IBM Security announced that it was recognized as a leader in The Forrester Wave: Customer Identity and Access Management, Q4 2020 report. The report cited IBM's support for FIDO2, biometrics, and a broad range of authentication protocols, integration with IBM and third-party identity verification and fraud management solutions, as well as reporting and dashboarding capabilities. Marketing Technology News: Five9 to Acquire Inference Solutions In this year's Forrester Wave for Customer Identity and Access Management…

Brightflag, the AI-powered legal spend management platform, announced its verified integration with Okta, the identity and access management leader. The new solution facilitates both single sign-on (SSO) and user provisioning, making Brightflag the only legal spend management software to offer such capabilities through a verified Okta integration. Marketing Technology News: Dynamic Yield and e-Spirit Expand Partnership The SSO functionality ensures a safe and simple sign-on experience for Brightflag customers. At the…

PingZero provides frictionless login experiences with passwordless authentication including support for the FIDO2 open standard Ping Identity, the intelligent identity solution for the enterprise, announced PingZero, a suite of passwordless authentication features organizations can implement to deliver seamless digital experiences to employees and customers. By eliminating login friction, including the need for usernames and passwords, PingZero boosts employee productivity, improves customer retention and acquisition rates,…

New cookieless ID powers relevant & responsible omnichannel advertising, while empowering consumers with a universal and persistent opt-out across every digital touchpoint, browser & device Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, announced the launch of Lotame Panorama ID, the first global, people-based identity solution for a cookieless open web. Powered by Lotame’s patented graphing technology, its identity…

 Criteo S.A., the global technology company powering the world's marketers with trusted and impactful advertising, announced that it is collaborating with the advertising technology leader, The Trade Desk, on the Unified ID 2.0 initiative. Criteo will provide the sign-on solution and codevelop the transparency portal in Unified ID 2.0. The transparency portal will enable consumers to have unprecedented control over their advertising experience. Both companies will start testing this concept with publishers and other industry…

Businesses using Socure’s Sigma Synthetic Fraud solution achieve auto-capture rates over 90% on synthetic identity fraud in the riskiest 3% of users, for both new and existing accounts Launch debuts on the first day of Money20/20’s MoneyFest Event Socure, the leader in Day Zero digital identity verification, announced the launch of Sigma Synthetic Fraud, its latest addition to the Socure ID+ platform to address the complex and rapidly growing problem of synthetic identity fraud. Synthetic ID fraud, which involves…

Upgraded RelevantID tool provides powerful 360-degree response to escalating problem of survey dupes and frauds Data quality solutions specialist Imperium announced the release of a significantly upgraded version of its flagship ID-validation tool RelevantID. This major release is designed to help market research and panel organizations combat the rise of highly sophisticated synthetic identity frauds that are becoming increasingly difficult to catch using conventional fraud-detection models. Marketing Technology…

Semcasting, creators of the patented IP, location, and device-targeting Smart Zones technology, announced the general availability of Activate, its self-serve, end-to-end identity (ID) resolution, audience design, and attribution platform. The Activate platform was built in direct response to the demand for better control and more transparency in the management of first-party data. At a time when scrutiny over privacy has increased, brands are more cautious about the handling of their customer relationship management…

Solution Frees Marketers From Dependence on Third Party Consumer Data Threatened by Loss of Cookies and Mobile Advertising IDs Neustar, Inc., a global information services and technology company and leader in identity resolution, launched the Neustar Second-Party Data Marketplace powered by Fabrick to help brands improve marketing outcomes across addressable media channels without relying on third-party data threatened by quality and privacy concerns, including the planned loss of third-party cookies and mobile…

AI and expert review drive the verification process, and each session is recorded to provide a defensible audit trail for regulators Jumio, the leading provider of AI-powered end-to-end identity verification and eKYC solutions, announced the launch of a new video-based verification solution for financial institutions and other regulated businesses. This solution is designed for banks, fintechs, cryptocurrency exchanges, digital wallets and other regulated businesses looking to pivot from branch-based onboarding to an…

DocV eliminates manual reviews and produces auto-decisioning rates of 98% Socure, the leader in Day Zero digital identity verification, announced DocV, a fully-automated omnichannel document verification service that expedites onboarding, reduces fraud, and works to eliminate costly manual reviews. Combining the power and scale of machine learning to accurately verify the authenticity of government-issued IDs, DocV produces auto-decisioning rates as high as 98%, in seconds. The most scalable and accurate document …

The company celebrates achievements for employee satisfaction and outstanding leadership Ping Identity, the intelligent identity solution for the enterprise, has been named as a Top Workplace by the Denver Post while Chief Executive Officer and Founder Andre Durand was honored as a Most Admired CEO by The Denver Business Journal. These corporate recognitions from local business organizations come on the heels of a year of significant growth for the company, including the acquisition of personal identity startup, ShoCard and…

Marketers can access AI-driven audiences based on proprietary, cookieless ID Graph ADARA, the market leader in permissioned data and verified identity solutions for digital marketing, announced the launch of ADARA Cortex 3.0, a unique platform that provides access to first party, deterministic and transactional data from over 300 top global brands that represent over 1 billion profiles. These anonymous, people-based profiles power ADARA’s Identity Graph, which brands can use to match, score and activate omni-channel…

JumpCloud announced new integrations that provide IT admins easier user identity lifecycle management across multiple applications from a single platform. These new integrations with Slack, Salesforce, Atlassian, GitHub, and AWS provide streamlined user management to the most common business applications, reducing the time IT admins spend onboarding and offboarding users from hours to minutes. Marketing Technology News: Anzu Appoints Former Activision Blizzard Executive Ruben Dehouck As A New Strategic Advisor…

Saviynt, a leading cloud-built identity governance platform, announced new and expanded integration with Microsoft Azure Active Directory (Azure AD) to provide additional advanced governance scenarios for enterprise customers. The new integration with Azure AD brings additional identity governance capabilities for Microsoft 365 and Azure IaaS using the Saviynt Cloud PAM solution. It also has extended identity governance to Azure AD B2C customers by providing compliance for Azure AD B2C with scoped and delegated…

Marketers within brands, agencies and technology platforms can explore using The Tapad Graph to configure their data how it works best for their business Tapad Inc., the global leader in privacy-safe, cross-device identity resolution, announced a partnership with Snowflake, the cloud data platform, to list data on Snowflake Data Marketplace. Tapad's newly launched listing within Snowflake Data Marketplace facilitates faster adoption of The Tapad Graph for brands, agencies and vendors in the ecosystem. The Tapad Graph will…

Report Gives ForgeRock Highest Score in Strategy Category ForgeRock, the leading provider in digital identity, announced it has been recognized as a Leader by Forrester Research in The Forrester Wave™: Customer Identity and Access Management (CIAM), Q4 2020. Vendors were evaluated for The Forrester Wave on 32 criteria across three categories: current offering, strategy and market presence. ForgeRock received the highest possible scores in the criteria of customer identity verification (IDV) and registration; IDV and…

As today's working environment demands greater flexibility, OneLogin supports Publishing Factory, a fast-growing start-up in digital marketing, with leading identity management technology OneLogin, a global leader in identity and access management, has recently announced the seamless integration of Publishing Factory's web-based and custom applications into one centralised cloud-based portal. This has enabled employees to securely access all essential software – such as Bamboo HR, Amazon Web Services, and G Suite – with a…

Okta, Inc, the leading independent provider of identity for the enterprise, at Okta Showcase, announced Customer Identity and Okta Access Gateway Specializations within Okta Partner Connect. The two new areas of focus coincide with considerable global partner momentum for the company, which has seen an over 400 percent increase in the global channel partner ecosystem in the last two years. The COVID-19 pandemic has created unprecedented challenges for organizations around the world. With millions of people working…

New platform-driven product automates complex identity processes by connecting to every part of the customer experience Okta, Inc., the leading independent provider of identity for the enterprise, at Okta Showcase, announced Okta Customer Identity Workflows, a new product that enables product builders and IT professionals to automate the most complex digital transformation identity processes. Customer Identity Workflows makes user identity extensible across the entire software stack with low-code options for developers…