generation Without Borders," a highly detailed analysis by global consulting firm OC&C Strategy Consultants, involved 15,500…

Comcast And District New Haven Mark Grand Opening Of Comcast Business Innovation Lounge

Partnership Delivers Space for Innovators and Future Technology Leaders at The District Innovation and Venture Center Representatives from District New Haven, District Innovation and Venture Center and Comcast were joined by New Haven Mayor Toni N. Harp, Senate President Pro Tempore Martin M. Looney, Governor Ned Lamont's Chief of Staff Ryan Drajewicz and the Greater New Haven Chamber, to celebrate the grand opening of the Comcast Business Innovation Lounge at The District Innovation and Venture Center, which is located…

Unika Solves Enterprise Search Challenges With an AI-Powered Intelligent Knowledge Assistant

New AI-Search Assistant Enables Customers to Get Answers and Find Information Within Seconds Unika.ai, the next-generation of Knowledge Management software, announced the launch of its AI-powered Intelligent Knowledge Assistant (IKA). Delivered through the Unika platform, IKA is an enterprise solution that can answer FAQs, find assets, and supports complex research scenarios. IKA is built on Microsoft's Natural Language Processing engine and allows users to have real conversations or use simple utterances. IKA…

Urban Airship Acquires Accengage, Extending Its Worldwide Leadership with Unmatched Presence Across Europe

Digital Customer Engagement Company Combines Its Industry-Leading Solution and Customer Base with Europe’s Largest Mobile Engagement Platform to Dominate Global Enterprise Market Digital customer engagement company Urban Airship announced that it has acquired Accengage, continental Europe’s largest provider of mobile CRM and push notifications. Together Urban Airship and Accengage now form the world’s largest mobile customer engagement company, with rapidly growing solutions for apps, websites, SMS, email, mobile wallets…

ClearCourse Partnership Acquires Membership Software Supplier Silverbear

Platform to Consolidate Membership and Event Management Software Market in the UK Completes Acquisition of Second CRM Solutions Provider ClearCourse Partnership LLP, a partnership with a mission to acquire innovative technology companies providing membership software and services to groups, organisations and businesses, announced its acquisition of Silverbear, a leading membership and customer relationship management (CRM) solutions provider for professional organisations, trade associations and the wider Not-for-Profit…

Top Seven MarTech Trends of 2018

From Kendall Jenner to Colin Kaepernick, 2018 was an eventful year of controversial marketing campaigns. No doubt you’ve seen a handful of best and worst marketing campaigns of 2018 round-ups already. And now that it’s 2019, we’ll start seeing predictions for the year. But before we move on to those articles, let’s recap the biggest marketing tech trends of 2018. Read More: Top MarTech Series Guest Posts of 2018 Top Marketing Technology Trends         The landscape just keeps growing, and consolidation isn’t happening –…

Salesforce Expands Commerce Cloud With New Platform Tools For Embedding Smart, Personalized, And Connected Shopping Experiences Anywhere

New APIs and Developer Services Empower Brands to Go Beyond Ecommerce Sites and Modernize Every Shopping Experience – Across Apps, Social Networks, Personal Assistants and More Salesforce, the global leader in CRM, announced new innovations across its Commerce Cloud platform that enable companies to bring artificial intelligence, visual search, inventory availability services and more to an entirely new generation of commerce experiences. Today, discovering and shopping for products doesn’t happen exclusively on ecommerce…

Rethinking Site Navigation with Chatbots

How many clicks does it take to find the right information on a website? Tons of clicks equals tons of friction, and we all know friction is bad for business. Users give up pretty quickly if they have to search for answers, which is causing a resurgence of chatbots. These pre-programmed helpers operate like friendly little genies — delivering the content a user wishes at their command. A chatbot provides a direct portal to the desired information instead. Read More: Chatbots Are the New HR Managers Not all chatbots…

Prediction Series 2019: Interview with Noah Jacobson, VP, Corporate Development, TapClicks

What are your predictions for small businesses in 2019? For the last century, the marketing abilities of small businesses have paled in comparison with what large, well-established companies could achieve. Big brands have always had access to more comprehensive marketing tools and could create more targeted, more “intelligent” ads that used data and insights simply out of reach for cash-strapped SMBs. 2019 will see this trend change as the barrier of entry for intelligent advertising will finally begin dropping so that…

IHS Markit White Paper: The Top Technology Trends of 2019

Transformative Technologies Lead to Shifts in How Enterprises Function and How Individuals Live Everyday Life From the potential of 5G, to the power of artificial intelligence (AI), our connected lives are being shaped by the convergence of transformative technologies. For its latest complimentary white paper, “The Top Trends of 2019: Powered by Transformative Technology,” leading analysts from business information provider IHS Markit explore how these technologies are coming together in new and powerful ways,…

Prediction Series 2019: Interview with Luke Beatty, CEO and Chairman, Brandfolder

Tell us about your role and how you got here. What inspired you to be part of Brandfolder?  I led the founding team at Brandfolder and moved from only a board seat to also being the CEO a year and a half ago. How did your roles at AOL and Yahoo! enable you to better prepare for your current position at Brandfolder? At Yahoo and AOL, I had the opportunity to work with many of the world’s biggest brands. We boasted amazing consumer media brands like Yahoo Sports, TechCrunch, Huffington Post, etc. Related to that, were…