Deal Will Cement inmarket as a Leading Location Marketing Technology Platform, Further Enriching Real-Time Predictive Advertising and Insights Capabilities inMarket, …
68% of Aussie C-Suite Still Struggle to Prove ROI When Using Location Data in New Study
25% of Senior Marketing Leaders Still Don’t Know How to Apply Location-Based Data Blis, the global leader in real-world intelligence, …
SoundHound INC. Integrates Here Mapping and Location Data into Houndify Voice AI Platform Data
HERE Technologies, a global leader in location platform services, announced a partnership with SoundHound Inc., the leading innovator in voice-enabled …
Quadrant Audiences Launches Offering Highly-Targeted Audience Insights in Asia Pacific
Incorporating Foursquare’s Places Database, Quadrant Audiences to Allow Advertisers to Communicate the Right Message to the Right Person at the …
Inpixon to Acquire Indoor Mapping Leader Jibestream
Inpixon, a leading indoor positioning and data analytics company, announced that it has signed a definitive agreement to acquire Jibestream …
AccuWeather Continues Rapid Expansion with Relocation of Global Office in New York City
State-of-the-art facility at 7 World Trade Center in Lower Manhattan reflects AccuWeather’s continued growth in a variety of key functions, …
British Gas Goes the Extra Mile to Improve Customer Experiences with Local
British Gas has partnered with Localz, leading experts in last mile location and messaging technology, to improve customer experience and …
Reveal Mobile Launches Foot Traffic Attribution Solution
With the Addition of Foot Traffic Attribution, Reveal Mobile Creates a New Standard for Location-Based Marketing and Foot Traffic Reporting. …
In-Vehicle Marketing: People Can Now Buy Coffee Through Their Cars. So, What’s Next?
In-vehicle marketing and services platforms have created a completely new media channel, allowing brands to reach consumers in their vehicles. …
Lack-Luster Localization Prompts Chief Marketers to Re-Examine Global Ops and Realign Agency Dynamics
CMO Council Research Reveals Battle for Balance Between Efficiencies of Centralization and Effectiveness of Localization as Marketers Eye Operational Shifts …
Buddig Launches National Advertising Campaign “Lunchtime Anytime”
New hyper-targeted marketing push looks to redefine “lunchtime” Carl Buddig and Company (Buddig), along with their newly appointed agency of …
what3words Partners With Bordrin to Offer Chinese Drivers an Easy Way to Navigate to Precise Locations
what3words will be a key feature for the Chinese OEM, Bordrin, who will launch their iV6 with in-built what3words navigation …
Mapbox Launches Data Services to Deliver High-Quality Map Data To Customers
Mapbox Launches Data Services to Deliver High-Quality Map Data to Customers Live location and data company Mapbox opens the door …
Waze and Arrive Unveil Enhanced Trip Planner for Stadiums and Venues
Prompts Users When to Leave and Routes Drivers Directly to Venue Parking Garages, Reducing Congestion and Making it Easier for …
Esri Software Powers Location Intelligence in Microsoft’s Defense System Demonstration
‘Tactical Edge Vehicle’ Combines GIS, Artificial Intelligence, and Augmented Reality for Field Missions Esri, the global leader in location intelligence, …
4C Expands Partnership with Placed for TV and OTT Audiences and Measurement
Scope Integration of Leading Location Intelligence & Offline Attribution Creates Unified Solutions for Multi-Channel Marketing 4C, a global data science and …
Donnie Williams Joins Location Sciences as a Non-Executive Director
Location Sciences Group PLC, the pre-eminent global location verification provider to the $106 billion digital advertising industry, is pleased to …
iGeolise Raise £3.2 Million Investment for Their Location Search and Mapping API
Geo API Provider Gets Backing From Sustainability-Focused Investment Firm ETF Partners iGeolise announce £3.2 million funding from ETF Partners. iGeolise …
Here & Now: Create Meaningful Marketing Moments with Location Intelligence
Location intelligence is an extremely powerful tool that helps brands craft precise targeting and creative media to drive meaningful, personalized …