On Saturday, December 5, music fans will be able to tune in to an extraordinary benefit concert broadcast amplifying awareness for transformational racial, social, and food justice. The…
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The COVID-19 pandemic is expected to negatively impact retail holiday shopping plans this year.  According to the latest survey findings, more than half of consumers (54%) expect to…
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Did you know Halloween began in Ireland? Halloween – a time for thrills, chills and wonderful traditions. But did you know that everyone's favorite spooky holiday began in Ireland?…
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Community and competition: These are the two end-points of the new cultures to model influencer marketing strategies. Branded content marketing rulebooks are rewritten all over the…
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MarTech Series speaks with Sisense’s Chief Product and Marketing Officer, Ashley Kramer on the impact of COVID-19 on adapting to rapid shifts in the marketing function and how…
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Citrix itself acknowledges that Google Cloud has always been the best place to run Citrix Workspace. That's why they are now extending their deep collaboration to include Google’s…
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The world's most trusted website and mobile webpage analytics tool, Google Analytics has announced a series of new features and Machine-learning based consumer behavior tracking…
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With over 35 virtual sessions the day-long experience will feature an all-star lineup of leaders from innovative brands and organizations to help small businesses do more business For…
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eko and Hershey Bring New Halloween Activities to Camp By Walmart for a Safe and Socially-Distant Season eko, the leader in choice-driven entertainment, announced that Hershey has…
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Influencer Marketing trends have swept the global marketing and advertising budgets. A majority of experienced CMOs and brand marketers are exploring unique ways to connect with their…
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The East Coast's Leading Resort to Premiere Season 4 of its Revealing, Award-Winning Digital Series "Back of House," Starting October 14 After receiving top international hospitality…
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Advertising Research Foundation or ARF David Ogilvy Awards recognizes the research and creativity behind the most innovative advertising campaigns across a variety of categories. The…
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In its latest report on ad fraud risks, Integral Ad Science (IAS) has reported key statistics on adtech and brand safety trends in the APAC and Australia. According to the report…
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You probably just started an online travel agency and are looking to target audiences in the travel niche. Before you go on to create your ad campaign, there is some…
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More than 75 years of archive clips from NBC News' award-winning shows and original content to be available on gettyimages.com Getty Images, a world leader in visual communications,…
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To help brands and those who study consumer behavior patterns, HCL Software has announced the availability of Unica Discover.
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Even fast-food is not selling like it used to in the Pre-COVID days -- that's the kind of challenge we are witnessing in retail sales.  It’s been an extraordinarily daunting year for…
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Report highlights aspects including the scalability of the modern marketing technology platform and real-time versus relevant-time experiences Merkle, a leading technology-enabled,…
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Echoing the voice of all tech innovators and government agencies, global leaders at Taiwan have pitched AI ML solutions for COVID-19 and the contactless economy. Today, our lives are…
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Fuze, the leading cloud-based communications provider for the modern global enterprise, announced that it has been awarded a new patent for a unified user presence detection system,…
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