Mobile Marketing & App Marketing

Verve Hires Mobile Industry Veteran Mark Fruehan to Lead Enterprise Platform Initiatives

Renowned Mobile Innovator Mark Fruehan Will Drive Verve’s Programmatic, Enterprise, and Indoor Location Solutions Verve, the global leader in location-powered

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PRNewswire2 days agoApril 19, 2018 1 55

Urban Airship Taps Salesforce-Pro Michael Stone as SVP of Marketing

Mobile Marketing

Urban Airship Taps Former Salesforce-Pro Michael Stone as SVP of Marketing

Michael Stone Is a Former Salesforce Executive who Brings More Than 25 Years of Technology Marketing Experience to Further Accelerate Global

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Sudipto Ghosh2 days agoApril 19, 2018 0 141

AI/ML, Intelligent Assistants, Mobile Marketing, Sales & Marketing

IRIO Mobile Marketing Launches New Chat Product For Customer Engagement

Company Provides Real-Time Communication Option to Convert Sales and Generate Qualified Leads Faster IRIO, a cloud-based SaaS platform that creates

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PRNewswire4 days agoApril 17, 2018 0 95

Mobile Marketing

Aki Technologies Taps Todd Benedict as Chief Revenue Officer

Moment Marketing Science Company Rounds Out Executive Team; Launches Aggressive Sales Recruitment Efforts Aki Technologies has announced the hiring of

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Sudipto GhoshApril 11, 2018, 12:16 amApril 11, 2018 1 107

Mexican Startup Raised US $6 Million to Democratize Social-TV Advertisement

Mobile Marketing, Social Media Advertising, Video Advertising

Mexican Startup Flyr Raised US $6 Million to Democratize Social-TV Advertisement

Flyr, a Mexican Startup in Silicon Beach, Democratizes Production of TV-Quality Advertisement for iPhone and IPad Users Worldwide Initially raising

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PRNewswireApril 9, 2018, 5:30 pmApril 9, 2018 0 166

Mobile Marketing

Liftoff’s Data Shows Mobile Users Increasingly Engaged with Finance Apps

Ahead of Regulatory Changes, Liftoff Data Reveals Now is the Time for Finance App Makers to Capture Market Share in

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Sudipto GhoshApril 7, 2018, 8:30 amApril 5, 2018 0 155

B2B Commerce, Mobile Marketing

DeepMarkit Launches Gamify For All Platforms

Gamify Was Launched on Shopify on February 14, 2018 DeepMarkit Corp announces that its Gamify conversion tool for online merchants is

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PRNewswireApril 3, 2018, 3:45 pmApril 3, 2018 0 106

Behavioral Marketing, Mobile Marketing

Blis Explores the Meaning of A “Conscious Consumer” in a New Report

In Their Latest Study, Blis Examines Consumer Research Married with Their Own Location-Based Data to Construct a New Framework for

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Sudipto GhoshMarch 28, 2018, 10:50 pmMarch 29, 2018 0 180

Mobile Advertising, Mobile Marketing

Verve Study: Mobile Creative Powered by Location Drives 2X Consumer Engagement

New Verve Study Offers Insights to Ensure Advertisers Are Unlocking the Power of Various Data Sources, Including Location Insights, When

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Sudipto GhoshMarch 26, 2018, 5:15 pmMarch 26, 2018 0 161

Audience Data, Mobile Marketing

Valassis Says, 36% of the US Shoppers Have Used a Shopping List App

According to the Latest Valassis Report, More Than 60 Percent Say They Constantly Plan Their Purchases and 36 Percent State

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Sudipto GhoshMarch 21, 2018, 9:58 pmMarch 21, 2018 0 256

Mobile Marketing, Sales & Marketing

TeleSign SMS Messaging Integrates with Microsoft Dynamics 365 for Marketing

TeleSign App Dynamics 365 Allows Marketers to Enrich Customer Journey with SMS-Based Marketing Campaigns, Alerts, Reminders, and Notifications TeleSign announced that

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MTS Staff WriterMarch 21, 2018, 3:20 pmMarch 21, 2018 0 178

Tencent Video Achieved 62.59 Million Paid Subscriptions, Maintaining No.1 Position in China Online Video Industry

Mobile Marketing, Video Platforms

Tencent Video Leads Chinese Online Video Industry with 62.59 Million Paid Subscriptions

Comprehensive and Premium Content Matrix Caters to Diversified Viewers’ Demand Whilst Self-Commissioned Programs Drive Its Paid Subscription Growth Tencent Video

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PRNewswireMarch 19, 2018, 7:00 pmMarch 19, 2018 0 135

Mobile Marketing

CleverTap Strengthens Its Partner Ecosystem by Getting Best-Of-Breed Mobile Marketing Solutions Under One Roof

CleverTap Partners Drive Growth and Increase Revenues by Collaborating with a Variety of Powerful Marketing Technologies CleverTap, a mobile marketing

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PRNewswireMarch 15, 2018, 5:50 pmMarch 15, 2018 0 121

Mobile Advertising, Mobile Marketing, Staff Writers

GlobalWide Media Joins TUNE Certified Partner Program to Advance Mobile Marketing Standards

The Latest Partnership with TUNE’s HasOffers Platform to Provide Increased Value for Partners and Customers GlobalWide Media (GWM), a leader in

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Sudipto GhoshMarch 14, 2018, 11:09 pmMarch 14, 2018 0 390

AI/ML, Apps for Business, Mobile, Mobile Marketing

Cheetah Mobile Announces Changes to the Board of Directors

The Board Has Appointed Ning Zhang, Tianyang Zhao and Dr. Yi Ma, Each as an Independent Director Cheetah Mobile, the

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PRNewswireMarch 13, 2018, 10:24 pmMarch 13, 2018 0 335

Mobile Marketing

NETGEAR Joins Swrve Series D Funding Round After Successful Deployment of Swrve’s Customer Interaction Platform

NETGEAR Has Invested In the Leading Customer Interaction Platform After Improving Upsell Metrics Using Swrve NETGEAR, a leading provider of

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Sudipto GhoshMarch 13, 2018, 8:37 pmMarch 13, 2018 0 578

AI/ML, Guest Authors, Mobile Marketing

Mobile World Congress 2018: What’s Next for Industry Innovation?

Mobile World Congress 2018 (MWC 2018) has always been much more than just a launch pad for the latest handsets

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Adam CoreyMarch 10, 2018, 6:00 pmMarch 9, 2018 0 1642

Mobile Marketing, Social Media Marketing

Ford, Toyota, and Chevrolet Earned The Top Three Spots in the L2 Digital IQ Index; Auto 2018 Report

Digital Benchmarking Firm L2 Inc Releases Its 6th Annual Digital IQ Index: Auto 2018 Report. The L2 report benchmarks the digital performance of 43

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PRNewswireMarch 10, 2018, 5:00 pmMarch 9, 2018 0 877

Mobile Marketing, Video Advertising, Video Marketing

YouAppi’s Second Annual CMO Mobile Marketing Guide Survey Reveals Significant Increase in Video Investment for 2018

Year-over-Year Results Show Video Usage on the Rise Across Every Channel YouAppi, a leading growth marketing platform for premium mobile

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MTS Staff WriterMarch 1, 2018, 9:33 pmMarch 1, 2018 0 1153

SAP Cloud Platform Delivers Customer Innovation for Intelligent Enterprises

Customer Experience Management, Mobile Marketing, Staff Writers

SAP Cloud Platform Delivers Next-Gen Customer Innovation for Intelligent Enterprises

Latest Updates from SAP Cloud Platform Span the Business Model and Mobile Capabilities; New Deliveries Help Customers Become “Intelligent Enterprises”

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Sudipto GhoshFebruary 27, 2018, 7:28 pmFebruary 27, 2018 0 2298

Interview with Joshua Neckes, Co-Founder, Simon Data

Interview with Lou Jordano, CMO, Crimson Hexagon

Interview with Kristine Steuart, CEO And Co-Founder, Allocadia

Interview with Craig Harris, Founder and Chairman of the Board, HG Data

Interview with Mark Frost, CEO, Sitecore

TechBytes with Walt Horstman, SVP Advanced Media & Advertising, TiVo

TechBytes with Eric Marotta, Director Product Marketing, CloudCraze

TechBytes with Laura Koulet, Vice President Legal, Tapad

TechBytes with Steve Borthwick, CTO, Artesian

TechBytes with Ari Saposh, VP, Data, oneAudience

Fireside Chat with Evan Liang

Fireside Chat with Anuj Kucheria

Fireside Chat with Scott Brinker

Fireside Chat with Shawn Schwegman

Fireside Chat with Jeff Pedowitz

TruGreen Partners with IBM Watson for Ads That Recommend Personalized Lawn Care Plans

Disruptive Innovation: SaaS Companies Are Migrating To Purchase Convenience

Drive-To-Store Campaign – Are You Measuring What Really Counts?

An Automated Supply-Side Platform Ecosystem: The Future of Local TV Advertising

What Martech Partnerships Really Say About the State of Digital Marketing

Why Your Brand Needs to Become [P]interesting to Reign Social ROI

How to Nail Your Customer Loyalty Program

The Pedowitz Group is a Revvie Finalist for 2018 Partner of the Year Award

The Power of Event Automation for Better Connectivity in Business

Anura Empowers LeadThink Fight Ad Fraud with Deep Analytics Reporting

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