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Native & Programmatic Advertising

Gina Garrubbo, President And CEO Of National Public Media, Named Chair Of IAB Board Of Directors

PRNewswire Mar 9, 2021 0
NBCUniversal's Krishan Bhatia Elected Vice Chair New Board Members Include Top Executives from Unilever, Google, and the National Football League The Interactive Advertising Bureau…
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Social

Perion Launches Paragone – First Social Actionable Performance Monitoring (APM) System

Business Wire Mar 8, 2021 0
Coinciding with re-branding from “MakeMeReach”, Paragone, SaaS platform, disrupts Social advertisement performance marketing. Perion Network Ltd., a global technology…
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Video Platforms

Jason Wood CEO Explains How The YouTube Algorithm Has Changed In 2021

MTS Staff Writer Mar 3, 2021 0
Jason Wood CEO Explains How The YouTube Algorithm Has Changed in 2021 Jason Wood CEO knows YouTube better than most people. YouTube launched on February 14, 2005, and has changed the…
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Native & Programmatic Advertising

Top Instagram Advertising Tools for Food Businesses

MTS Staff Writer Feb 22, 2021 0
Instagram has become a powerful tool for businesses. Even more so for the food industry. There are over 327 million posts tagged #food on Instagram. Additionally, as per The…
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Social Media Advertising

Smartly.io Accelerates Growth in 2020, Empowering Brands to Scale Social Advertising

MTS Staff Writer Dec 11, 2020 0
Company continues to innovate and attract new talent, appointing new CRO Smartly.io, the leading social advertising automation platform for creative and performance marketers, reported…
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Social Media Advertising

Tiger Pistol Earns the Prestigious Digiday Honor of “Best Social Marketing Platform” for Second Year…

prweb Nov 25, 2020 0
Tiger Pistol Platform Simplifies Social Advertising, Increases Performance Tiger Pistol, the only social advertising platform that delivers local activation at global scale, was…
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Social Media Advertising

StitcherAds Helps Retailers Promote Products from Black-Owned Businesses During Facebook’s #BuyBlack…

Globe Newswire Nov 20, 2020 1
StitcherAds, the leading platform for ad solutions and shopping experiences that drive incremental sales on Facebook, Instagram, Pinterest, and Snapchat, announced that it's lending its…
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Social Media Advertising

Smartly.io Research Reveals Majority of Retailers Will Increase Social Advertising Spend on Facebook…

MTS Staff Writer Nov 20, 2020 3
81% of retail marketers wish to automate at least part of the creation and delivery of social advertisements in the New Year Smartly.io, the leading social advertising automation…
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Social Media Advertising

FreakOut Launches FreakOut Social

prweb Nov 17, 2020 0
FreakOut, the global marketing technology company, part of FreakOut Holdings launches FreakOut Social powered by Spaceback, a new technology utilizing advertisers’ social media posts as…
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Social Media Advertising

Digimind Named a Strong Performer in Social Listening Platforms

MTS Staff Writer Nov 13, 2020 0
Digimind announced that it’s been named a Strong Performer in The Forrester Wave: Social Listening Platforms, Q4 2020 report. Forrester identified the 10 most significant providers in…
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Apps for Business

179 Organizations Worldwide Call on Google to Ban Apps that Encourage Smoking and Vaping from Google…

PRNewswire Oct 28, 2020 0
The Campaign for Tobacco-Free Kids along with 179 organizations from 62 countries today called on Google to adopt a new policy prohibiting applications that encourage the purchase or…
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Social Media Advertising

Tiger Pistol Achieves Social Advertising Milestone

PRNewswire Oct 27, 2020 0
The World's Largest Third-Party Publisher of Local Social Advertising Exceeds 1 Million Campaigns Tiger Pistol, the only social advertising platform that delivers local activation at…
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Social Media Advertising

The Number of Facebook Users Soared 430% in the Last Decade

Sudipto Ghosh Oct 27, 2020 0
Facebook, YouTube, and TikTok to Hit 5.9 Billion Users in 2020, a 900 Million Increase YoY; With 311 Million Users as of October, India Is the Largest YouTube Market The year 2020 has…
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Social Media Advertising

Study: Global Social Media Ad Spend Soars, Signaling Brand Confidence in Digital Channels

PRNewswire Oct 22, 2020 0
Socialbakers, the leading social media marketing platform, released a comprehensive report on Social Media Trends for Q3 2020. The report reveals that despite a turbulent three quarters…
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Social Media Advertising

MarTech Interview with Robert Rothschild, VP and Global Head of Marketing at Smartly.io

Sudipto Ghosh Oct 16, 2020 4
"Monitoring shifts in consumer behaviors and offering new purchasing options – such as in-app shopping on social platforms will be the key to success for brands in the coming months."…
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Social Media Advertising

Smartly.io Named Pinterest Creative Partner for Offering Advertisers Creative at Scale

MTS Staff Writer Oct 8, 2020 2
Creative automation and on-demand services empower brands to grow Pinterest advertising Smartly.io, the leading social advertising automation platform for designers and performance…
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Social Media Advertising

Aisle Rocket Launches Advanced Predictive Analytics for Facebook Advertisers

MTS Staff Writer Sep 25, 2020 2
New “CATIE” Solution Optimizes Facebook Ad Creative on Performance, Cost Aisle Rocket, a growth-driven marketing agency that unifies creative services, data and technology to drive…
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Social Media Advertising

Amobee Announces Global Social Data Partnership With Lotame

MTS Staff Writer Sep 23, 2020 30
Amobee, the global advertising technology company reinventing advertising for the converging world, announced a global social data partnership with Lotame, the leading global provider…
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Social Media Advertising

Facebook Supports Sub-Saharan Africa Region with New Office in Lagos, Nigeria

Sudipto Ghosh Sep 21, 2020 3
Facebook has expressed its interest in opening a new office in Nigeria. Facebook Nigeria office will be home to various teams servicing the continent from across the business, including…
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Social Media Advertising

Kargo Acquires Rhombus, Introduces Social Canvas, Exclusive Social Embed Ad Format

Globe Newswire Aug 26, 2020 0
Kargo, the leader in mobile advertising, announced that the company has acquired Rhombus, an ad platform built around embedded social content on publishers’ sites. Now called Social…
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