Paroma Sen

Jason Seeba, Chief Marketing Officer at mParticle talks about the importance of building customer-centric marketing cycles in this quick catch-up: _________ Welcome to this MarTech Series chat, Jason, tell us more about your new role…
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Ali Habibzadeh, Chief Technology Officer, Deepcrawl highlights a few importance fundamentals that B2B marketers need to focus on when it comes to website health maintenance: _________ Welcome to this MarTech Series chat, Ali, tell us…
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John McClung, Group Director at AdQuick chats about changing trends in today's marketing and advertising mix: ________ Welcome to this MarTech Series chat, John, tell us more about the AdQuick platform and how it enables out-of-home…
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Laura Bassett, Vice President, Product Marketing at NICE CXone shares some views on the evolving need to drive enhanced end-to-end customer experiences: _________ Welcome to this MarTech Series chat, Laura, tell us about your marketing…
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Improved marketing performance management processes can allow marketers to optimize future spends and budgets while also ensuring better martech choices and investments. One of the key fundamental shifts in marketing over the years has…
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Mike Peralta, VP and GM of T-Mobile Advertising Solutions chats about the benefits of mobility data and how it can benefit marketing and advertising ROI in this quick catch-up with MarTech Series: ________ Welcome to this MarTech…
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Welcome to this MarTech Series chat, Lynne, we’d love to get to know, tell us about yourself and your journey in the B2B tech market, what’s it like as second time CMO of Acquia… My journey as the CMO of Acquia started back in 2008.…
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Douglas Thede, CEO at Lytho offers tips on how enhanced creative management processes can enable better output for marketing teams on the whole: _______ Welcome to this MarTech Series chat, Douglas, tell us about yourself and Lytho,…
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Vibhor Kapoor, Chief Marketing Officer at AdRoll, a division of NextRoll chats about a few proven marketing tactics that can help channel higher interest to attract target audiences: _________ Welcome to this MarTech Series chat,…
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Eric Williamson, CMO at CallMiner talks about the key changes impacting how B2B marketing teams function based on evolving customer and market trends: ________ Hi Eric, tell us about your marketing journey and more about being CMO at…
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B2B buyers in the SaaS market today are spoilt for choice and some would agree that they have far too many tech solutions to choose from. Moreover, the fact that most buyers prefer spending majority of their buying journey doing their own…
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How do you measure the overall effectiveness of a video marketing plan? Gilles Bertaux, Co-Founder & CEO, Livestorm weighs in: ________ Welcome to this MarTech Series chat, Gilles, tell us about yourself and what inspired the…
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Vitaly Pecherskiy, COO and Co-founder at StackAdapt chats about the inception and evolution of StackAdapt while taking us through a few advertising and adtech tips in this conversation: ________ Welcome to this MarTech Series chat,…
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Regina Soller-Gould, VP of Revenue Marketing at Ada shares a few impactful tips to help marketers drive value in a digital-first era: _________ Welcome to this MarTech Series chat, tell us about your marketing journey so far and what…
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James Kung, Senior Director of Product Management at Foursquare chats about the transforming online advertising and adtech market in this quick catch-up: ________ Welcome to this MarTech Series chat, James, tell us more about your B2B…
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The Americans with Disabilities Act (ADA) helps prohibit discrimination against people with disabilities. This includes multiple areas like employment, accommodation, transportation and a host of other services and programs. When it comes…
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Michal Bignitz, General Manager, Head of Partners at Wix chats about Wix's evolution through the years and what it takes for online businesses to drive deeper impact: _________ Welcome to this MarTech Series chat, Michal, tell us about…
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Alex Campbell, Co-founder and Chief Innovation Officer, Vibes chats about the growing benefits of mobile marketing: _________ Welcome to this MarTech Series chat, Alex, tell us more about yourself and what inspired the Vibes platform?…
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Debjani Deb, CEO at ZineOne chats about the inception of ZineOne and thriving in an evolving martech ecosystem in this quick catch-up: __________ Welcome to this 2022 MarTech Series chat, Debjani, we’d love to hear more about your B2B…
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Looking for some ways to optimize your ad spend? Mark McKenna, Chief Executive Officer at Postclick has you covered: ________ Welcome to this MarTech Series chat Mark, tell us more about your time in the B2B market and more about being…
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