Lifesight Audience Is an Interest-Based Audience Data Solution to Help Brands Better Target Consumers Based on Real-World Purchasing Behaviours Lifesight, a …
LiveIntent Announces New Onboarding Service
Flexible New Service Will Level Digital Market Playing Field by Empowering Brands and Publishers to Take Control of Their Data …
Pandora Stories Launches Combining the Best of Podcasts and Playlists for Artists and Creators
Creators of All Types Now Able to Reach Tens of Millions of Pandora Listeners with Uniquely Personal, Music-Driven Stories Pandora, …
AppsFlyer’s People-Based Attribution Provides New Insights Connecting the Consumer Journey Across Mobile and Beyond
People-Based Innovations Introduce New Cross-Device, Cross-Channel Intelligence and Dashboards to Measure and Connect Data Across Web, Apps and More AppsFlyer, …
ON24 Has Record 2018; Poised for Momentous 2019
Company Is Rapidly Approaching $100 Million in ARR With 70% of marketers indicating their spending on Demand Gen will increase in the …
Study: Social Media Has the Least Influence on Retail Technology Purchases
Research from CCgroup Reveals the Biggest Influences on Technology Vendor Selection by Major UK Retailers Insight driven Tech PR Agency, CCgroup, …
IRI Finds Consumer Confidence Making Big Impact on E-Commerce Growth
IRI Consumer Connect Survey Reveals Consumer Confidence Remains Favorable, with Millennials and Generation X Struggling the Most; 64 Percent of …
Merkle Launches 2019 Marketing Imperatives, A CMO’s Roadmap to People-Based Marketing
Book Outlines Three Pillars to Achieve Transformation Through Integration of Key Business Functions Merkle a leading technology-enabled, data-driven performance marketing …
Sensory Experiences Drive 9 out of 10 Shoppers Back to Stores, Says Global Mood Media Study
Mood Media’s New Study, “Elevating the Customer Experience: The Impact of Sensory Marketing,” Examines the In-Store Customer Experience Across Ten …
JDA Luminate Store Optimizer Enhances In-Store Experience with New Collaboration Capabilities
JDA’s New Dynamic Tasking Module Automatically Prioritizes the Most Important Tasks First, Driving a Lift in Customer Satisfaction and Affinity …
Casinoble – Search Volumes for Online Casino in Europe
We can see a changing environment developing for online gambling in Europe. More countries are getting regulated with Sweden as the latest country …
KIOSK Information Systems and Beabloo to Demonstrate Targeted Facial-Recognition Advertising Through Digital Signage at NRF 2019
Beabloo, a pioneering company in Active Customer Intelligence solutions that improve retail customer experience, is collaborating with KIOSK Information Systems (KIOSK), an …
The 4th Industrial Revolution – Powered by Millennials
The battle between east and west is on for the technological, intellectual and investment superiority of the 4th Industrial Revolution, according …
Frost & Sullivan Recognizes Mapbox for Its Highly Impactful Platform for Mapping and Live Location
Mapbox Equips Developers with Compelling Tools to Deliver Innovative Applications to Businesses and Consumers Based on its recent analysis of …
New Platform Brands.Buzz Digitalizes Word-Of-Mouth Enabling Consumers and Businesses to Directly Support Each Other
Technology Platform Delivers Viral Marketing Results Through Instant Digital Access to Small Family and Friends’ Networks. Businesses Grow While Directly …
Signal and Flashtalking Partner to Extend Industry-Leading Identity Solution to People-Based Ad Serving Platform
Signal, the leading provider of real-time customer data onboarding and identity resolution, and Flashtalking, a global independent ad serving and ad management …
VNTANA & Mall of America Launch First-Ever Interactive Shopping Hologram Concierge
Industry-First Experience Provides Consumers a Personalized and Frictionless Mixed Reality Shopping Experience VNTANA, a leading mixed reality company, and Mall …
Monetate’s Five Day Global Holiday E-Commerce Analysis Reveals A Drop in Shopping Cart Conversion Rate
Increased Website Traffic Is Not Converting to Increased Purchases, as Cart Abandonment Rates Rise During Thanksgiving, Black Friday and Cyber …
Thunder Receives Highest Score in Current Offering Category in Independent Creative Advertising Technologies Report
Thunder Experience Cloud, the leader in people-based ad serving, was among the select companies that Forrester invited to participate in …
The Principles of Personalisation: Avvio Releases Expert Guidelines for Hotel Websites
Global technology provider Avvio has released a whitepaper on personalisation which specifies six guiding principles for hotels to follow in order to …