LiveIntent data suggests these campaigns should optimize for Friday and Sunday afternoons LiveIntent, the people-based marketing platform that reaches 250 …
Successful E-Commerce Personalization Starts with the Right Data
Enter e-commerce personalization—a way companies can effectively engage with their customers through highly relevant product offers, recommendations, and other valuable …
CalAmp’s TRACKER U.K. Expands Global Telematics Expertise With SmartDealer And SmartDrive
TRACKER SmartDealer™ and SmartDrive™ give U.K. dealers and their customers access to innovative, value-added connected car services CalAmp, a technology …
LiveIntent Taps Drawbridge and Tapad Vet Jon DeGennaro as VP of Identity Sales
Industry Veteran to Lead Growth of Company’s New Identity Business LiveIntent, the people-based marketing platform powered by the email address, …
LiveIntent Taps MediaMath Vet Jessica Muñoz as VP of Product Marketing
Supercharged Product Marketing Services Will Power LiveIntent’s Platform and Identity Business LiveIntent, the people-based marketing platform powered by the email …
Moxy Hotels Creates First-Class Guest Experiences With Avaya
Avaya IX Workplace unified communications creates a seamless engagement experience for customers and employees Moxy Hotels is Marriott’s newest hospitality …
Discogs Releases iOS App 2.2 Update Improving Discoverability And Explorations
Discogs, the world’s foremost Database, Marketplace, and Community for physical music, announces the launch of version 2.2 of the Discogs iOS App allowing …
:betr Announces Positive Media Platform to Unlock Development and Wellness for GenZ
Building a positive community for young people, driven by them :betr, an emerging media content platform with a mission to …
LiveRamp Completes Acquisition of Data Plus Math
LiveRamp®, the trusted platform that makes data accessible and meaningful, announced that it has completed the acquisition of Data Plus …
Hitachi High-Tech Group to Lead Japanese Distribution of SparkCognition’s Automated Machine Learning Modeling Product, Darwin
Hitachi High-Technologies Corporation announced that Hitachi High Technologies America, Inc. (CEO: Craig Kerkove), a subsidiary of Hitachi High-Tech, will team …
Copacino+Fujikado Helps Brands Navigate LGBTQ+ Marketing Beyond Pride Month
Seattle Creative Agency’s LGBTQ+ Employees Spearhead Pride Guide Copacino+Fujikado, an independent creative agency in Seattle, Washington, announces the launch of …
New Study Finds Millennials Are the Biggest Audio Generation, Listening to More Content Than All Others: More Types, More Times, More Places
Study Finds Radio Continues to Reach More People on a Daily and Weekly Basis Than Any Other Media and Dominates …
LiveRamp to Acquire Data Plus Math to Enable Next-Generation TV Currency
Big Win for the Entire Ecosystem, Providing All Participants With a Better Way to Buy, Sell and Measure Data-Driven TV …
Publicis Sapient Announces John Maeda as Chief Experience Officer
Publicis Sapient, the digital business transformation hub of Publicis Groupe, has announced the appointment of John Maeda as Chief Experience …
Study: Consumers Reject Brands That Advertise on ‘Fake News’ and Objectionable Content Online
New Harris Poll and DoubleVerify research reports that consumers hold advertisers accountable for the credibility and accuracy of the content …
Rakuten Marketing’s DealMaker New York to Share Key Findings to Enable Better Online Performance for Marketing Leaders
Professor Ayanna Howard, Ph.D. to Keynote Rakuten Marketing will host another of its anticipated networking events, DealMaker, on Wednesday, June …
Four Measurement Best Practices for Retail Marketers
The explosion of digital channels, platforms, and devices is both a blessing and a curse for retailers. Retail Marketers can …
Waze and Arrive Unveil Enhanced Trip Planner for Stadiums and Venues
Prompts Users When to Leave and Routes Drivers Directly to Venue Parking Garages, Reducing Congestion and Making it Easier for …
Bioz Launches the Next-Generation of Its Industry-Leading AI Search Engine for Life Science Experimentation
New AI Platform Accelerates Scientific Research and Drug Discovery, includes over 300 Million Product Listings from 50,000 Vendors Bioz, Inc., …
NexTech And LivePerson To Demo Conversational Commerce Platform Integrating AR With Messaging On Main Stage at AWE USA Conference May 31, 2019
Company to Present a New Use Case for Sentiment Analysis Capabilities Within Its AR E-commerce Platform, Featuring Conversational Commerce Technology …