Martech News

DR-ONETM is DigitalReef's software platform that integrates mobile advertising, marketing, and app engagement tools for mobile operators, OEMs, and application developers. DigitalReef, a leading global mobile advertising, and marketing…
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This playbook leverages on Zuddl and ETP's expertise in executing hundreds of hybrid and virtual events, to outline a framework for successful events. Zuddl, a virtual and hybrid event platform company with presence in USA,…
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Oracle Corporation today announced that it unanimously elected Awo Ablo to Oracle's Board of Directors and increased the size of the Board to 15. The election is effective as of March 22, 2022. Marketing Technology News: AI and Machine…
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Smith will lead Amagi ADS PLUS, its programmatic ad sales solutions division, priming it to deliver enhanced value for content partners and advertisers On the heels of an investment announcement establishing the company's high valuation…
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HubSpot, a leading customer relationship management (CRM) platform, announced today that Claire Hughes Johnson has joined the company's board of directors. Hughes Johnson brings more than two decades of experience in scaling high-growth…
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Cognitiv Curation auto-optimizes programmatic media buying with real-time Deal IDs to save time and lower customer acquisition costs at scale Cognitiv, the leading provider of deep learning AI for marketers, today announced…
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Customers Choose Siteimprove’s Platform To Optimize Content for Every Business Outcome Across Accessibility, SEO, Digital Governance and Digital Analytics Siteimprove, the leading enterprise platform that turns…
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ZINFI also holds #1 G2 Satisfaction Score and #1 Usability Score in both software categories in G2's current real-time rankings ZINFI Technologies, Inc., a company leading the definition and creation of Unified Channel Management (UCM)…
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REQ, a leader in digital marketing and brand management, announced today the hiring of Brooke Weller as Senior Vice President of Media. Weller will lead the newly integrated Digital Media team made up of experts in search, social, and…
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Strategy and transformation executive joins Board’s leadership team Board International, the number one Decision-Making Platform provider, announces today the appointment of Rachael Baig as Director of Strategic…
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Array, a leading content engagement solution for life sciences events, today announced it has received a United States Patent (US Patent 16/943302) for the company’s “Systems and Methods for Improved Meeting Engagement,” which Array uses to…
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Estée Lauder will be the exclusive beauty brand participating in Decentraland Metaverse Fashion Week, the first-ever large-scale virtual fashion week in an on-chain metaverse. Marketing Technology News: Mimecast: Understanding the…
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Lightricks supports creators by providing tools and services, which now include Popular Pays' leading platform for creator-driven, agile advertising campaigns and brand collaboration. Lightricks, a growing platform for content creators and…
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Helps rapidly deploy agile digital assets for new business models that can drive growth, reduce costs and improve customer experience Brings together a combination of sector insights, cloud-based platforms and comprehensive…
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The launch introduces the first cohort of talented emerging creators who will produce podcasts across entrepreneurship, marketing, and technology HubSpot, the customer relationship management (CRM) platform for scaling companies, today…
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Today, Jersey Mike's Subs announced it has appointed SOCi, Inc. as its global platform of record for localized marketing. Jersey Mike's, known for its authentic fresh sliced/fresh grilled subs, operates more than 2,000 locations nationwide.…
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New report by independent research and advisory firm identifies Nintex as a market leading software provider of advanced Digital Transaction Management (DTM) solutions   Nintex, the global standard for process intelligence and automation,…
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Study finds top purposes are fair employment, anti-racism, corporate citizenship, and environmentalism American consumers want companies to pursue social purposes, and marketers say their firms are responding to improve…
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Joseph Goodyer to Drive AireSpring’s International Expansion Initiative AireSpring, a leading Managed Services Provider specializing in Managed IT, Network Services and Unified Communications, is pleased to announce that…
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Oomiji, the first predictive, conversation-enabled customer data platform, announced today a suite of new features to help brands better understand and engage their customers, including enhanced content measurement, social media…
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