Where Netflix Meets Black Twitter

Black Entrepreneur Launches Social Streaming Platform

First teased last fall – X On Demand (xod.tv) has finally gone live. The Netflix-style site, with a social twist, boasts a growing library of works by Black filmmakers, with at least one person of Black American/African decent in a leading role both in front of and behind the lens – prerequistes for a project to be considered for the site. While billing itself as a platform “dedicated to showcasing works by Black filmmakers and content creators”, XOD steps up the streaming game by incorporating a bevy of social media features.

Subscribers to the site will be able to connect with one another through:

• Friend’s lists
• Direct messaging
• Live public and private text and video chat on movie/show pages… and more.

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“When I originally set out to create the site, I knew that I wanted it to be something that would be a game changer for Black creators, like myself, who were struggling to find a home for their work,” says X On Demand Founder and CEO Rashidah De Vore. “After I began doing more research into the market and breaking down the pros and cons of what was out there, I realized I needed to do something more to really set us apart. It was then that I started looking towards not only making XOD an entertainment destination from the streaming end, but in a way that was culturally relevant to the Black community. We’re already using a mix of platforms to voice our opinions on shows and movies we’ve watched – why not have it all in one place.”

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XOD offers three monthly subscription plans, with prices ranging from free to $9.99. Each includes Ultra HD and HD video streaming (where applicable), and the site is accessible across all desktop, laptop, and mobile devices – with dedicated mobile and TV apps set to debut later this year. To celebrate its launch, the first 5000 Gold plan subscribers ($4.99/mo) will receive their first month free. Considering certain features, such as video chatting, are only available on the Gold and Black ($9.99/mo) plans – now may be the time to take advantage of it.