Joint Solution Will Enhance Accuracy and Reach Across North America, EMEA and APAC Tapad, a global marketing technology company and leader …
Bizzabo Raises $27 Million to Make Professional Events More Personalized and Data-Powered
Event Success Platform to Help Organizations Deliver Custom Event Journeys for Prospects and Customers Bizzabo, the world’s leading end-to-end Event …
The Stride Customer Data Platform Launches Engagement Engine That Enables Marketers to Build 1:1 Campaigns Without IT or Engineering
The Stride Customer Data Platform announced the launch of its Engagement Engine, a tool that enables marketing teams to hyper-personalize …
BlueConic Launches AI Workbench to Eliminate Operational Inefficiencies for Data Science & Marketing Teams
Integrated Solution Enables Real-Time Model Deployment Across Entire CDP Profile Database for Immediate Marketing Activation BlueConic, the world’s leading customer …
Zaius Adds New Dimension to Customer Behavior Analytics Using Predictive Intelligence
Zaius, Recently Named ‘Best CRM’, Is Used by Global Brands to Connect Customer Data, Analyze for Targetted Segmentation, and Orchestrate …
Improvado Raises $8 Million to Automate Full-Stack Marketing Analytics Through 60 Silicon Valley Investor
Improvado Will Use the Financing to Accelerate the Adoption and Expansion of the Company’s Disruptive Data Middleware Solution Improvado, the …
M Science Partners with Placer.ai to Launch TRAFFIC, Bringing Consumer Foot Traffic Analysis to the Investment Industry
TRAFFIC Will Provide Unprecedented near Real-Time Insights into Consumer Traffic Trends M Science, the pioneer in data-driven research and analytics, …
MongoDB and Google Cloud Announce Expanded Partnership on Cloud Services
MongoDB Atlas Will Be Made Available as a First Class Service Within the GCP Console Along with Tighter Go-To-Market Alignment …
Claritas Unveils Next-Generation Consumer Segmentation Tool for the Financial Services Industry: P$YCLE Premier
Claritas, a marketing leader that helps companies find and win their best customers has launched P$YCLE Premier, the next-generation version …
Alation Readies Company for Growth, Appoints First Chief Data Officer and Senior Vice President of Marketing
Appointments Will Contribute to Alation’s Commitment to Supporting Chief Data Officers with Data Culture Initiatives Around the Globe Alation Inc., …
Evergage Appoints Laura Saati as VP of Customer Success for Evergage’s Retail Practice
Saati Brings Two Decades of Industry Experience – Driving Business Growth and Executing Retail-Focused Strategies – as Evergage Extends its …
TIBCO Names Dan Streetman as Chief Executive Officer, Murray Rode as Vice Chairman
Experienced Enterprise Software and Cloud Executive Takes Reins for Next Wave of Growth; Current CEO Rode to Become Vice Chairman …
KPMG Consumer Loss Barometer Exposes Data Breach Disconnect
KPMG Survey Reveals After Breach Consumers Want Proof of Fix, CSIOs Want to Apologize The continuous evolution of digital transformation …
Hudson Data and LendingPoint Partner to Prevent Synthetic ID fraud
Hudson Data and LendingPoint announced that they are partnering to create an industry solution to prevent synthetic identity fraud using …
CleverTap Scoops $26 Million Funding; Focused at Driving Innovation in Customer Lifecycle Management Technology
Focus on Product Innovation, Data Science-Driven Product Capabilities for Enterprises to Optimize Customer Experiences at Scale Customer lifecycle management platform, …
Pearl Thinks, LLC Announces Release of Pearl CDP
Pearl Thinks, LLC is pleased to announce the release of Pearl, a patent-pending SaaS Customer Data Platform (CDP) built exclusively …
Arm Treasure Data Named Best Customer Data Platform at 2019 Marketing Technology Awards
World’s Largest Exclusive Martech Awards Recognize ARM Treasure Data’s CDP for Its Scale, Security and Innovation Arm Treasure Data was …
Epsilon Named a Leader for Loyalty Technology by Independent Research Firm; Recognized for “Wealth of Experience in Powering Loyalty…”
Epsilon “Brings More than Loyalty to the Table in Service of its Mission to ‘Make Every Interaction Count’” Epsilon, a …
Mitek Expands Auto-Capture User Experience Across All Digital Channels with the Addition of Desktop
Mitek’s Misnap Intuitively Guides End-Users to Capture a Quality Image Every Time for Fast and Accurate Identity Verification Across Native …
DataRobot Announces Technology Partnership with Arm Treasure Data
DataRobot, the leader in automated machine learning, announced a strategic partnership with Arm Treasure Data, a customer data platform (CDP) …