GoDaddy Acquires Sellbrite, Enabling Customers to Sell on Amazon, eBay, Etsy, Jet, and Walmart.com via GoCentral Online Store For online …
How This Digital Agency Plans to Make Omnichannel Campaigns Quick, Easy, and Powerful
DirectMail.io is excited to announce the launch of the next iteration of its Omnichannel Marketing Platform, a unique tool designed …
Iterable Appoints Go-To-Market Veteran Jeff Samuels as Chief Operating Officer
Cross-Channel Customer Engagement Platform Expands Leadership to Accelerate Growth Iterable, the leading growth marketing platform for cross-channel customer engagement, announced …
C3 Metrics and Havas Helia Bring Attribution To Customer Relationship Management (CRM)
Product Will Be the First to Enable Attribution Measurement of CRM Platforms Such as Email, Digital Media, OTT, Household Addressable …
CMC Study Shows Social Media Stars Cross Cultural Lines with Big Influence on All Teens and Millennials
King Bach, Lele Pons, Brent Rivera, Jordyn Woods…these are some of the top social media stars followed by teens, according …
More Retailers Seize Their Search Marketing Opportunity With Sidecar’s Technology Updates
Sidecar Is Now Using New Applications of Natural Language Processing to Continue to Improve the Performance of Retailers’ Ad Campaigns …
Branch Announces New Client Relationship: Adobe Creative Cloud
Branch’s Best-In-Class Deep Linking and Attribution Services to Deliver Better Customer Experiences and Measurement Across Adobe Creative Cloud Branch announced …
Free Social Networking Platform AgFuse Unveils New, Major Features for the Agricultural Community
AgFuse’s New Features, Including a Free Publishing System and Commodities Section, Further Enables Ag Professionals to Share and Access Valuable …
Pub Ocean Partners with Prezna to Provide Revenue Attribution Tool for Publishers
LiveYield’s Ability to Connect Granular, Real-Time Revenue Data to Prezna’s Spend Data Provides a Real-Time Actionable P&L for Every Piece …
CleverTap Partners with Nexmo, the Vonage API Platform, Empowers Marketers to Communicate with Their Customers at Scale
Mobile Marketers Can Now Leverage Various Channels of Customer Communications, Such as SMS, Social Messaging Apps and More, to Craft …
iClick Makes Controlling Investment in Changyi to Accelerate Smart Retail Transformation
Strategic Move Develops Business Intelligence Portfolio with Enterprise Solution iClick Interactive Asia Group Limited, an independent online marketing and data …
Zappi Announces Newly-Formed Customer Team Lead by Julio Franco
Franco to Lead the Customer Division to Ensure Success and Value Generation Through Zappi’s Platform Zappi, the leading provider of …
Engagio Launches First Engagement-Based Attribution Capability for Measuring Both Marketing and Sales Impact
New Dash Feature Goes Beyond Other Account Based Attribution Tools and Improves How Teams Collaborate on Account Based Marketing (ABM) …
Study Reveals Latest Benchmark Numbers and Trends for High-Performance Email Marketing Campaigns
GoodFirms conducted constructive surveys with global IT companies and experts to obtain parallel insights that would benefit businesses dealing with …
Spotify Chooses Placed for Offline Attribution Measurement
Brands That Leverage Spotify for Their Sales and Marketing Initiatives to Benefit with This Partnership Offline attribution is one of …
PowerReviews Announces Industry’s First Product-Specific Insights Solution for Reviews & Consumer Feedback
Company’s New Intelligence Engine Fuels Analytics Solutions and Reveals Emerging Opportunities for Brands Based on Their Consumer Reviews PowerReviews, a …
AppsFlyer Appoints Brian Quinn as New US President & GM
Industry Veteran Joins the Global Leader in Mobile Attribution and Marketing Analytics to Aid Its Massive Expansion and Hyper-Growth in …
Local Media Consortium and Local Media Association Announce Applications Available for Facebook-Funded Branded Content Project
Project Will Help Local Media Expand and Improve Branded Content Programs Through Funding Grant The Local Media Consortium (LMC) and …
JumpCrew Continues Rapid Growth, Expands Senior Leadership With Appointment of VP, SEO & Content
Gordy Casasco Joins Growing Leadership Team from Digital Agency Huge JumpCrew, a leading client acquisition platform, is continuing on its …
New Study: How Subscriptions Become Indispensable To Consumers’ Lives
New Research from Digitas Unpacks the Growing Need of Subscriptions–and What It Takes to Turn Them into Something Consumers Can’t …