New Acquisition Deepens Investment in AI and Conversational Marketing to Transform the Way Brands Engage with Customers Today, Leanplum announced the acquisition …
Headway Acquires Mobile-First Programmatic Platform Smadex
Headway Reinforces Its Mobile Marketing Capabilities with Acquisition of Mobile-First Programmatic Platform Smadex Headway, a leading provider of mobile, programmatic, …
Verve Acquires Leading In-App Mobile Video Platform Receptiv
Verve Will Also Add Receptiv’s High-Performing Video Ad Formats to the Verve Foundry Creative Studio Portfolio Verve, the leader in …
Gartner L2 Report Offers Brands a Roadmap to Enhance Their Mobile Marketing
Digital Benchmarking Firm Gartner l2 Releases Its Inaugural Intelligence Report: Mobile Marketing 2018 The Gartner L2 Mobile Marketing report evaluates …
YouWorld Announces Turnkey Mobile Marketing Solution to Reach China’s Rising Independent Travelers
YouWorld Content Distribution Toolkit (CDT) Provides Seamless Integration with Top Travel Apps and Retailer Marketing Channels YouWorld Inc. – the …
Verve Announces Additions To Executive Leadership Team
Erin Madorsky and Joseph Galarneau Sign on as Chief Revenue Officer and Chief Product Officer at Verve Verve, the leader …
Kochava SmartLinks: One Dashboard For All Deep Links
Full Support for Universal Links, App Links and Hosting of Landing Pages Kochava, the industry leader providing holistic measurement solutions …
AUDIOALGORITHMS Reveals an Advanced Mobile Marketing Solution – USONIQ
USONIQ Is a Brand New Marketing Tool and Sales Channel Based on Inaudible Sound USONIQ uses sound so as to remotely …
TCS Wins Six Stevies at the 2018 American Business Awards
Tata Consultancy Services Honored for the TCS NYC Marathon App, its Ignite My Future In School Program and as a …
Mobvista Appoints Ramon Zhu as Vice President of AI and Machine Learning
Mobvista Plans for an AI-driven Advertising Future With the Appointment of Ramon Zhu Mobvista, Asia’s leading ad tech company, has …
CrossInstall Launches Creatives as a Service to Develop Playable Mobile Ads for Facebook, Google, and Other Platforms
CrossInstall, a provider of programmatic interactive mobile ads, unveiled Creatives as a Service (CaaS), a new unit dedicated to producing …
Agency Spotter Ranks the Best Mobile Marketing Agencies in New Report
The Top 20 Report Makes Public the List of the Best Mobile Marketing Agencies on the Agency Spotter Website The …
Verve Releases New Research Quantifying Advertiser Adoption of Data and Analytics
Top Digital-Marketing Leaders Pinpoint the Industry’s Progress with Data, Analytics, and the Data-Driven Personalization of Campaign Creative Verve, the leader …
IFTTT Mounts $24 Million Funding Led By Salesforce Ventures to Build a More Connected World
IFTTT Platform Customers Have the Opportunity to Integrate with over 600 Devices and Apps IFTTT, a leading applet creation platform, …
Why it’s Time for a Mobile Email Strategy, and How to Get It Cracking
Mobile Email Strategy Is About How A Brand Leverages The Potential Of Mobiles, Which Are In Essence Digital Swiss Knives …
Verve Hires Mobile Industry Veteran Mark Fruehan to Lead Enterprise Platform Initiatives
Renowned Mobile Innovator Mark Fruehan Will Drive Verve’s Programmatic, Enterprise, and Indoor Location Solutions Verve, the global leader in location-powered …
Urban Airship Taps Former Salesforce-Pro Michael Stone as SVP of Marketing
Michael Stone Is a Former Salesforce Executive who Brings More Than 25 Years of Technology Marketing Experience to Further Accelerate Global …
IRIO Mobile Marketing Launches New Chat Product For Customer Engagement
Company Provides Real-Time Communication Option to Convert Sales and Generate Qualified Leads Faster IRIO, a cloud-based SaaS platform that creates …
Aki Technologies Taps Todd Benedict as Chief Revenue Officer
Moment Marketing Science Company Rounds Out Executive Team; Launches Aggressive Sales Recruitment Efforts Aki Technologies has announced the hiring of …
Mexican Startup Flyr Raised US $6 Million to Democratize Social-TV Advertisement
Flyr, a Mexican Startup in Silicon Beach, Democratizes Production of TV-Quality Advertisement for iPhone and IPad Users Worldwide Initially raising …