Browsing Tag

customer experience

The Future of Retail Environments – Architecture Design Collaborative Talks Experiential Architecture

International award-winning Architecture Design Collaborative projects that Experiential design in retail will continue to trend as more and more businesses seek out firms like theirs to help them create a more Human-centric design and interactivity to shape the customer experience. They have mastered the art of helping owners rethink their existing properties to make common areas more inviting and multifunctional by combining interactive storytelling with environmental design to engage an audience, increase dwell…

TechBytes with Sam Nazari, VP Customer Success, Evolv Technologies

Tell us about your role at Evolv and the team and technology you work with?  As Vice President of Customer Success, I am responsible to ensure whether our customers can realize the promise and the benefits of our Ascend autonomous optimization platform – namely, achieving outsized gains in conversion rates and revenues. Ascend uses evolutionary AI to both accelerate – by a factor of 10 to 50 – and automate the testing of new ideas for improving your customer experience. The more ideas you can try, the faster your results…

Gainsight Unveils the Customer Cloud, the Future of Customer Success Technology

New Products Announced at Pulse 2019 to Drive Customer Success Across the Enterprise Gainsight launched the Customer Cloud —a first-of-its-kind solution for subscription businesses looking to adopt a customer-centric philosophy that enables them to retain customers while also driving company growth post-sale. According to the 2018 Subscription Economy Index report, subscription companies are growing five times faster than S&P and retail sales. The Gainsight Customer Cloud caters to these businesses by combining the…

Percepta is Expanding US Footprint with New Contact Center in Houston, Will Host Community Ribbon Cutting Ceremony on July 22

Company Now Hiring for 500 Customer Care Associate Positions Serving the Automotive Industry, Looks Forward to Growing Job Opportunities and Giving Back to the Local Community Percepta, a global customer service company who specializes in creating customer loyalty for clients worldwide, announced that it is now hiring for the company's newest contact center, which opened on May 6 in Houston, TX. The center will provide 500 new jobs within the community with the potential for further expansion. With global operations…

MarTech Interview with Dietmar Rietsch, CEO, Pimcore

"Each customer demands an experience that’s tailored to their specific needs and preferences, and retailers that fail to provide this will lose an entire subset of customers." Tell us about your role and journey into technology. How did you arrive at Pimcore? Pimcore was carved out of a digital agency named New Elements Media Solutions in Salzburg, Austria, in 2010, where I (along with the other co-founders of Pimcore) spent close to seven years. Pimcore was formed out of a strong desire to change the way we were…

Avtex and NuSoft Solutions Combine to Create Microsoft Business Applications Powerhouse

Avtex and NuSoft Positioned to Drive Continued Innovation and Deliver More Impactful Solutions and Services to Clients Avtex, an end-to-end Customer Experience (CX) consulting firm, announced its acquisition of NuSoft Solutions, a Detroit-based leader in digital consulting solutions across the Microsoft ecosystem. “I’m excited for our clients, teammates, and partners, as Avtex is uniquely positioned as the nation’s leading Customer Experience solutions provider; I can’t wait to see all the amazing customer solutions our…

dunnhumby: Loyalty Programs Still Encouraging Customers into Stores

New Report Uncovers What Customers Truly Want From a Food Shopping Experience and the Leading UK Grocery Retailers That Are Best Meeting Their Needs World-leading customer data science company dunnhumby and Retail Week have partnered on an exclusive study to better understand what customers want from a food shopping experience. “The findings highlight the importance of getting the basics right: Customers expect freshness, a good range of products and value for money as standard. A strong online offering is also critical,…

Dynata Organizes for Future Growth

Newly Created Unit Accelerates Product Innovation and Development of First-Party Data Solutions for Marketing Services, and Operational Realignment Strengthens Customer Experience Dynata, a global leader in first-party data and data services, is pleased to announce that it has aligned the company to provide greater value to customers, partners, and stakeholders. Dynata's recent strategic mergers and acquisitions, new brand identity, and organizational realignment, have established the scale and capabilities necessary to…

Here & Now: Create Meaningful Marketing Moments with Location Intelligence

Location intelligence is an extremely powerful tool that helps brands craft precise targeting and creative media to drive meaningful, personalized marketing campaigns with massive ROI opportunities. Brands are using location intelligence to confidently tap into new markets and more effectively win over audiences through deeper consumer connections and messaging strategies derived from real-time data rather than supposition. Retailers—faced with stiff competition and disrupted by the rise of e-commerce—were early adopters…

74% of Marketers and CX Professionals Say Customer Loyalty is Driving Digital Experience

New Research from Clicktale Reveals Customer Loyalty to Be the Biggest Driver for Digital Experience Strategies Nearly three quarters of marketers and CX professionals (74%) are investing in digital experiences in an effort to foster long-term loyalty and build better relationships with their customers. That’s according to research from experience analytics company Clicktale, which surveyed 200 marketing and CX professionals across the US and UK. Released in Clicktale’s Defining Digital Experience report, the research…

MarTech Interview with Kevin Eichelberger, Founder and CEO at Blue Acorn

"The question to always be asking is how can AI be applied to a situation to drive a better result, with less resources." Tell us about your role and journey into Technology. What inspired you to start Blue Acorn? I started Blue Acorn out of a passion for Ecommerce. At the time, I was a CRM consultant by day, and I spent my nights and weekends starting and growing an online retail business. I learned everything I could about Ecommerce from technology, to digital marketing, to analytics and through all of that  realized…

Verint Honors 7 Award-Winning Customers Achieving Remarkable Results in Customer Engagement

Verint Systems Inc., The Customer Engagement Company, announced the winners of its Engage Global Customer and Partner Awards recognizing organizations that have deployed Verint solutions to simplify, modernize, and automate customer and employee engagement, as well as improve customer experience (CX) and drive efficiency. The winners were named during an awards gala at the Verint Engage 2019 Global Customer Conference, in Orlando, Fla “This year at Engage, we are proud to announce these global customer and partner award…

2019 TOPO Summit Recap: Customer Experience Disrupts B2B Economy

TOPO’s annual Summit brought together more than 1,500 B2B marketing and sales leaders from large global brands to discuss all-things sales and marketing in San Francisco earlier in April. Many analysts and practitioners took center stage to discuss topics such as sales effectiveness and development, account-based marketing, organizational issues and leadership, to the role technology and business innovation plays in driving strategic revenue growth for your organization. As the Founder and CEO, I took center stage and…

Capgemini’s LYONSCG Helps Leading Retail Brands Drive New Digital Customer Experiences

New Digital Commerce Projects Have Helped to Transform Customer Experiences Through a Holistic Set of Services and Salesforce Commerce Cloud Implementations Capgemini's LYONSCG announced the completion of digital commerce projects with Madewell, PGA TOUR Superstore and Hibbett Sports. To help each brand improve its customer experience and increase loyalty, LYONSCG provided consulting services including creative and experience design, in addition to Salesforce Commerce Cloud implementations. "Designing and delivering a…

TechBytes with Brian Atkiss, Director of Analytics at Anexinet

Tell us about your role and the team/technology you handle at Anexinet. I am the Director of Advanced Analytics at Anexinet. I help clients devise strategies to ensure the success of their machine learning and analytics initiatives. Our team takes advantage of many technologies to enable clients to best solve complex and varied analytics problems. I am also product owner of our ListenLogic Platform, which uses natural language processing and machine learning to analyze customer experiences. Why are B2B marketing teams…

Adelman Travel and GeoSure Provide Travel Safety Scores for More than 40,000 Neighborhoods through AVA Mobile App

Partnership Enables Essential Localized Travel Safety Information for Business Travelers Using AVA Adelman Travel, a top 10 travel management company specializing in travel and expense management, announced it has partnered with GeoSure, the global leader in providing empowered safety awareness for business and leisure travelers. Beginning today, Adelman Travel customers will have access to GeoSure's hyper-local safety awareness functionality for more than 40,000 cities and neighborhoods through Ava, the Adelman Virtual…

HGC Further Collaborates with Salesforce and Enxoo to Accelerate Digital Transformation and Deliver a Better Customer Experience

HGC Global Communications Limited (HGC), a fully-fledged fixed-line operator and ICT service provider with extensive local and international network coverage and infrastructure, announced its further collaboration with Salesforce, the global leader in Customer Relationship Management (CRM), and Enxoo, a Salesforce Platinum Partner and one of the leading providers of industry cloud solutions for telecommunications, to accelerate its digital transformation and deliver a better customer experience by optimising their…

Customer Experience 2020: Personalization is Key

If content is still king, personalization may well be its queen. Personalized marketing is hardly new, but it has evolved greatly over the last few years thanks to the power of rich media content and technologies like AI and machine learning. Brands that deliver dynamic and personalized shopping experiences see improved engagement and customer loyalty in today’s uber competitive and noisy digital landscape. According to Salesforce research, 6% of e-commerce visits that include engagement with AI-powered recommendations…

InMoment Receives Strategic Growth Investment from Madison Dearborn Partners

Majority Investment to Accelerate Company’s Growth and Enhance Its Leadership Position as Innovative Provider of Experience Intelligence Former Nielsen Global President John Lewis Appointed as Executive Chairman InMoment, a leader in customer experience management, announced that it has received a strategic growth investment from funds advised by Madison Dearborn Partners, LLC ("MDP"), a leading private equity firm based in Chicago. MDP has acquired a majority ownership position in InMoment from existing shareholders,…

Confirmit Announces 2019 ACE Award Winners

Clients Recognised for Success in Customer Experience Programmes and Commitment to Achieving True Business Excellence Confirmit, the leading global solutions provider for Customer Experience, Voice of the Employee, and Market Research announced the winners of the 2019 Confirmit ACE (Achievement in Customer Excellence) Awards. Established in 2005, the annual award programme recognises Confirmit clients who demonstrate proven excellence and innovation in their Customer Experience programmes. This year’s programme focused…