Most small businesses use Facebook, but a new survey shows more than one quarter will increase investment in Instagram in …
Influencer Marketing Is Maturing: Here’s What You Need to Know
Julius, a leading influencer marketing platform, recently published its State of Influencers Report 2019 in coordination with New York public …
New Research from Fresh Relevance Indicates Retailers Could Reduce Return Rates by Using More UGC
Study highlights that one third of shoppers find product photos from other customers useful when making an online purchase decision, …
Brand Networks Unveils First-Ever Solutions to Support & Scale Authentic Local Social Advertising
Brand Networks, the cross-channel managed media software and services provider, announced a suite of local social advertising solutions to help …
L.A. Lakers Partner Wish Jumps to No. 1 in Earned Social Media Value Among NBA Jersey Patch Sponsors
Gumgum Sports’ Latest Computer Vision Analysis Also Found That Playoff Run Generated $10 Million for Jersey Patch Sponsors of Finals …
AdQuick.com Releases Campaign Genius, so Marketers can Plan and Optimize Out of Home (OOH) Advertising Campaigns in Minutes
Powered by Machine Learning Algorithms, Campaign Genius Demystifies the OOH Campaign Planning Process and Optimizes Campaigns AdQuick.com, the first platform …
Scaling and Predicting Results in Influencer Marketing Is Now Possible
AI and Machine learning are powering Programmatic Influencer Marketing There is nothing more ‘now’ than influencer marketing. And yet, it …
Block.one Introduces “Voice” to Bring Alignment and Transparency to Social Media
Blockchain-Based Social Media Platform Will Reward and Return Control to Social Media Users Social media is fundamentally broken and is …
Unmetric Integrates AI-Driven Social Media Benchmarking Solution into Hootsuite
Integration Empowers Enterprise Brands and Digital Agencies to Manage and Benchmark Their Social Presence against Their Competitors All in One …
Media.net Partners with Amino Payments to Offer Third Party Supply Chain Transparency for All Media.net Marketplace Transactions
“Having Someone Else Grade Your Homework” Ensures Brands Get What They Pay For Media.net, a contextual advertising and publisher solutions …
European Digital Advertising Market Exceeds €55 Billion in 2018 Market Grows 13.9 Percent, Fastest Growth Since 2011 Out-Stream Video Surges 44.7 Percent Year-On-Year
IAB Europe, the leading European-level industry association for the digital advertising ecosystem, announced at its annual Interact conference in Warsaw …
World’s First Crowd Promotion App Set to Shake up the Sharing Economy – by Allowing Anyone to Monetise Their Social Media Profiles
MNFST, the world’s first crowd promotion platform which connects brands with nano influencers has launched on Android and IOS following …
Unmetric Adds Image Analytics for Branded Social Content to its Platform
New capabilities enable digital marketers to identify the objects and image colors in branded social content that drive the most …
FreeWheel’s Blockgraph Outlines New Path for Building the Future of Data-Driven TV
Presents New Research That Shows Advertisers Eager to Apply Data to TV Advertising; Survey Finds Advertisers Expect 40% of Their …
SOCi Finds Organic Engagement and Boosting Key to Localized Social Marketing
A new report from the localized social marketing leader shows high valued engagements combined with boosted posts, and strong reputation …
iVirtual Technologies Announces Launch of heymoji: A First-of-Its-Kind 3D Avatar Personalization App for Social Media
iVirtual Technologies, a Virtual Reality (VR), Augmented Reality (AR) and Extended Reality (XR) company focused on making virtual human creation …
Relationship-Building App ZooWho by Sean Bair to Launch This Summer
This Upcoming App Uses Technology to Grow Your Personal Relationships, Not Distance Them With the prevalence of social media in …
Quorum’s Integrated Platform Opens New Dimension for Out-of-Home Advertising, Synchronizing Billboards, Mobile and Social Ads, and OOH Response Data
Company Debuts Industry-First Companion Ad Solution at OAAA Geopath Conference Quorum’s new ad platform for the out-of-home (OOH) advertising industry …
ListenFirst’s State of Social TV Report Provides Key Insights To Boost Strategy Performance
TV Social Audience Growth up 16% in q1 2019, Social Engagement up 6% for TV Industry ListenFirst, the most comprehensive …
Criteo Announces the Appointment of Geoffroy Martin as Executive Vice President and General Manager of Retail Media
Criteo, the advertising platform for the open Internet, announced the appointment of Geoffroy Martin to the role of Executive Vice …