Consumers spend more time on the open web, trust what they see and read more, and find the advertising more effective and impactful as compared to Facebook, Instagram, YouTube and…
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True Influence Marketing Cloud is a combination of data, platform technology and the company's intent-based solutions to increase brand performance and improve ROI True Influence, the…
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As US Snack Leader Preps for Biggest Snacking Day of the Year, Nine out of 10 Americans Say Game Isn't Complete without Snacks and Dips As fans prep their platters for the Super…
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Making New Year's travel resolutions more affordable through the power of science Chasing the Northern Lights is now within reach. Starting Jan. 13, flyers will have the…
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Driving a Shared Mission of Providing Advertisers and Marketers With Actionable Real-World Insights Aligned to Digital Signals Quadrant.io, the leading data and technology provider…
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Customized Offering Improves Retailers’ Personalized Experiences for Shoppers Merkle, a leading technology-enabled, data-driven performance marketing agency, announced the launch of…
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Comscore and Rentrak Leader Joins MarketCast to Help Grow Its Theatrical and Studio Business MarketCast announced the appointment of Steve Buck as its Senior Vice President of…
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The Detroit Pistons and Rocket Fiber announced a partnership in which the Detroit-based technology company will serve as the official internet and network services partner for the…
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Leading San Diego Marketing Companies Launch Second Iteration of #LikeACaesar If you're into Minotaurs, levitation, white horses and drones, you're going to like the new creative work…
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Black Friday shopping at physical stores saw a 4.2% increase in sales compared to 2018, according to First Data Insights. The Black Friday 2019 SpendTrend Holiday Snapshot from First…
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From November 12th to 15th, the LVMH Group organized, for the first time in Japan, its DARE event (Disrupt, Act, Risk to be an Entrepreneur) – a global initiative at the…
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In an era where e-commerce and retail brands are competing against each other to gain consumer attention, Louis Vuitton has not only managed to survive and sustain but also pull a…
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Phoenix, San Diego and Austin have the largest numbers of workers who said online shopping hinders productivity The internet makes it easy to shop around the clock, and many workers…
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Integration will help publishers prepare for a cookieless ecosystem OpenX announced the integration with LiveRamp and its IdentityLink and Authenticated Traffic Solution (ATS) into…
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Six in 10 Shoppers Agree Self-Checkout Solutions Provide an Improved Customer Experience Zebra Technologies Corporation , an innovator at the edge of the enterprise with solutions…
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Getty Images, a world leader in visual communications, and Adolescent Content, a media company representing Gen Z and millennial creatives, have announced an ongoing partnership that…
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Creates DMS Insurance To Support Digital Performance Marketing Needs Of Insurance Companies Digital Media Solutions® (DMS), the largest single entry point for scalable and reliable…
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The leading martech company, LiveRamp is reaping the benefits of providing the best technology and customer service to its existing customers in the fast-evolving Subscription Economy.…
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Visier Earns Recognition from Deloitte for the Third Straight Year in a Row  Visier, the recognized leader in people analytics and planning, announced the company has been listed on…
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Digital Media Solutions® (DMS), the largest single entry point for scalable and reliable people-based marketing solutions, announced its acquisition of insurtech company UE.co,…
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