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OrderMyGear Named Winner of B2B Customer Strategy Cloud Award

OrderMyGear Has Been Named the Winner of the B2B Customer Strategy Category in the International Cloud Computing Awards Program, Which Recognizes the OMG Jumpstart, Success, and Support Teams for Their Client-Centric Service OrderMyGear has been named the winner of the B2B Customer Strategy category in the international Cloud Computing Awards program, The Cloud Awards. This honor recognizes the OMG Jumpstart, Success, and Support Teams for their client-centric service. These Teams help to get clients trained on the…

Popular Pays Announces Partner Program and Collaboration with Group RFZ

Paving the Way for Influencer Marketing Data Beyond Likes, Reach and Engagement Leading influencer marketing and social content creation SaaS platform, Popular Pays, is excited to announce Group RFZ, a digital measurement firm helping clients understand and demonstrate the impact of influencer and content marketing on top-of-the-funnel or brand building efforts, as the first organization in their new Partner Program. The Popular Pays Partner program adds a layer of service and insight to their clients to lead the industry…

Stella Connect Chooses Two Industry Powerhouses to Accelerate Company Growth

Dave R Taylor selected as CMO to lead Stella Connect's global marketing organization; Julie Li chosen as VP of People Stella Connect, a fast-growing, disruptive provider of Customer Experience and Contact Center quality management solutions, announced that it has hired Dave R Taylor as Chief Marketing Officer (CMO). Taylor comes from a five-year run as CMO of high-growth channel software provider, Impartner. Stella has also recently hired Julie Li as Vice President of People. Li has experience in managing talent and…

LumApps Partners With Microsoft for a Fully Integrated Office 365 Digital Workplace Solution

Partnership will accelerate growth of the digital workplace market; LumApps attains ISV Gold Partner status LumApps is a collaborative, social intranet designed to simplify internal communications and increase employee engagement. The platform consolidates a company's working tools in a full-cloud Digital Workplace: corporate and personalised content, social communications, business tools and applications, all accessible at any time and available on mobile devices. Marketing Technology News: Avaya and RingCentral…

Evolve IP Launches the Unified Workspace – Integrates Identify and Access Management, Hosted and SaaS Application Delivery, and Cloud…

Secure, Browser-Based Portal Enables an Identical Work Experience for Employees on Any Device, in Any Location Evolve IP, the world's leading provider of Purpose-Built cloud solutions, announced that it has released the Evolve IP Unified Workspace, a browser-based platform that unifies identity and access management, hosted and SaaS application delivery, and cloud desktops. Evolve IP's Unified Workspace drives productivity by enabling workers to access all of their critical business applications from any PC, tablet or…

Genpact and HighRadius Partner to Help Companies Automate Accounts Receivable and Treasury Processes

Partnership combines powerful AI platform with deep industry expertise Genpact, a global professional services firm focused on delivering digital transformation, and HighRadius, an enterprise SaaS (Software-as-a-service) fintech company, announced a strategic partnership that will provide improvements to enterprise accounts receivable and bring together digital automation solutions powered by advanced machine learning and artificial intelligence. Marketing Technology News: LinkedIn Veteran Doug Camplejohn Joins as EVP…

SugarCRM Enhances Enterprise Focus with Two Executive Leadership Appointments

New CMO and GM, Americas Bring Extensive CX Experience SugarCRM Inc., the company that helps organizations deliver exceptional customer experiences,  announced the addition of Jason Rushforth as GM, Americas, and Clare Dorrian, Chief Marketing Officer - both reporting to Sugar CEO, Craig Charlton. Rushforth and Dorrian bring to Sugar unparalleled experience in CX and CRM that will extend the company’s reputation for laser-like customer focus. “We’re excited to bring both Jason and Clare onboard with their wealth of…

Hey Salespeople: If You’re Not Telling Great Stories Then You’re Not Selling

Take a look at 2019’s Marketing Technology Landscape for a moment. Let that reality—representing a single sector of the SaaS industry—sink in. Because in a sea of digital sameness, feature-based selling isn’t cutting it anymore. Perceiving fewer differentiators, customers no longer focus solely on products. Discerning buyers demand personal connections, insights instead of Sales pitches, and desire a white-glove experience. That’s why pitching alone isn’t enough. You must communicate in memorable ways that foster…

ChildCareCRM Appoints Matt Amoia as New CEO

Amoia's appointment positions the company well for next phase of growth ChildCareCRM, the leading sales and marketing software platform specifically built for the childcare industry, today announced the promotion of Matt Amoia to Chief Executive Officer, effective February 1, 2020. Co-founder Chuck Gibbs will continue to play an integral role in the company’s enterprise sales and overarching vision as Chairman of the Board. Prior to joining ChildCareCRM in October as President, Amoia was Chief Customer Officer at…

Sales Engagement Firm CopyShoppe Evolves to RevShoppe and Adds Ben Sardella as CEO

Revshoppe Supports Customers of Outreach.io and SalesLoft to Optimize Their Platform, Processes, and People, to Reach the Full Revenue Potential of Their Sales Engagement Strategy As the sales engagement category has become central to the SaaS sales technology landscape, driven by the growth of unicorns like Outreach, SalesLoft, and others, the need for strategic services specifically addressing the sales engagement process has emerged. Originally started as CopyShoppe in 2018, and founded by sales engagement experts…

Thryv, Inc. CEO Joe Walsh Featured on “Borrell’s Local Marketing Trends” Podcast

Thryv CEO and President Joe Walsh joined Gordon Borrell and Corey Elliott, hosts of the Local Marketing Trends podcast, for a look at small businesses and how the tools they use to run and grow have changed – from printed yellow pages directories to digital marketing solutions and, most recently, Software as a Service (SaaS). In Episode 13: Tough Lessons on Transformation from a Guy in the Hotseat – Thryv CEO Joe Walsh, Walsh discusses the steps his company has taken to control the decline of the print product, tackle…

Relativity Makes it Easier to Take Advantage of RelativityOne with New Pricing Model

In Addition to Pay as You Go Pricing, Relativity Demos Easier-To-Use Aero UI at Legaltech 2020 Relativity, an industry leading legaltech company, announced its plans for pricing in 2020—making it easier for all customers to take advantage of RelativityOne. The new pricing model strengthens Relativity's commitment to bringing SaaS to the e-discovery market so all customers benefit from the platform's added security, rapid innovation, and scale and performance. RelativityOne continues to be the fastest-growing product in…

NexTec Group Receives Sage Partner Award

NexTec Group, a Sage Platinum Reseller, announced that it is a winner of the Sage Partner Award for Marketing Innovation. The program was designed to reward and recognize outstanding performance of Sage's top business partners that serve customers and make business and community impact. This distinction is awarded to partners who demonstrated outstanding marketing innovation throughout the year. In their pursuit of excellence, NexTec Group created demand for Sage products and helped companies overcome their own business…

ZINFI Expands Its Channel Program by Enabling Agency and System Integration Partners via Advanced Administrative Tools

ZINFI’s Unified Channel Management SaaS Platform Now Includes an Advanced Set of Administrative Tools for Workflow and Approval Management to Facilitate Collaboration between ZINFI Customers and Their Channel Marketing Agencies and System Integrators ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM) solutions, announced that it has expanded its partner program by introducing a set of new administrative tools that allow channel partners, such as marketing agencies and…

OrderMyGear Appoints Leonid Rozkin as Chief Financial Officer

OrderMyGear, the industry-leading group eCommerce platform, announced that Leonid Rozkin has been promoted to Chief Financial Officer. Rozkin's promotion aligns with OMG's vision to take the company into their next phase of growth by investing in leadership, talent, and professionals with industry and SaaS experience. In 2020, OMG will drive new standards around technology in the Team and Promotional Product industries by building out a platform that simplifies the group ordering process and modernizes the way dealers and…

Latest Vision Critical Sparq Customer Insights Platform Helps Brands Excel in Customer Trust

Vision Critical, a cloud-based CXM SaaS company that specializes in gathering and applying the hardest-to-reach customer experience data and insights, today released its Sparq® Winter ‘20 platform update. The latest release of Sparq makes it easier for brands to have meaningful, transparent interactions with their customers. Available to all customers today, Sparq’s newest release includes integral features that give customers more control over their data. New Sensitive Data controls, the Power User Role and the Sensitive…

Cohley Raises $1.5 Million to Change the Way Brands Generate Content

Cohley, the platform that’s changing the way that top brands and agencies generate and measure content, announced a new $1.5 million round of funding. The round is led by San Francisco-based Right Side Capital, with other participants including Active Capital, a top seed firm for B2B SaaS companies outside of Silicon Valley. “With the rise of social networks, multi-variate testing and the transition to highly personalized marketing, brands and agencies need more content than ever. Cohley is uniquely positioned to…

inRiver Appoints Per-Olof Schroeder as Chief Executive Officer

inRiver, a provider of SaaS-based product information management (PIM) solutions, announced the Board of Directors has appointed Per-Olof Schroeder Chief Executive Officer. He will assume day-to-day leadership of the company. Marketing Technology News: LinkedIn Veteran Doug Camplejohn Joins as EVP & GM of Salesforce Sales Cloud “The Board thanks Thor Johnson for his leadership over the past two years and is pleased to welcome Per-Olof as our new CEO,” said inRiver Chairman of the Board, Jorgen Smidt. “Per-Olof has…

Vision Critical Appoints Efrem Ainsley as Chief Operating Officer

Software startup leader with rare blend of finance & operational expertise Vision Critical, a cloud-based CXM (customer experience management) SaaS company that specializes in gathering and applying the hardest-to-reach customer experience data, announced the appointment of Efrem Ainsley to the position of Chief Operating Officer (COO). Ainsley’s rare blend of financial and operational expertise running successful software startups will help the company focus as it quickly moves on its high-growth trajectory.…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Dentsu Aegis Network, Comcast, Amplexor, ViewN, Front, Node4, CyberScout, and Prodoscore. Dentsu Aegis Network Builds Out Merkle’s B2B Services with Acquisition of Digital Pi Dentsu Aegis Network announces the acquisition of Digital Pi, a leading digital marketing agency focused on marketing automation consulting services in the business-to-business (B2B) sector. The company will…