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5 Predictions About the Future of Conversational Commerce

Once the territory of a few niche companies, Conversational Commerce is trending with some of the biggest brands in the world — and it’s working better than anyone could have hoped. Walmart, king of consumer goods, recently formed an incubator called Store No. 8. The debut product of this incubator, Jetblack, provides personalized shopping support to customers through text messages. Jetblack’s AI assistants make suggestions to shoppers based on their previous activity. Thanks to this investment, Walmart is dominating…

World’s First AR, VR & MR Marketing Conference Announces Speakers and Agenda

Mixed Reality Marketing Summit takes place on Nov. 5 in New York City Mixed Reality Marketing Summit, the world’s first AR, VR, MR conference completely focused on educating marketers, entrepreneurs and business owners on how to successfully enter the augmented reality and virtual reality space, will take place at the PlayStation Theater in New York City Nov. 5th. The groundbreaking, one-day summit will equip marketers on how to successfully enter the immersive space or continue experimenting with AR, VR or MR in their…

Agora.io Brings Live Video and Broadcasting Solutions with Global Scalability to IBC 2018

Agora.io, a global leader in real-time communication solutions, announced that it will showcase its high-definition, ultra low-latency voice, video, and live broadcasting solutions at the 2018 International Broadcasting Convention (IBC) in Amsterdam from September 14-19. Agora.io team members will be on hand at IBC in Hall 14, Stand D54 to share information, hold live demonstrations, and answer questions about Agora's RTC solutions. Powered by a powerful proprietary software-defined real-time network (SD-RTN™) that boasts…

Discourse.ai Unveils the First AI-Based System of Record for Customer Conversations, Unlocking the Value of Customer Conversation Data

The Ground-Breaking Discourse.ai Cognition™ Platform Reduces the Time and Cost to Deploy Intelligent Assistants and Drives More Informed Customer Interactions Today's CMOs and CIOs are challenged to deliver on the promise of a premium customer experience. 89% percent of companies expect to compete mostly on the basis of customer experience (Gartner). However, companies do not have a centralized System of Record for customer conversation data to identify conversation patterns and train agent assistants and…

Glympse Delivers Personalized Predictive Experience for TruGreen Customers

Nation's Largest Lawn Care Company Leverages Engagement Through ETA Updates and Live Map View of Specialists on the Way to Service Appointments Glympse, the pioneer of real-time location technology, is proud to announce they are working with TruGreen, the nation's leading professional lawn care company helping people live life outside, to deliver information to consumers and businesses-including the location and estimated time of arrival (ETA) of TruGreen specialists via the TruGreen mobile app. Glympse has integrated its…

Inside the CEO Mind: Norwest’s New CEO Journey Study Uncovers Trends in Work/Life Balance, Personal Development, Hiring and Fundraising

Norwest Venture Partners, a multi-stage investment firm, released the results of its 2018 CEO Journey study. Offering a glimpse into the psyche of private company CEOs and founders based in the United States, the study uncovers several major themes. “We’ve also uncovered new CEO pain points such as conflict resolution and public speaking, and we continue to develop new programs and build communities to address these needs and help our executives achieve their professional and personal goals.” More CEOs and founders…

17 UX Trends That Are Better Than the Rest

Have you ever driven down a road that was incredibly uneven or bumpy? Did you ever get frustrated trying to install a piece of software on your computer? Have you ever eaten at a restaurant and had lousy food and even worse service? If you said yes, then you have been a victim of poor user experiences that you haven't forgotten. While UX is a crucial element in both the digital and physical world, it is in digital that we see the value of UX skyrocket, and that is for one reason - choice. People will often drive down a…

[24]7 AIVA Becomes First Virtual Agent with Emotional Intelligence

Advanced Conversational Capabilities Now Enable 7 AIVA to Detect Sentiment and Respond Empathetically to Customers 7.ai, a global leader in intent-driven customer engagement solutions, announced the addition of advanced conversational capabilities to its AI-powered virtual agent 7 AIVA. With this announcement 7 AIVA is now the first virtual agent to possess emotional intelligence, the ability to detect user emotion during interactions, acknowledge it and respond empathetically. This new capability is part of the 7.ai…

Digital Marketing Leaders Summit Singapore 2018 – Less than 4 Weeks to Go

PR Newswire Is the Official News Release Distribution Partner of Digital Marketing Leaders Summit Singapore 2018 The Digital Marketing Leaders Summit 2018 is now under 4 weeks away, taking place on September 12 & 13, at the spectacular Marina Bay Sands! Over the past two years, this summit has experienced global success, in Sydney, Singapore and Boston. The 2018 Singapore summit will be returning with 25+ digital marketing leaders across industries. After attending this 2-day event, attendees will see what's…

Verint’s Intelligent Self-Service Automation Capabilities Take First Place with Two Prestigious Industry Honors

“Best Overall AI Solution” in 2018 AI Breakthrough Awards; “NextGen Innovation of the Year” in 2018 Customer Contact Week (CCW) Awards for Excellence Verint Systems Inc. , The Customer Engagement Company, announced it leadership in customer engagement automation continues with two top industry honors for its Intelligent Self-Service portfolio: “During the annual CCW Excellence Awards, we honor individual and team-wide contributions to training and development, culture, innovation, and overall contact center strategy,…

10 Highly Valuable Keywords to Include in Every MarTech Blog

These Keywords for Any MarTech Blog Have Better Chances to Increase Website Traffic to Your Researched Articles, Interviews, Guest Authors, and Events At MarTech Series, we churn out a significantly higher volume of content than other tech publications. In a high-octane industry as MarTech, making an impact on audiences is not an easy task, especially when we are dealing with readers that are already familiar with the latest trends in technology and people. The biggest challenge to building content is finding the right…

Interview with Eva Tsai, Chief Marketing Officer, Algolia

"Search will no longer be limited to a list of outcomes that are a result of entering a few key words. Search will become natural and human."Tell us about your role and journey into technology. What made you join Algolia?         After studying at MIT and spending the earlier part of my career in engineering, consulting and IT, I decided to take my work in a different direction and venture into the field of marketing. I have always been one to enjoy the journey, and you can often find me on the unbeaten path. While some…

Interview with Ryan Hollenbeck, SVP, Global Marketing, Verint

"As we look to AI-implementation, marketers need to understand their role as a nexus of these various data points and adjust accordingly." Tell us about your role and how you got here? What galvanized you to join a marketing technology company? In my role as SVP of global marketing, I lead the more traditional marketing functions, but also get to step outside the box as executive sponsor for our customer experience program. Sales enablement is also part of our team, which is outside the realm of most typical marketing…

Design Systems Will Build the Future of Customer Experience

Business Stakeholders Are Increasingly Understanding the Importance of Providing an Outstanding Customer Experience. But How Do They Collaborate with Marketers to Take Their Products and Services in the Right Direction? Design Systems Might Just Be the Pied-Piper for Futuristic Customer Experience Endeavors "You‘ve got to start with the customer experience and work back toward the technology - not the other way around." -Steve Jobs An enterprise’s ability to provide optimum customer service will decide the success of…

Google Cloud Next ’18: Key Announcements Every CMO Should Know from the Event

Google Cloud Next '18 Led the Way in Turning More Heads that Ever for Business Leaders and CMOs with their 100+ New Announcements Google Cloud Next’ 18 turned out to be the event of the month for global marketing teams. The tech giants from all over the world thronged to SF last week to celebrate their dependence and collaboration with Google. Add to it, the freefall of Facebook in the share market. The rumor mills kept winding more about more privacy, data protection, the social media apocalypse, and everything AI. We…

Keeping A Positive Approach to Data Management is Critical to Revenue Traction

AI Could Help in Meeting Revenue Goals with Even More Effective Data Management; So do, CRM, Automation and Customer Experience Management Platforms Today, quality data management and data analytics are at the center of most businesses – and this has happened faster than we could have imagined. Whether you are a fresher or a senior executive, data and the power of analytics that it incubates is rapidly transforming the whole definition of customer engagement and the intersection of experiences. From attracting shoppers to…

Consumers Are Embracing AI and Will Reward Organizations That Offer More Human-Like AI Experiences

While Consumers Prefer Engaging with Organizations Through a Mix of AI and Humans, They Would like AI to Have More Human-Like Qualities, says Capgemini Research New research from Capgemini’s Digital Transformation Institute has revealed that artificial intelligence (AI) is no longer alien to consumers, with close to three-quarters (73%) indicating they have interacted via AI, and 69% of those who have used AI being satisfied with those interactions. The report, “The Secret to Winning Customers’ Hearts  with Artificial…

MapR Unveils Major Data Platform Update for AI and Analytics

Leading Platform Lowers TCO and Integrates Storage and Security Across On-Premises, Edge and Cloud Deployments MapR Technologies, Inc., the industry’s leading data platform for AI and Analytics, announced a series of breakthrough MapR Data Platform advances to speed the operational impact of automated analytics, improve the productivity of developers and data scientists, lower TCO, and streamline security and storage across on-premises data centers, clouds and edge deployments. .@MapR Unveils Major Platform Update for…

Amazon Business Now Serves More Than One Million Business Customers in the US

Amazon Business Now Offers Business-Only Pricing on Millions of Products and Access to More Than 85,000 Business Sellers Amazon Business today announced that it now has more than one million business customers since launching in April of 2015, offering business-only pricing on millions of products and access to more than 85,000 business sellers. Amazon Business serves businesses of all sizes and across industries, including hospitals, educational institutions, labs, daycares, government agencies, restaurants, Fortune 50…

Interview with Michael Dougherty, CEO and Founder, Jelli

"Most listening of streaming audio is via a mobile device, and over half of broadcast radio listening occurs when the person is out and about, in the car or on the go."Tell us about your role at Jelli and how you got here? What galvanized you to start an ad tech platform for radio stations? My co-founder Jateen Parekh and I saw radio as a huge yet “forgotten” industry, with more listeners than TV. It had a solid business model with more revenue than any digital service, yet there was very little innovation and no cloud…