With NAB 2017 almost upon us, it’s a good time to reflect on how far the industry has travelled in the last few months when it comes to standards for IP in the facilities, as well as what visitors can expect from Nevion at the show.…
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Latest update to software-driven platform to be showcased at the NAB Show 2017 Nevion, award-winning provider of virtualized media production solutions, has today announced the latest update to its software-driven media platform, …
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New Salesforce app launched by European Customer Experience Management (CXM) pioneer SandSIV to improve the customer experience through deeper, more holistic insight, and provide greater staff motivation and engagement SandSIV, the…
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Latest report by Videology finds cross-screen audience buying and measurement capabilities make Advanced TV the fastest growing advertising platform Videology, the leading software provider for converged TV and video advertising, today…
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Zilliant scooped $30 Million from Goldman Sachs last week. It will use the capital to fund global growth opportunities in the B2B enterprise industry across multiple sectors Zilliant, an Artificial Intelligence-driven SaaS-based B2B…
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To help marketers crack the puzzle of engaging B2B customers more effectively, Leadspace announced the launch of world’s first B2B Audience Management Platform in the martech industry. The Audience Management Platform leverages…
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One relationship that has dominated our discussions of marketing leadership for the past 15 years is that between Marketing and Sales. So, what actually CMO and CFO share amongst each other to get the business run like a fine machine? How…
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SDN solution will enable distributed production between the broadcaster’s two main locations Nevion, award-winning provider of virtual media production infrastructure, announced that TV 2 (www.tv2.no), the largest commercial…
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New partnership allows HubSpot users to track and target prospects based on video usage analytics from Brightcove. Inbound marketing leaders HubSpot, and video solutions provider Brightcove, recent partnership announcement will help the…
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PacketZoom CEO talks to MTS to explain factors that affect app performance and help marketers identify CDNs to bring excellent CX without disruptions. CMOs are increasingly leveraging the power of mobile app to drive customer engagement in…
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Nevion Virtuoso CP4400 DTT processors and VideoIPath management software for a reliable transport over IP Nevion, award-winning provider of virtual media production infrastructure, announced that Finnish network terrestrial…
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Knotch, the leading independent provider of digital marketing intelligence, announced Knowledge, the second product in their ‘Intelligence Suite for Brands’. The product is now online and has a version that is free to the public as well as…
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Two mega events in 2017-- Super Bowl and the annual Oscars, left me wondering how many viewers watched the ceremonies online -- be it via live streaming apps, or on hosted TV channels! While it may take some time for data scientists to come…
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Over 100,000 people are expected to attend the Mobile World Congress 2017, starting today at the spectacular Fira Gran Via, in Barcelona. Already one of the biggest tech events in the calendar, this years MWC promises to be another feast of…
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When Facebook announced that it wants to show more ads to users and help advertisers monetize social media platforms, we knew 2017 will be a big year for “Video Advertising”. But wait! What if your customers don’t want to see those ads…
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In news that is sure to make YouTube users everywhere rejoice, Google has decided to kill the no-skip 30-second ad format in 2018. In an official statement reported by Campaign, a Google spokesperson said the move was aimed at providing a…
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Marchex, a mobile advertising analytics company, today announced a partnership with Facebook that will integrate across their social analytics solution and into an industry-leading analytics platform, Marchex Omnichannel Analytics Cloud.…
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Advertisers are increasingly looking to gain healthy momentum in programmatic across mobile, video, audio, and other media formats. As advertisers continue to thrust internet’s power to connect with today’s audiences using interactive…
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Intercom, the leading customer messaging platform, has announced a key partnership deal with the pioneer in crowd-sourced security testing – Bugcrowd. The latest partnership is important for marketers challenged by a drop in customer…
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New data from Urban Airship shows that when marketers don't message new opt-in app users, they are wasting 95 cents of every dollar spent acquiring them. Only five percent continue to use those apps 90 days after first open, which…
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