DiscoverOrg Expands B2B Buyer Intent Data Offering With Enhanced Access to Predictive Intent Data Gives DiscoverOrg Customers Competitive Advantage DiscoverOrg, the …
Interview with Stefan Koenig, Co- Founder and CEO, Hull.io
"Identity resolution has always been a tricky problem because each service has its own way of identifying customers." Tell us …
Cuebiq and Brightline Team Up to Enhance OTT Ad Buys with Footfall Attribution
New Capabilities Prove Ad Value, Optimize Spending, and Can Influence the Creation of More Effective Creative Cuebiq, a leader in …
AppsFlyer’s Tim Smith Joins Yes Lifecycle Marketing as General Manager, Digital Services
Tim Smith has More Than 20 Years of Expertise in the Digital Marketing and Advertising Space Yes Lifecycle Marketing, a …
AdSwerve Acquires Analytics Pros to Further Strengthen Position in Google Marketing Technology
The Denver-Based Google Marketing Platform Partner Acquired One of Google’s Largest Analytics Partners and Resellers, the Seattle-Based Analytics Pros AdSwerve, …
Tealium Continues to Lead in CDP Buyer’s Landscape
The Relevancy Ring CDP Buyer’s Guide 2018 Ranks Tealium Highest in “Integrated Customer View Completeness” and Cumulatively Across Vendors Tealium – the …
Tech Firm Uses Power Bi Embedded to Empower Businesses with Easy-To-Use Prescriptive Analytics
Technology firm River Logic offers an advanced analytics platform to help its customers optimize their businesses end to end through prescriptive analytics. To …
Mavenlink Introduces Mavenlink M-Bridge, the First Professional Services-Centric Integration Platform
Mavenlink M-Bridge Provides Simplicity and Extensibility to Help Services Firms Facilitate their Unique Business Process Mavenlink, the leading provider of …
How Your MarTech Stack Fails to Serve the Customer
In the older days of marketing, back in the early 2000s, a few brave CMOs invested in some rudimentary tools …
75% of High Performing Brands Conduct Advanced Analytics, Study Finds
The Report, Published by Customer Data Platform, Lexer, Has Revealed High Performing Brands Use Data Much More Often The finding …
Brainshark’s AI-Powered Engine for Sales Coaching Wins Gold Stevie® Award in 2018 International Business Awards®
Brainshark Machine Analysis Recognized as a ‘Spectacular Tool for Enhancing the Development Process for Sales Reps’ Brainshark, Inc., delivering SaaS-based …
SessionM Recognized by Gartner for Customer Data Platforms for Marketing and Mobile Marketing Platforms
SessionM Named in 2018 Gartner Magic Quadrant for Mobile Marketing Platform and Gartner Market Guide for Customer Data Platforms for …
TechBytes with Jana Christoviciute, Team Lead, Social, Marin Software
Jana Christoviciute Director, Customer Engagement, and Team Lead, Social, Marin Software Instagram advertising, IGTV in particular, and a band of …
Napkyn Analytics Launches Data Stack Licensing
New Subsidiary Shakes up Marketing Industry by Removing Competition with Agencies Seeking to Access Latest Google Analytics Technology Businesses have …
Artesian Enables BT Local Business to Accelerate Sales Orders
BT Local Business and Artesian Partnership Delivers $8.17 Million in New Revenue Within a Year Leading AI-powered business intelligence service, …
It’s All In The Stories: How To Attract Millennials And Gen Z
Gen Z Is Outpacing Millenials in Consuming Stories on Social Media, Says VidMob Study If you have been wondering how …
Mobile Attribution Myth Busting: Mobile App to Site Tracking
Despite the growing adoption of mobile across all industries and a seismic shift toward mobile-first campaigns, there are quite a …
AMP Agency Develops Proprietary Consumer Identity Strategy Designed to Drive Purchase
Releases White Paper Showing How Brands Can Maximize Every Consumer Interaction to Build Better Personas Based on True Consumer Behaviors …
Amazon Could Completely Move out of Oracle’s Database Software by 2020!
According to Recent Reports, Amazon Could Phase out of Oracle’s Database Software by 2020. This News Has Stirred the Information …
Domino’s Pizza Malaysia Selects Profisee to Support Data Management Initiatives
Profisee, a leading modern data management technology company, announced , Domino’s Malaysia, a technology trailblazing Domino’s Pizza franchisee, is accelerating its quest for …