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        MarTech Interview with Chris Bassolino, Co-Founder and COO, Zype
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        MarTech Interview with Zack Dugow, Founder and CEO, Insticator
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        MarTech Interview with Siamak Haschemi, CEO, Ingenious Technologies
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        MarTech Interview with Deborah Conrad, CMO, Grand Rounds
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        Prediction Series 2019: Interview with Kristen Alexander, CMO, Certain
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        TechBytes with Daniel Dawson, CCTO, Grand Visual
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        TechBytes with Michael Kostow, SVP and GM, Salesforce Pardot
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        TechBytes with Fortuné Alexander, Sr. Director, CX Product Strategy, Oracle
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        The Evolution of the Chatbot Experience
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        6 Insights to Drive Superior Engagement and Conversion in Your Next Influencer Marketing Program
      • How to Create a Winning Marketing Operations Playbook in 3 Steps
        How to Create a Winning Marketing Operations Playbook in 3 Steps
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        How Brands Can Leverage Influencers With Instagram Polls
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        How to Select the Right Chat Tool for Your Business
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      • Underwear and Socks are the Big Winners of Super Bowl LIII
        Underwear and Socks are the Big Winners of Super Bowl LIII
      • 5 Steps to Elevate Your DCO Experience
        5 Steps to Elevate Your DCO Experience
      • Is PayPal a Good Choice for Small Business Owners?
        Is PayPal a Good Choice for Small Business Owners?
      • Four Marketing Trends to Watch in 2019
        Four Marketing Trends to Watch in 2019
      • How to Launch an E-Commerce Business
        How to Launch an E-Commerce Business
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      • The MarTech Fitness Drill 2019: How Much Do You Sweat With Your Marketing Technology
        The MarTech Fitness Drill 2019: How Much Do You Sweat With Your Marketing Technology
      • Hello Valentine! The Marketer is Watching You
        Hello Valentine! The Marketer is Watching You
      • Digital Marketing Statistics Towards the End of 2018
        Digital Marketing Statistics Towards the End of 2018
      • Facebook Realigns Marketing Policy to Support New ‘Ethical AI’ Research
        Facebook Realigns Marketing Policy to Support New ‘Ethical AI’ Research
      • Without Customer Experience, Marketing Technology is HOLLOW in 2019
        Without Customer Experience, Marketing Technology is Hollow in 2019
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Analytics

180byTwo Launches eCHO: B2B Intent Data at the Company Location Level
B2B Data

180byTwo Launches eCHO: B2B Intent Data at the Company Location Level

180byTwo, the leader in B2B Audience Solutions announced the launch of eCHO, the industries first true cross channel location based …

MTS Staff Writer21 hours agoFebruary 22, 2019 0 89
Spotify Chooses Placed for Offline Attribution Measurement
Marketing Attribution

Spotify Chooses Placed for Offline Attribution Measurement

Brands That Leverage Spotify for Their Sales and Marketing Initiatives to Benefit with This Partnership Offline attribution is one of …

Viraj T23 hours agoFebruary 22, 2019 0 105
OneTrust Scales Customer Base More Than 400% to Over 2,000, Doubles Headcount to 600 Employees and is Awarded 16 Patents in 2018
Privacy and Regulations

OneTrust Scales Customer Base More Than 400% to over 2,000, Doubles Headcount to 600 Employees and Is Awarded 16 Patents in 2018

Global Growth Fueled by New Regulations and Consumer Demands for Privacy Protection OneTrust, the largest and most widely used dedicated …

MTS Staff Writer23 hours agoFebruary 22, 2019 0 70
PX Launches Four New Features For Industry’s First Transparent Customer Acquisition Platform
Data Visualization, Sales & Marketing

PX Launches Four New Features For Industry’s First Transparent Customer Acquisition Platform

PX, the leading marketing technology platform to automate and manage customer acquisition, announced the launch of a comprehensive suite of …

MTS Staff Writer24 hours agoFebruary 22, 2019 0 96
PowerReviews Announces Industry's First Product-Specific Insights Solution for Reviews & Consumer Feedback
Content Marketing, Marketing Attribution

PowerReviews Announces Industry’s First Product-Specific Insights Solution for Reviews & Consumer Feedback

Company’s New Intelligence Engine Fuels Analytics Solutions and Reveals Emerging Opportunities for Brands Based on Their Consumer Reviews PowerReviews, a …

MTS Staff Writer1 day agoFebruary 22, 2019 0 72
Segment Launches New Program to Help Early Stage Startups Achieve Product Market Fit and Maximize Growth
Customer Data Platforms

Segment Launches New Program to Help Early Stage Startups Achieve Product Market Fit and Maximize Growth

Startups Will Receive Up to Two Years’ Free Access to Segment’s CDI, Alongside Great Deals for Leading Applications from Google …

MTS Staff Writer2 days agoFebruary 21, 2019 0 155
TIBCO Announces Enhanced Mashery API Management Solution
Analytics

TIBCO Announces Enhanced Mashery API Management Solution with Cloud-Native Design

API Platform with Cloud-Native Deployment Offers Market-leading Capabilities, Enhanced DevOps Agility, and Security TIBCO Software Inc., a global leader in …

MTS Staff Writer2 days agoFebruary 21, 2019 1 141
Invoca Achieves 115% YoY Growth Fueled By Enterprise Customers in Telecommunications, Financial Services, and Healthcare
Analytics, Sales & Marketing

Invoca Achieves 115% YoY Growth Fueled By Enterprise Customers in Telecommunications, Financial Services, and Healthcare

Fortune 500 Brands Select Invoca to Drive Revenue from Connecting Digital Marketing and Inbound Phone Calls Invoca, an AI-powered call …

PRNewswire2 days agoFebruary 21, 2019 0 152
DoubleVerify Acquires Digital Video Technology Company, Zentrick
Analytics, Video

DoubleVerify Acquires Digital Video Technology Company, Zentrick

DoubleVerify, the leading independent provider of marketing measurement software and analytics, announced that it has acquired Zentrick, a digital video …

MTS Staff Writer3 days agoFebruary 20, 2019 0 175
Lotame Sees 460% Growth in Second-Party Data Adoption Globally
Audience Data

Lotame Sees 460% Growth in Second-Party Data Adoption Globally in 2018

Company Launches Syndicate Online Marketplace to Provide Further Transparency in Second Party Transactions Lotame, a real-time data solutions company that …

MTS Staff Writer3 days agoFebruary 20, 2019 1 211
Absolutdata Integrates IBM Watson for Scalable Business Impact through Enhanced Insight Mining
Analytics

Absolutdata Integrates IBM Watson for Scalable Business Impact through Enhanced Insight Mining

IBM Watson Discovery Portfolio on Absolutdata’s NAVIK AI Platform Enables Enterprise Analytics and Data Mining at Scale Across Sales and …

MTS Staff Writer3 days agoFebruary 20, 2019 0 149
CallRail’s Agency Partner Program Forges New Growth Path for Digital Marketing Agencies
Analytics

CallRail’s Agency Partner Program Forges New Growth Path for Digital Marketing Agencies

The Atlanta-Based Call Tracking and Analytics Provider Launched a Program to Partner with Top Attribution-Focused Digital Marketing Agencies CallRail, the …

MTS Staff Writer3 days agoFebruary 20, 2019 1 146
AppsFlyer’s People-Based Attribution Provides New Insights Connecting the Consumer Journey Across Mobile and Beyond
People-Based Marketing

AppsFlyer’s People-Based Attribution Provides New Insights Connecting the Consumer Journey Across Mobile and Beyond

People-Based Innovations Introduce New Cross-Device, Cross-Channel Intelligence and Dashboards to Measure and Connect Data Across Web, Apps and More AppsFlyer, …

MTS Staff Writer4 days agoFebruary 19, 2019 0 198
Velrada Establishes Partnership with Profisee to Provide Data Management Solutions to Leading Organizations in Australia
Data Management Platforms

Velrada Establishes Partnership with Profisee to Provide Data Management Solutions to Leading Organizations in Australia

Profisee, a leading data management software company, announced a new relationship with Velrada, an Australian 2018 Microsoft Global Partner of the …

PRNewswire4 days agoFebruary 19, 2019 0 124
Alight Analytics Launches Industry-Leading Cross-Channel Attribution
Analytics

Alight Analytics Launches Industry-Leading Cross-Channel Attribution Solution

ChannelMix Keys, the Latest Addition to Alight’s ChannelMix Platform, Helps Marketers Produce True Cross-Channel Attribution Alight Analytics, the industry leader …

PRNewswire4 days agoFebruary 19, 2019 0 196
QueBIT Recognized as the 2019 Top North American AI Business Partner
Analytics

QueBIT Recognized as the 2019 Top North American AI Business Partner

QueBIT Receives IBM’s 2019 Top North American AI Business Partner Award, Presented at IBM’s Think 2019 Conference Held at Moscone …

PRNewswire5 days agoFebruary 18, 2019 0 176
Genies Launches Verified Program to Help Celebrities, Influencers and Brands Increase Engagement on Social Media Platforms via Digital Avatars
B2B Data, Influencer Marketing

Genies Launches Verified Program to Help Celebrities, Influencers and Brands Increase Engagement on Social Media Platforms via Digital Avatars

Genies Celebrates 2 Million Total Genies Created from 200,000 Accounts Genies, Inc., a digital avatar company, announced an SDK in …

MTS Staff Writer5 days agoFebruary 18, 2019 1 177
Merkle Announces Launch of Rapid Audience Layer Solution for Data Integration
Audience Data, CRM

Merkle Announces Launch of Rapid Audience Layer Solution for Data Integration

Cloud-Based Marketing Data Solution Enables Centralized Data Storage and Unifies Audience Insights Merkle, a leading technology-enabled, data-driven performance marketing agency, …

PRNewswire5 days agoFebruary 18, 2019 0 215
Profisee Releases Profisee Platform Version 7.1.1
Data Management Platforms

Profisee Releases Profisee Platform Version 7.1.1

Profisee, a leading data management software company, announced, the general availability of the latest version of the Profisee Platform (v7.1.1). With the …

PRNewswire6 days agoFebruary 17, 2019 1 216
Singular Announces Global-First Cross-Device, Cross-Platform ROI Analytics
Audience Data

Singular Announces Global-First Cross-Device, Cross-Platform ROI Analytics

Marketing Intelligence Platform Releases the First Ever Cross-Device and Cross-Platform Measurement of Marketing Return on Investment Singular, the Marketing Intelligence …

PRNewswire7 days agoFebruary 16, 2019 5 291

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