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SocketLabs Names Keith Hontz as CEO

Former SAP executive to lead next phase of growth SocketLabs, the industry leader in high-volume email delivery offered in both SaaS and on-premise deployments, today announced the appointment of Keith Hontz as its Chief Executive Officer to lead the next phase of business growth and market expansion. He will take the helm of SocketLabs effective today and will work closely with company founder John Alessi, who will remain with the company acting in a strategic advisory capacity.  In his initial 100 days as the company's…

Bigtincan Acquires XINN, Adding the Leader in Real Time Document Automation to Its Sales Enablement Automation Platform

The sales enablement leader adds intelligent data driven document automation Bigtincan, the global leader in sales enablement automation, announced the acquisition of Xinnovation, Inc. (XINN) the maker of the XINN SaaS platform that delivers intelligent data-driven document automation and enhanced presentation experiences for global leading enterprise customers, adding to Bigtincan’s existing leadership in sales enablement and adding specific expansion into financial services. Bigtincan provides organizations with a…

$10.2 Million Funding and Tag of Explainable AI Engine: How Fiddler Labs Sees the Enterprise Market

Fiddler Labs has become the latest champion to plug the gap in Explainable AI. The Explainable AI engine announced raising $10.2 million in Series A funding this week. Fiddler currently helps enterprise customers “unlock the mysteries of black-box AI to better understand why these platforms make the decisions they do.” With this funding, the company takes its total financing to $13.2 million since inception in October 2018. Also Read: MarTech RADAR 2019: Top 250 B2B Technology Companies You Should Follow Fiddle Labs is…

Sinch Strengthens SaaS Offering with myElefant Acquisition

Sinch AB (publ), a global leader in cloud communications for mobile customer engagement, has entered into a definitive agreement to acquire myElefant SAS for an upfront cash consideration of EUR 18.5 million with an additional cash earnout of up to EUR 3 million within two years if certain gross profit targets are met. Founded in Paris in 2010, myElefant has built a cloud-based software platform for mobile engagement using rich, interactive messaging. Its low-code design tools let businesses create immersive media…

MarTech Interview with Erik Archer Smith, Marketing Director of Data at Treasure Data

"Marketers will have to get creative to create interesting experiences that customers are willing to engage with in exchange for personal data." Tell us how technology became your career. What inspired you to join Treasure Data*? I like to joke that I’m either “the oldest millennial” or “the youngest Gen X” because I was born in 1980, but got my first computer when I was 6 and grew up as a “digital native” back when we were just called “nerds.” From there I’ve always been an “early adopter” of technology and paid my way…

What Is AI Marketing and How It Impacts SaaS Cloud Industry?

AI Marketing is a combination of AI principles and applications directly applied to Marketing concepts to target, acquire and retain customers. In a short span of time, Artificial Intelligence and Machine Learning (AI ML) have become the central marketable assets for SaaS and Cloud businesses. "Technology Maturity" of the organizations which are already offering and leveraging AI ML and data infrastructure in the Cloud range from start-ups, to innovators and pioneers, to leaders and trend-setters. The worldwide…

MarTech Interview with Chris Johnston, Founder and CEO at Adoreboard

"The development of AI and NLP starting to understand more how people think and act is really exciting." Tell us about your interaction with smart technologies like AI and Cloud-based computing platforms. As a consumer of technology, I see how smart technologies and Cloud-based computing platforms are being used every day. When I see predictive suggestions on email or simple courtesies coming through on the next actions such as our CRM or other tools that we're using I can see the real power and I think there are three key…

Cleanshelf 2019 SaaS Trends Report: Enterprises Waste Up to 30% of Annual SaaS Spend

New research shows SaaS spend per employee is topping $13K annually. U.S. enterprises with 800 employees spend $15 Million on SaaS to power their business. Of that spend, up to 30% is wasted, in part due to the complexities of SaaS pricing and the lack of control over the growing SaaS stack Cleanshelf, the leading SaaS spend optimization solution just published its annual The State of Business' SaaS Spend infographic which finds that the role of SaaS in organizations continues to rise. SaaS spend per employee has increased…

Aspera’s Cloud Solution Prevents Cost Overruns and Optimizes SaaS Subscriptions

LicenseControl for Cloud includes Adobe Creative Cloud support to manage all essential SaaS vendors Aspera, the industry-leading provider of Software Asset Management solutions, announced the latest release of LicenseControl for Cloud, a powerful platform for managing all SaaS vendors together, knowing their data, and saving on licensing costs. LicenseControl automatically recommends how to control increasing IT costs while finding the best SaaS subscriptions for every user.  The ITAM Review reports,…

Volante Technologies offers FREE SaaS Real-Time / Instant Payments Processing

Any bank, regardless of size, can offer immediate payment capabilities to their customers Volante Technologies Inc., a global provider of technology and software as a service to accelerate digital transformation and payments modernization, announced the launch of free RTP / instant payments processing on the cloud as a service. The capability to offer RTP is rapidly becoming the norm for large banks and an emerging necessity for smaller and mid-sized banks. Traditional implementation models, with their high costs and…

Voxpopme Raises $9 Million in New Venture Financing Round

Financing highlights the explosion of video applications in business technology Voxpopme, the world's leading video feedback and analytics company, announced that it has closed a $9 Million Series A1 equity financing led by Origin Ventures. The Company intends to use the capital to meet the growing enterprise demand for real-time video feedback, and to fund further investment in the platform. Voxpopme's SaaS platform helps business leaders build great brands, products, and experiences with…

ClearAccessIP Secures $3.7 Million in Funding

Alpana Ventures, Plug and Play Ventures, Founder's X and Bill Tai Among Investors ClearAccessIP, which helps the creators and owners of intellectual property to develop, manage, and transact patent-protected technology, announced it has secured $3.7 million in investment in seed and note financing. Founded by Nicole Shanahan, ClearAccessIP seeks to transform the way innovators access patent rights and eliminate exposure to litigation. Six notable investors have been added, including Alpana Ventures, Plug and Play Ventures,…

Leading CRM and Email Marketing SaaS Providers, Hatchbuck, Benchmark, Merge

Benchmark Email and Hatchbuck, leading SaaS (software as a service) providers of sales and marketing solutions, announced they have merged, creating a global customer relationship management (CRM) and email marketing automation technology leader. The combined entity will operate under the Benchmark name and has U.S. offices in St. Louis and Los Angeles with international presence in 15 countries. Jonathan Herrick, previously CEO and Co-Founder of Hatchbuck will assume the role of CEO. Curt Keller, previously CEO of…

Chargify Launches Industry-First Native Sales Commission Calculator

Company expands on 10 years of billing expertise to address growing SaaS revenue management needs Chargify launched the Sales Commission Calculator, which removes the complexity of calculating sales commission on subscription SaaS offerings and gives businesses a simplified, error-free way to automate commissioning. This is the first part of the company’s expansion into end-to-end revenue management for fast-growing SaaS businesses. “We’ve been focused Elastic Billing for more than 10 years, but we know from working…

Sharpen Technologies Taps Industry Veteran Bill Gildea as New CEO; Adds Seasoned Marketing Pro Joe Staples to Board

New talent brings cloud contact center expertise to further fuel Sharpen’s innovation, growth and long-term stability Sharpen Technologies, developers of the agent-first omnichannel cloud contact center platform, has hired Bill Gildea as its new CEO, and added marketing veteran Joe Staples to the company’s board of directors. Gildea brings 25-plus years of leadership experience working with technology firms, including public and private cloud software companies. Previous C-level responsibilities include building new…

MarTech Interview with Robert Humphrey, CMO at SecureAuth

"Putting identity at the center of a consumer or employee journey is critical from both a business and security perspective." Tell us about your role and journey into technology. What inspired you to start at SecureAuth? I began my career in Technology Sales, many years ago, selling mainframe computers to large enterprises. Throughout the course of my career, participating on the Sales and Marketing side of the business, I’ve witnessed most of the major technology shifts. With each major shift, there have been key…

Formstack Announces BI-Directional Data Sync Software, Formstack Sync

Formstack, a software-as-a-service (SaaS) company with a mission to transform the way people collect information and put it to work, announces the launch of its Formstack Sync product. Formstack Sync is bi-directional data sync software that connects data from enterprise applications via pre-built connectors, standardized object mappings and an easy-to-use web interface. This product is a key component of Formstack’s workplace productivity platform, which also includes software for online forms and surveys, automated…

MarTech Interview with Robin Bordoli, President at RollWorks

"There is a formula I use to explain what AI is to executives that are interested in applying AI to their business. The formula is AI = TD + ML + HITL." Tell us about your interaction with the new-age technologies like AI, Machine Learning and Robotics. Before joining RollWorks, I was the CEO of Figure Eight, the leading training data platform for Machine Learning teams. Figure Eight sold its platform into the automotive, financial services, media and entertainment, retail, and technology industries supporting both Natural…

A Finer Sieve: The Role of CDP in Business Transformation

“A journey of a thousand miles begins with a single step”- Laozi. Both pragmatic and philosophical, this adage finds new meaning for businesses today. Mired in a complex web of choices, organizations must make decisions that recognize the reality of today’s world- Data has dethroned oil as the most valuable commodity and it’s hegemony has just begun. One of the few aspects that remain unchanged in the era of digital ecosystems is the centrality of customer experience to business success. Customer experience today is…

TechBytes with Jeff Gallino, CTO at CallMiner

Tell us about your role and the team/technology you handle at CallMiner. As Co-Founder and CTO at CallMiner, I oversee all aspects of the team’s vision and development of our SaaS-based customer engagement and speech analytics platform and product suite, Eureka. All seven of our product solutions—Analyze, Coach, Capture, Alert, Visualize, Redact and API—work interchangeably by leveraging Artificial Intelligence (AI) and Machine Learning (ML) to analyze both ends of each customer interaction and drive customer experience…