Amplify.ai, the industry’s first enterprise-class conversational AI platform, announced its integration with AdLingo, a conversational advertising platform built within Area …
C3 Metrics Welcomes Lauren Lannan As Director of Product Management
Pandora & Accordant Media Vet to Drive Accreditation and Product Advancement for Cross-Channel Measurement Provider C3 Metrics, the global leader …
OpenText Invests and Drives Growth in Asia Pacific Region
OpenText Enterprise World Asia Opens in Singapore OpenText, a global leader in Enterprise Information Management (EIM), announced the opening of …
Stingray Selects Triton Digital for Digital Audio Monetization
Triton Digital, the leading technology provider for the global audio industry, announced that Stingray, a leading music, media, and technology …
Scala Announces the Release of Scala Enterprise 11.07
Scala announced the latest release of its core digital signage platform, Scala Enterprise version 11.07, featuring bolstered software security. Scala, …
BCT Partners Applies Precision Data Analysis to Increase Effectiveness of Social Programs
BCT Partners, a national consulting firm, is providing precision data insights about social programs that have never been available before. By …
SpotX and clypd Bridge Audiences between National Linear TV and OTT
Discovery and Fox Corporation Among the First Partners to Deploy New Data-Driven Cross-Platform Advertising Solution SpotX, the leading global video …
DISH Media Appoints Dave Antonelli to Direct Sling TV Advertising Strategy and Sales
DISH Media announced that Dave Antonelli has been selected to lead advertising strategy and revenue for Sling TV. “Dave will …
Jumpshot Launches Enhancements to Its Insights Platform, Allowing Marketers to Understand Online Shoppers and Competitors Like Never Before
Brands like Unilever, Microsoft, Google and Yelp Are Leveraging the Jumpshot Platform to Better Understand and Connect with Consumers Jumpshot, …
AUDIENCEX and Marin Software Strike Exclusive Partnership to Elevate Cross-Channel Advertising for the Mid-Market
AUDIENCEX, a leading provider of digital marketing solutions for mid-market businesses, announced an exclusive partnership with Marin Software, a global …
More Streamers Prefer Local Over National Ads According to New Survey
Free-Ad Supported Streaming Services Offer New Opportunities for Local Advertisers When consumers flip on their TVs, they aren’t always just …
Kaltura and Dativa Enter Strategic Partnership to Develop Industry First Cloud TV Data Lake
Kaltura Will Combine Its Robust TV Platform and Global Cloud TV Dataset with Dativa’s TV Domain Expertise to Build the …
TEGNA Selects Alphonso For TV Attribution For Local Advertisers
TV data company Alphonso announced that TEGNA has selected Alphonso Local to enable TEGNA’s local advertisers to better understand the …
Research Study Reveals Marketers Can Achieve 240 Percent ROI with LiveRamp IdentityLink
Independent Total Economic Impact Study Shows LiveRamp’s Identity Resolution Platform Enables Brands to Efficiently Activate People-Based Campaigns, Optimize Digital Marketing …
Explore How a Connected Future will Transform Marketing at the 20th Anniversary Marketing Impact 2025: A Frost & Sullivan Executive MindXchange
Two powerhouse keynote presenters, Penny Baldwin, Senior Vice President and Chief Marketing Officer, Qualcomm, and Alex Goryachev, Senior Director, Innovation …
Globecast Partners with SnifferCat to Advance OTT Monetization with Automated Dynamic Ad Insertion
Globecast, the global solutions provider for media, has announced a partnership withSnifferCat Inc. to expand its OTT footprint by offering …
Huntington Bank Launches Zelle for Consumer Customers
Person-To-Person Payment Is the Next Step in Huntington’s New Digital Banking Experience Built to Look out for People Huntington announced …
Yext Study: 85% Of Food and Hospitality Brands Say They Have Improvements To Make In Reputation Management
As Consumers Increasingly Engage with Brands on Third-Party Sites, Food and Hospitality Marketers Plan to Focus on Collecting Customer Feedback …
Comscore Releases New Advanced Segmentation Data for Digital Audiences in Canada
Following the Launch of Plan Metrix Multi-Platform in December 2018, New Data from Comscore and Vividata Provides Advertisers Ability to …
ADARA Appoints MWWPR as AOR Across EMEA
Will Head Communications Efforts for Leading Provider of Predictive Traveller Intelligence ADARA, the world’s travel data co-op and leading provider …